When it comes to visually marketing a product, text and placement of the wording can make a big difference, and these terrific typographic branding techniques are showcasing the creative lengths that marketers and designers are going in order to grab a consumer's attention.
While going the minimalist approach and opting for simple wording and imagery is a great contemporary option, deciding for more complex and carefully detailed text and imagery can create a much more exciting and visually complex product. From humorous products that creatively feature dangling text to those that showcase retro typography and seemingly three-dimensional letters, these unique branding examples are sure to catch a consumer's attention with their bold and eye-catching wording techniques.
41 Terrific Typographic Branding Techniques

41
City-Shaped Produce Packaging
Made in BKLYN Herb Wrappers Assert the Contents' Local Origins

40
Illustrated Typography Treats
Sugar Daddy's Cupcakes Packaging Animates Each Sweet in a Word

39
Typographic Treat Packaging
Abracadabra Chocolate Branding is Too Tasty for Words
38
Simplified Snack Packaging
Just Bar Branding Keeps its Image as Straightforward as its Ingredients
37
Vibrant Slice Branding
Strange Fruit Packaging Serves a Taste of Exotic with a Stimulating Look
36
Delightfully Patterned Detergents
Method Orla Kiely Packaging Charms One's Sense of Sight
35
Retro Pet Products
Who Cares Cat Litter Packaging Masks its Contents Behind Mod Typography
34
Cheesy Typographic Branding
Gruia Cheese Packaging Uses Yummy Dairy Goods to Spell What's Inside
33
Patterned Petal Branding
Burt's Bees Gud Packaging Gushes with a New Natural Graphic Strategy
32
Self-Descriptive Devices
The S/O/T/O Design Museum Collection Labels Electronics Explicitly
31
Typographic Bottles
The Schiszler Silver Merlot Wine Bottle is Creatively Designed
30
Wordy Dessert Branding
Honey & Mackie's Packaging is Printed with Colorful Typography
29
Bold Textual Branding
The Szelet Identity Design is Punchy and Combo of Retro and Contemporary
28
Eco-Friendly Cleanser Branding
Stain Solver Takes on a Minimalistic Look and a Humorous Persona
27
Washed Up Polymer Bottles
Method Soap Packaging Makes Use of Refuse on the Beach
26
Typographic Beer Campaigns
Buckler Beer Print Ads Make You Rethink That Fourth Drink
25
Typographic Papercrafts
Owen Gildersleeve Creates Multiple Choice Paper Sculptures for Lactofree
24
Grossly Branded Beers
The 'Rat's Piss' Beer Has a Beautiful Bottle and Unusual Beer Name
23
Candidly Branded Cartons
Discipline Packaging Has Simple and Direct Descriptions of its Contents
22
Delectable Text-Wrapped Branding
Helado i Ice Cream Packaging Appeals to a Variety of Tastes
21
Typographical Booze Branding
Helvetica Beer Packaging Appeals Editorial-Inclined Graphic Designers
20
Mixed-Media Munchie Merchandizing
Bite Smart Packaging Features a Scrumptious Visual Medley
19
Dangled Text Branding
Donk Hangers Packaging Indicates the Product Name in its Specialized Way
18
Loud Beverage Branding
Leticia Saenz Tea Packaging Uses Text and Color to Express Powerful Flavor
17
Homey Honey Branding
Ehn's Bee Local Packaging Highlights the Product's Origins
16
Furniture-Branded Booze
Table Wine Packaging Asserts That the Drink is Fit for Any Surface
15
Delectably Decorated Branding
Dutch Boy Paint Packaging Provides Illustrated Interior Glimpses
14
Chalkboard Booze Branding
The Monarchy Beer Packaging Surrounds a Crest in Freehand Graphics
13
Crisp Condiment Canisters
Just Cook Packaging Assures the Amateur Chef That He's Well Equipped
12
Noodle-Doodled Branding
Claire McCulloch's Pasta Packaging Employs the Product for its Typography
11
Boyish Typographic Booze Branding
The Boca Negra Bottles are Masculine and Artistic
10
Doodled Dessert Branding
Theo Chocolate Packaging was Designed with Lovely Freehand Labels
9
Simplistic Java Packaging
Jed's Coffee Co. has Easily Decipherable Informing Packets
8
Bold Text Vino Branding
Viet Huynh Uses Engaging Typography for His Redesign of JAQK Wine
7
Boldly Lettered Branding
GOOOD Sport Packaging Suggests Increasing Strength with Typography
6
Cartoony Typographic Branding
The Casual Quality of Nossos Nuts Packaging Appeals to the Snacker
5
Punctilious Vino Packaging
Coma Wine Branding Alludes to the Vinyard's Attention to Detail
4
Decadent Font-Face Treats
The Typographic Chocolate Slabs Combine Design with Indulgence
3
Unelaborate Heart Branding
H & M Packaging Plainly Expresses Care for its Customers
2
Dripping Brew Branding
Porter de Glace Beer Packaging Experiments with Messy Merchandizing
1
Typographic Toothpaste
Know Which Dental Issues to Treat With Mercadona Toothpaste
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The Conceptual Leica Multi Multitool by Marco Barbosa is Branded
AI-Generated Ketchup Ads
Heinz Designed an Advertisement Using the Slogan 'It has to be Heinz'
Typographic Matchmaking Games
Monotype's Font Connection Game Platfully Finds 'Your Type'
Text Transformation Tools
The Stylish Font Generator Adds Style and Creativity to Text
Vibrant Summer Packaging Designs
Yeo's First Harvest Green Tea is Reimagined into 'Brattea'
Instant Noodle-Crafted Fonts
Seine Kongruangkit Designs the New Times New Ramen Font
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Literature-Inspired Packaging Designs
Bennet's Good to Read Packs are Informative
Adventurously Reimagined Logo Designs
Mountain Dew Unveils a Vibrantly Verdant New Look
Sculptural Tequila Bottle Designs
Música Tequila Has Swiftly Garnered Acclaim for Its Quality
Varsity-Inspired Graphic Tees
Reigning Champ Unveils Its New Graphic Series for Spring ‘25
Nostalgic Snack-Inspired Accessories
Typo Creates a Unique Capsule Honoring Pepsi and Cheetos
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Minimalist Logo Rebrands
The New SanDisk Logo Offers a Bold Redesign Rooted in Innovation
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
Organic Gradient Sunscreens
COOLA's Sunscreen Packaging Designs Convey Efficacy & Innovation
Refreshed Colorful Candy Brands
Elmwood Reinvents the New Skittles Branding Update
Recyclable Label-Free Soda Packaging
Coca-Cola is Trialling New Sprite Bottles in the UK
Water-Activated Book Designs
Water for People Raises Awareness with the Dehydrating Book
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
Terrace Brand Endeavors
Louis Vuitton Features its Latest Collection at a Beachfront Pop-Up
Refreshed Chocolate Bar Logos
Sterling Brands Redesigned its Kit Kat Logo to be Thicker
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
Sustainable Wine Bottle Designs
Telmont Unveils Plans to Produce Bottle in Different Green Shades
Artful Graphic Beach Towels
ZigZagZurich Presents the Artist Terry Beach Towel Capsule
Alcohol Brand Rebrands
The Edinburgh Gin Redesign is Bold and Visually Appealing
Abstract Artwork Champagne Branding
Dom Pérignon and Jean-Michel Basquiat Partnered for Packaging
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Sparkling Water Anniversary Packaging
S.Pellegrino and Future Brand Created a New Glass Bottle
Modern Tissue Brand Makeovers
Turner Duckworth Redesigns the Kleenex Branding Aesthetic
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Minimalist Brand Exhibitions
MUJI Debuts Its Second Iteration of the MUJI IS Exhibition Series
Brutalist Architecture-Inspired Eyewear Lines
Linda Farrow Debuts the Autumn/Winter '24 Collection
Basketball-Themed Beverage Campaigns
Athletic Brewing Company Debuts 'From Tip-Off to Title'
Creative Text-to-Infographic Tools
Infography Converts Blog Posts to Artistic Infographics
Modern Audio Studio Branding
No Fixed Address Has Developed a Visual Identity for DOKI DOKI
Social Responsibility-Aligned Corporate Marketing
GoodBrand Impact is a Newly Launched Agency
Pastel-Hued Energy Drink Packaging
The Rockstar Energy Rebranding Has Enhanced Graphics and More
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Upcycled Circular Design Products
Cyrc Designs Expansive Products with Sustainable Themes
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Brand Identity
Artful Bandage Collections
The Met x BAND-AID Collaboration Shares Exclusive First-Aid Products
Heritage-Honoring Artful Posters
Herman Miller Adds to the Archival Poster Collection
Theatircally Filmic Champagne Campaigns
Piper-Heidsieck Debuts its 'Twist the Script' Campaign
Dynamic Typeface-Like Chairs
Andrés Higueros and (ro)drigo méndez sosa Design the ORMA Chair
Functional Sparkling Water Brands
Kevin Brodwick Debuts His New Sparkling Water Brand — ATOMICO
Quirky Structural Clothes Hangers
The HANG / WE Hanger Emphasizes a Sense of Individuality
Hangable Fragrance Tags
Born to Stand Out's Home Fragrances Enhance Interiors with Color & Scent
AI Infographic Generators
Text2Infographic Turns Your Text into Eye-Catching Visuals Instantly
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Vegan Food Branding Updates
Impossible Foods Gets a New Image by the Team at JKR
Color Infusion Paint Campaigns
vitaminwater's Paint Your Rent Brightens Lives & Living Spaces
All-Red Tomato Rebrands
Pomì Unveils a New Sustainable Design to Attract Consumer Attention
Revamped Museum Brand Identities
The Brooklyn Museum Has Updated Its Branding Aesthetic
Minimalist Tech Writings
The Minimalist Book Offers Writing About Tech and Programing Philosophy
Building Facade-Inspired Clothing
101% Unveils the New Seagram Collection of Apparel
Heritage Brand Boot Ads
Blundstone Launches Global Campaign Celebrating Personal Boot Stories
Literature-Inspired Pen Campaigns
BIC Brazil Marks the 75th Anniversary of the BIC Cristal Pen
Contemporary Versatile Glassware
Richard Brendon Designs the Modern Optic Collection
Mountain-Inspired Soda Rebrandings
Mountain Dew Gets a New Visual Identity in a Timeless Look
CGI-Generated Brand Updates
Tiger Beer Unveils a CGI-Generated Tiger Stripe Across Multiple Cities
Marketing Idea Generators
Thunderbucket Provides Marketing Ideas and Observations at Speed
Anti-Late Night Texting Tools
HOP WTR Debuts the DNT TXT lockbox to Prevent Impulsive Texting
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Scannable Tattoo Campaigns
Burger King Korea's Whopper Tattoo Promoted an Upgraded Whopper
Augmented Reality Wine Bottles
DeBortoli's AR Sinister Wine Enhances the Consumer Experience
Color Customized Water Bottles
Sunnies Studio Creates the Bountifully Bright Sunnies Flask
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Portable Cosmetic Tube-Bottles
Quadpack's Tottle Packaging is Convenient, Eco-Friendly & Premium
Retro-Inspired Beer Cans
Premium Lager by Bellwoods Brewery is Vibrant and Nostalgic
Playful Font-Associated Personalities
Adobe Acrobat Identifies Personality Traits for Iconic Fonts
High-Concept Brand Campaigns
The ‘Legitimate You’ Campaign Proves Every Brand Can Look Pro
Excellence-Focused Bourbon Campaigns
Maker’s Mark Launches the Perfectly Unreasonable Campaign
Phosphorescent Energy Drink Cans
Dynami:t's Cans Glow with Neon and Superbright Effects
Innovative Typeface Collections
Sharp Type Launches the Ambitious Season Two Collection
Visual Poetry Creation Tools
Poetique Boasts a Library of 80,000 Images to Complement Your Words
Limited Art Apparel Collections
House Industries Launches the Autotype Series of Art and Apparel
Soda-Inspired Sneaker Designs
The Wolverine Y Jarritos Trade Wedge Boot is Playful and Exclusive
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Modern Can Rebrands
TÖST Beverages is Expanding Its Product Offerings with New Can Format
Multi-Generation Footwear Campaigns
Red Wing Heritage's Will Your Wings Stitches Wills Into Boots
Vintage Aesthetic Practical Flashlights
Barebones Presents the Dynamic Vintage Flashlight
Photo Branding Tools
Reframe Lets Its Users Add Text, Logos, Frames, and HDR to Photos
Minimalist Supplement Branding
Trace Products Have a Simple, Oceanic Profile
Content Repurposing Tools
Typedd Turns Social Media Posts Into Blogs, Newsletters, and Leads
Layered Text Effects
Text Behind Image Makes It Easy To Place Text Behind Photo Subjects
Enhanced Brand Websites
Waring Places an Emphasis on Modern Aesthetics in New Rebranding Project
Scandinavian Aesthetics-Forward Shop Designs
Quadrant Design Shapes the Atmosphere in Eton's Shop
Sophisticated Tequila Packaging Designs
El Mayor Tequila Has Unveiled Redesigned Packaging
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Music Streaming Typeface Updates
Spotify Mix is the Platform's Latest Custom Typeface
Modernized Soup Packaging Designs
Zoup! Specialty Products Undergoes a Rebranding Initiative
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Text-Based Styling Services
Z SUPPLY's Text-a-Stylist Service Delivers Real-Time Recommendations
Advanced Printing Techniques
BrandMyDispo Has Introduced Printing Techniques for Custom Mylar Bags
QR Code Turkey Branding
This New Butterball Branding Encourages Consumers to Engage with the Brand
Bizarre Soda Campaigns
Dr Pepper's Try More Weird Disrupts Life's Boredoms with Weirdness
Woven Upholstery Textile Capsules
The Elemental Wright Collection Highlights Organic Architecture
Text-to-Image AI Apps
The Bonkers App Quickly Creates Images using AI
Author-Honoring Digital Typewriters
The Freewrite Ernest Hemingway Signature Edition is Retro
Appealing Text-To-Visual Tools
Word Glow Converts Text into Stunning Visuals for Social Media
Custom Transfer Printing Services
DesignBundles' DTFPrinter Targets for Crafters, Creatives & More
Retro Phone-Inspired Label Makers
102 Design Lab Presents the Vintage Phone Labeling Machine
Revamped Cotton Swab Branding
Q-tips Packaging Has Been Updated for the Brand's 100th Anniversary
Text Styling Tools
Stylish Text Transforms Plain Text Into Eye-Catching Messages Instantly
Stylistic Footwear Campaigns
Bata Launched its 'Make Your Way' Campaign with a Focus on Comfort
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Graphic Design Bold Books
Standards Manual Presents the Parks 2 Graphic Design Book
Interactive Image Mapping
Image Mapping Lets Businesses Create Designs Seamlessly
Audio Experience-Integrated Beverage Packaging
TapTunes, Inc. Has Introduced Virtual Wax
Revitalized Pasta Packaging Designs
MarketPlace Branding Has Revitalized the Ronzoni Pasta Brand
AI Design Assistants
Ideatum.ai Transform Text Prompts into Stunning Designs
Retro Snack Rebrands
Back to Nature Unveils California-Inspired Nostalgic Packaging Design
Urban-Inspired Bag Campaigns
côte&ciel's Latest Editorial Campaign is Dubbed Rhythms of Transit
Creative Texting Tools
TextTheInternet Lets You Build Minimalist Blogs Using iMessage
Brand-Aligned Graphics
Bento Highlights Lets Users Craft Polished, Professional-Looking Graphics
Halloween Carbonated Drink Packaging
Tango and 7UP's Two-Litre Packs Get a Spooky Redesign
Ad Inspiration Archives
Nobody Reads Ads Showcases Print and Outdoor Ads With Notable Success
Font Preview Tools
JustGoogleFont Helps Web Developers Visualize the Finished Product
Visual Email Newsletters
PencilBooth is a Newsletter That Prioritizes Images Over Text
Creative Collectible Spirits Bottles
Old Log Cabin Distillery Elevates Its Bottle Aesthetic
Layout-Enhancing Copywriter Tools
Copyframe Helps Writers Present Their Work to Clients
Font Discovery Tools
Fonts Ninja Makes Font Discovery Easy with a Browser Extension and Platform
Structural Transparent Bag Designs
Maria Olhovnikova Designs a Clear Bag with Orange Straps
Startup Name Generators
Bake Your Brand Uses AI to Create Unique Startup Names and Taglines
Artistic QR Codes
QR Artwork Directory Creates QR Codes That Boost User Engagement
Toddler-Focused Typography Books
Jessica Hische Develops My First Book of Fancy Letters
Instant Landing Page Copy
LandingPageCopywriter Helps You Create Landing Pages in Seconds
Celebratory Odd Designs
Ridiculous Design Celebrates Weird and Wonderful Ideas Within Design
Difference-Spotting Font Games
Owen Sans Challenges Players to Spot the Difference in the Fonts
Outlined Stainless Steel Bottles
Quan Yuan Designs the Cool Line Liquor Bottle Series
Brand Identity Generators
The Branding Archetypes Generator Helps You Refine Your Brand
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Nature-Inspired Design Objects
Students at Tecnológico de Monterrey Design the Plant-Based Series
Versatile Modern Appliance Capsules
Monogram Unveils Three New Appliance Collections
Font-Personalizing Website Tools
Fontonic Let's Users Customize Any Website's Font
Simplified Fastener Packs
VELCRO Brand's Color-Coded Packaging Inspires & Speeds Up Shopping
Geometrically Shaped Hanger Concepts
BKID co Designs the Triangle Hanger Concept
Personalized Font-Finding Algorithms
Font Vibes Helps One Discover Fonts Based on a Desired Vibe
Business Slogan Generators
The Slogan Generator Will Create a Catchy Slogan for Any Business