Early childhood education integrates emotional development to speak to modern needs
Trend - Now that Pro-Millennials have reached parenting age, expectations for the education system are shifting. Millennial parents are particularly interested in the emotional development of their children. Changes to the education system take time, but businesses are developing services to provide children with opportunities to foster self-awareness, and psychological well-being.
Insight - The reason why Millennial parents want to see more psychological and emotional development in the formal education system stems from their own experiences navigating the world today. This generation is statistically one of history's most reportedly anxious generations. As they age into parenthood, they have the will–and potentially, the power, due to their large numbers–to conceptualize and create the kind of world they wanted to grow and learn in for their own children.
Insight - The reason why Millennial parents want to see more psychological and emotional development in the formal education system stems from their own experiences navigating the world today. This generation is statistically one of history's most reportedly anxious generations. As they age into parenthood, they have the will–and potentially, the power, due to their large numbers–to conceptualize and create the kind of world they wanted to grow and learn in for their own children.
Workshop Question - How could your brand better provide emotional growth for your customer?
Trend Themes
1. Emotional Development in Education - Millennial parents are emphasizing emotional development in early childhood education, leading to a market for businesses to provide opportunities to foster self-awareness and psychological well-being.
2. Screen-free Mindfulness Toys - As overstimulation becomes more prevalent, a growing market for screen-free toys specifically designed to teach children valuable skills through mindfulness activities is emerging.
3. Kid-friendly Wellness - With a focus on mental health, businesses are creating products and services to introduce kids to practices like meditation and self-care through dolls, apps, and videos.
Industry Implications
1. Education - The trend of emphasizing emotional development in education creates opportunities for businesses to provide services that supplement formal education and cater to parental concerns.
2. Wellness - The rising demand for wellness-focused products for kids presents opportunities for businesses to provide resources that teach mindfulness practices and promote emotional well-being.
3. Toy - The market for screen-free mindfulness toys has grown as more parents look for ways to help their children navigate overstimulation and build valuable skills through play.
4 Featured, 26 Examples:
86,045 Total Clicks
Date Range:
Feb 19 — Jan 20
Trending:
Mild
Consumer Insight Topics:
