Seattle Gummy Company's 'Mocca Shots' Deliver Concentrated Caffeine
Laura McQuarrie — August 10, 2018 — Lifestyle
References: seattlegummy & prnewswire
Seattle Gummy Company's 'Mocca Shots' are being introduced as "a new product with the highest caffeine concentration available on the market," as each of the dark chocolate gummies provides 100 milligrams of caffeine—which is roughly equivalent to a cup of coffee.
The Mocca Shots are said to be more affordable and fast-acting than coffee, helping to improve one's focus and cognitive performance without the undesirable side effects like the jitters. Although dark chocolate is known to have a bitter flavor, Seattle Gummy Company's patented technology is non-bitter.
While caffeinated beverage take about 45 minutes to be digested and absorbed through the small intestine, Seattle Gummy Company notes that its Mocca Shots are quickly dissolved and absorbed by the tissues in the mouth and esophagus. These fast-acting caffeinated gummies specifically appeal to those who are looking for a convenient, mess-free, take-anywhere alternative to coffee.
The Mocca Shots are said to be more affordable and fast-acting than coffee, helping to improve one's focus and cognitive performance without the undesirable side effects like the jitters. Although dark chocolate is known to have a bitter flavor, Seattle Gummy Company's patented technology is non-bitter.
While caffeinated beverage take about 45 minutes to be digested and absorbed through the small intestine, Seattle Gummy Company notes that its Mocca Shots are quickly dissolved and absorbed by the tissues in the mouth and esophagus. These fast-acting caffeinated gummies specifically appeal to those who are looking for a convenient, mess-free, take-anywhere alternative to coffee.
Trend Themes
1. Convenient Caffeine Consumption - The rise of alternative, quick caffeine options like Mocca Shots will disrupt conventional coffee-drinking behaviors.
2. Non-bitter Patented Technology - Patented taste engineering will become a key disruptive innovation opportunity in the functional food industry.
3. Sustainable Energy Supplements - The emergence of eco-friendly, energy supplement alternatives will change the way consumers approach health and energy.
Industry Implications
1. Functional Foods and Beverages - Seattle Gummy Company's Mocca Shots will influence the direction of the functional food and beverage industry towards easier, quicker, and more diverse methods of caffeine consumption.
2. Sports Nutrition - The fast-acting nature of Mocca Shots make them a perfect candidate to shake up the sports nutrition industry as a pre-workout supplement.
3. Pharmaceuticals - Companies looking to innovate in the caffeine supplement space will have to collaborate with pharmaceutical research and development teams to ensure optimization of efficacy and safety standards.
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