Brands are designing plant-based sneakers with castor bean construction
Trend - Many fashion brands have experimented with new construction methods and materials to combat fashion waste. To work towards a more sustainable future, brands have explored castor beans' use to construct new designs such as footwear.
Insight - Consumers are now more conscious of the negative impacts of environmental irresponsibility and the climate crisis. As a result, they are more aware of the role they play to ease environmental stress. They shop more consciously and purchase products from brands with transparent, thorough, and innovative sustainability missions to reduce further damage.
Insight - Consumers are now more conscious of the negative impacts of environmental irresponsibility and the climate crisis. As a result, they are more aware of the role they play to ease environmental stress. They shop more consciously and purchase products from brands with transparent, thorough, and innovative sustainability missions to reduce further damage.
Workshop Question - How can your company contribute to a greener tomorrow?
Trend Themes
1. Plant-based Footwear - Businesses can use natural, renewable materials like castor beans and eucalyptus tree in designing sustainable footwear that reduce waste and appeal to environmentally-conscious consumers.
2. Subscription-based Model - Adopting a monthly subscription-only modus operandi can improve recycling efficiency, a move that also resonates with consumers who fancy having sustainable products and offsetting carbon emissions.
3. Genderless Footwear - Designing plant-based, gender-neutral footwear appropriate for any occasion taps into opportunities presented by a demand for androgynous apparel that also caters to eco-conscious consumers.
Industry Implications
1. Sustainable Fashion - Incorporating natural materials, transparent supply chains and employing eco-friendly circular and manufacturing systems characterizes an ideal fashion industry that caters to environmentally-conscious consumers.
2. Green Technology - Technology can play a critical role in design innovation to ease environmental stress by supporting the production, supply chain transparency, and efficient recycling of materials used in the production of sustainable footwear.
3. Circular Economy - Businesses that adopt circular loops or platforms that enable waste reduction and aim to reclaim materials, such as recycled castor beans, for new products can boost efficiency, reduce costs, and satisfy consumer demand.
