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Bio Glitter

Consumers find balance between sustainability and play with bio glitter

Trend - While glitter and sequins are great for adding glamor to clothing, cosmetics and parties, these plastic microparticles inevitably end up in our waterways, harming the environment. Today, innovation in biodegradable glitter allows consumers to play with glitter, without threatening marine life and the environment.

Insight - As climate change and its consequences on human and animal life become better known to the average consumer, it's not just everyday items that they expect will adapt to eco-conscious production practices. Consumers still want to take part in the same recreational activities they always have, without the environment-related guilt associated with them.
Workshop Question - What tiny thing does your company do to have a negative impact on the natural environment and how can you remedy this?
Trend Themes
1. Biodegradable Glitter - The trend towards biodegradable glitter is disrupting the traditional glitter industry by offering consumers a guilt-free way to add glamor to their cosmetics and clothing.
2. Sustainability in Recreation - The trend towards integrating sustainable practices in recreational activities is creating new business opportunities for products and services that cater to the eco-conscious consumer.
3. Sustainable Materials in Fashion - The trend towards using sustainable materials in fashion is creating new business opportunities in the fashion industry for products and services that cater to the eco-conscious consumer.
Industry Implications
1. Cosmetics - The trend towards biodegradable glitter is disrupting the cosmetics industry by offering eco-friendly alternatives to traditional plastic-based glitter products.
2. Event Planning - The trend towards sustainable recreation is disrupting the event planning industry by creating new business opportunities for sustainable party products and services.
3. Fashion - The trend towards using sustainable materials in fashion is disrupting the traditional fashion industry by offering eco-friendly alternatives to traditional fashion materials.
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 40 Examples:
73,355 Total Clicks
Date Range:
Jul 18 — Sep 19
Trending:
Average
Consumer Insight Topics:

Featured Examples

Tree-Made Eco-Friendly Sequins
Tree-Made Eco-Friendly Sequins
Elissa Brunato Boasts the Bio Iridescent Sequin as an Alternative
Fashion designers and companies have been putting emphasis on mindful and demand-based production, as well as reliable sustainable alternatives to materials — these eco-friendly sequins are a... MORE
Eco-Friendly Glitter Cosmetics
Eco-Friendly Glitter Cosmetics
Unicorn Snot BIO Products are Made with Plant Starch Bio-Glitter
Colorful, eye-catching glitter can add just the right amount of sparkle to any summer outfit but many festivals are now banning glitter, causing consumers to seek out eco-friendly glitter products... MORE
Biodegradable Glitter Cosmetics
Biodegradable Glitter Cosmetics
Sleek MakeUp's 'Glitterfest' Products are Eco-Friendly
As part of its newly unveiled summer releases, Sleek MakeUp unveiled a series of biodegradable glitter products. Even though many glitter products on the market seem harmless and fun, the reality is... MORE
play_circle_filledMess-Proof Parties
Mess-Proof Parties
Desperados Created the Ultimate House Party That Needed No Cleanup
As part of its ongoing series of Epic Parties Imagined by You, Desperados is creating the wildest party ideas that people can dream up—and its newest one was the ultimate house party, or the “... MORE
play_circle_filledSustainable Pride Campaigns
Sustainable Pride Campaigns
All Things Hair's Guide to Pride Spotlights Eco-Friendly Glitter
In preparation for Pride Month, many people will be stocking up on colorflul, eye-catching beauty products and Unilever’s All Things Hair is offering a first-timer’s guide to Pride with... MORE

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