While the most popular of all one-for-one giving business models is most likely TOMS Shoes, and now, TOMS Eyewear, many other businesses and social enterprises actually follow a similar template. It's simple enough: to donate one product for every product sold.
While there has been contention as to whether material donations do more harm than good when it comes to involving one's business in less-industrialized countries -- not to mention the fact that the model is still one based on consumption -- the extent to which a one-for-one giving model is now a popular term for consumers is not to be ignored. Perhaps, then, it's the mere simplicity of the equation that has attracted so many participants to the "movement," if you will.
This list of one-for-one giving examples explores a variety of businesses that make it its mission to engage in giving.
20 One-for-One Giving Tools
20
Golden Bridal Flats
The New TOMS Shoes Wedding Collection is Specially Made for Your Big Day
19
Nerdy Minimalist Eyewear
Aingeru Zorita Shoots the Warby Parker 2010 Lookbook
18
English Lit Tees
Out of Print T-Shirts are Inspired by Classic Novels
17
Sharp Socially-Aware Glasses
Warby Parker Distributes Eyewear Using a One-for-One Model
16
Splatter-Painted Shoes
One of a Kind, Hand-Painted, Socially Responsible Footwear from TOMS
15
One-for-One Glasses
TOMS Eyewear is the Next Chapter in this Innovative Business Model
14
Cheap Charity Spectacles
Warby Parker Eyewear is as Affordable as it is Fashionable
13
Stylishly Personalized Eyewear
Custom Made Warby Parker Glasses by You
12
Social Conscience Footwear
Business Inspired by Argentine Alpargata
11
Charitable Hemp Footwear
Toms Shoes for Charity: Water Raises Money for Clean Water
10
Charitable Summer Shades
TOMS One for One Campaign Donates to the Visually Impaired
9
Embedded Generosity Frocks
Whitten Grey Gives Away One Dress for Every Dress Bought
8
Children's Footwear Charities
Toms Shoes Donates One Pair Per Purchase
7
Rugby Show Couture
Collaborative Designs By Ralph Lauren & Toms Shoes
6
Charitable Social Media Shoes
Digg and TOMS Shoes Release Special-Edition Footwear
5
Prom-Specific Sneakers
The Toms for Prom Campaign Encourages Formal Kicks
4
Charitable Spectacles
The Warby Parker 'Japhy' Glasses Raise Money for Breast Cancer
3
Classic Novel Recreations
Out of Print's 'The Catcher in the Rye Photo Contest'
2
For-Profit Social Ventures
The TOMS Shoes Movement Creates Customer-Philanthropists
1
Celeb Social Slippers
The Charlize Theron and Toms Shoes Collaboration for Charity
Related Ideas
Deadstock Denim Clogs
Levi’s x Crocs Upcycles Fabric Into One-of-a-Kind Footwear Designs
Food Waste Sneakers
Hellmann's Canada Launched 1352: Refreshed Sneakers with Food Waste Items
Sneaker-Stealing Campaigns
Rob It To Get It by Distance Challenged Customers to Outrun a Sprinter
Mental Health Awareness Totes
ALDO and Kids Help Phone Join Forces on the HEARTTOTE
Progressively Growing Sneakers
Target and Dr D;Wayne Edwards Introduce the Unique ÜNOS by Sz
Exclusive Brand Ambassador Programs
Better for All Seeks to Promote More Eco-Friendly Practices
Collaborative Lifestyle Collections
Tekla and Birkenstock Join Forces on a New Collection
Sustainable Repurposed Shirts
Olivia Wilde Unveils a New Eco-Friendly Collaboration with ThredUp
Cozy Sustainable Fashion
Good For Sunday Offers Curated Cozies that are Perfect for Fall
QSR Hunger Initiatives
Starbucks Expands FoodShare Program with Customer Participation Options
National Park-Themed Eyewear Collections
The CAMP National Parks Collection Blends Style & Purpose
Habit-Building Wearable Devices
The Conceptual 'DAY ONE' Tracker Can Be Attached onto Anything
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Purposeful Empowering Apparel
Living Life on Purpose: Connecting with Customers through Clothing
Eco Storytelling Workwear Campaigns
Patagonia's We Can Get There From Here Tells is Inspiring
Playful Entrepreneurial Metaverses
e.l.f. UP! on Roblox Helps Gen Z & Gen Alpha Build Skills
Eyewear Eclipse Campaigns
The Warby Parker Solar Eclipse Promotion Offers Free Glasses
Digital Sustainable Food Solutions
Special Projects Debuts Eco Lenses to Help with Decision-Making
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Homeless-Supporting Accessories
Toques From The Heart Offers Cold Weather Accessories
Environmental Cost Receipts
ASKET's Impact Receipts Measure Water Usage, CO2 Emissions & More
Eco-Conscious Luxury Collections
Stella McCartney Introduced the Limited-Edition SOS Collection
Retail Overconsumption Campaigns
Coachtopia's 'The Wasted Parts' Explores Overconsumption Culture
Recycled Clothing-Crafted Furniture
Hemingway Design Transforms London's Traid Store
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
Regenerative Designer Fashion Shows
eBay will Host an 'Endless Runway' Showcasing Pre-Loved Looks
Social Commerce Platforms
21 Buttons is a Social Fashion Shopping Network
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Customer-Driven Marketplaces
COS Clothing Partnered with Recurate on a C2B2C Marketplace
Incentivized Recycling Hoodies
The SIXR ‘For Tomorrow’ Hoodie Rewards Consumers for Recycling
Sustainability-Driven Fashion Campaigns
pitusa's Sustainability Campaign Focuses on Reducing Waste
Heartfelt Christmas Campaigns
John Lewis Presents the Festive Gifting House Campaign
Timepiece Takeback Programs
Timex ReWound is the World's First Circular Program for Watches
Recycled Plastic Bottle Campaigns
Coca-Cola Promotes the Toss In, Take Out Initiative
Inclusive Fashion Runways
The Runway of Dreams Foundation Returns for New York Fashion Week
Giving Tuesday Campaigns
Lush Embraces Giving Tuesday with the Charity Pot and the #92 Shampoo Bar
Clothing Buy-Back Programs
Eileen Fisher Revolutionizes Clothing Recycling with Renew Program
Sustainable Artist Endeavors
CASETiFY Launches a New Artistic Upcycling Project Called Re/CASETiFY
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Rewarding Recycling Initiatives
Patagonia's Worn Wear Recycling Program Helps Eliminate Waste
Textiles-to-Textiles Recycling
Jack Wolfskin Revolutionizes Apparel with Textiles Recycling
Colorful Collaborative Tech Sneakers
Jae Tips and Saucony Unveil the To Do List Collection
Sustainable Knitted Toddler Sneakers
Nike Launches the Swoosh 1 Trainer with Colorful Details
Community Commerce Pop-Ups
TikTok Shop UK Opened a Pop-Up on London's Oxford Street
Charitable Fashion Initiatives
KACHOROVSKA is Collaborating with SavED to Benefit Ukraine
Food Waste-Crafted Shoes
Frank and Oak Showcase a New Circular Zero-Waste Sneaker
Zero-Waste Hair Ties
Fizzy Goblet Introduces the New Zero-Waste Hair Ties Using Old Materials
Ambassador-Focused Footwear Campaigns
Vans Launches a New Campaign for its OTW Line
Zero-Waste Hi-Tech Premium Fashion
&Or Collective Prepares for Earth Month with New Initiatives
Circular Fashion-Enabling Partnerships
Coach and Poshmark's Collaboration Makes Buyer Resale Easy
Patient-Created Sneakers
The Doernbecher Freestyle XIX Collection Shares Six Storytelling Designs
Sustainable Running Gear
Cloudneo and Cyclon-T: On's Innovations in Eco-Friendly Running Gear
Accessible Toothbrush Add-Ons
Landor & Fitch's Toothbrush Accessories Adapt to Individual Needs
Ethical Ocean-Friendly Apparel
Good for Sunday's 'Save the Ocean' Collection is Organically Made
Ukrainian Creative High-Fashion Brands
Angel for Fashion Debuts THEO's Latest Collection
Wasteful Shopping Billboards
Not On The High Street's Billboards Highlight a "Don't Gift Guide"
Thrift Shop Holidays
Goodwill Industries International is Promoting National Thrift Shop Day
Pay-What-You-Want Gaming Platforms
Humble Bundle Changes Game Distribution with Flexible Pricing
Open IP Shoe Initiatives
Thesus Opensources Sustainable Footwear Design to Drive Industry Change
Sustainable Music Festival Campaigns
Decathlon's No Tent Left Behind is Environmentally Conscious
Charitable Pink Slides
OOFOS Debuts the Limited Edition OOahh FUSED Project Pink Slide
Contemporary Eco-Conscious Footwear Brands
Juntos Stands Out for Its Commitment to Sustainability
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Plastic-Free Personal Care Products
Community Goods Touts Eco-Friendly Solutions and Packaging
Supportive Entrepreneur Communities
Ooutliers Shares Insights From Successful Startups
Sustainably Handcrafted Bag Initiatives
The Tote of Hope Supports the Sheltersuit Foundation
Kid Entrepreneur Carts
Allboss is a Creative Approach to Entrepreneurship for Children
Denim Take-Back Events
Target's New Denim Event Encourages Customers to Trade In Old Items
Social Good Hats
The Home Depot Canada Foundation is Releasing a New Social Good Hat
Conscious Eyewear Capsules
Mondottica Unveils a Stunning and Stylish Eyewear Line for Allsaints
Artist-Crafted Upcycled Fashion Collections
Noel Mercado Launches the 'Earth Tones' Capsule
Socially Supportive Retailer Promotions
Wawa 'Buy a Kids Meal, Make an Impact' is Supportive
Influencer Christmas Campaigns
An Influencer Couple from Wigan Launched the Giftmas Tree Project
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Multi-Generation Footwear Campaigns
Red Wing Heritage's Will Your Wings Stitches Wills Into Boots
Fully Recyclable Knitwear
&OR Collective's Collection 01 Was Manufactured to Minimize Waste
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Loneliness-Combating Social Campaigns
Hinge Launches the New One More Hour Campaign and Fund
Planet-Friendly Organic Clothing
Toby Tiger Offers Ethical and Affordable Kids Clothing for All
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Eco-Conscious Production Facilities
Soorty Enterprises Achieves SBTi Validation for Its Eco Goals
Kid-Focused Pizza Donation Campaigns
Domino’s Pizza is Running Its Thanks and Giving Campaign
Charitable Shopping Assistants
Give Freely Harnesses the Power of Online Shopping for Good
Accessible Foot Health Products
These New ZenToes Products are Arriving at Separate Retailers
Lucrative Sunglasses Promotions
Neven Offers a Buy-One-Get-Two-Free Promotion
All-Season Merino Tees
natclo Debuts with That One Tee: Ethically Eco-Friendly from New Zealand
Complimentary Footwear Giveaways
Wildling Recognizes the Toll of Foot Changes During Pregnancy
Clothing Recycling Services
Marine Layer and Trashie Lead Sustainable Fashion with New Initiative
Circular Fashion Shops
Asket Supports a Sustainable Fashion Future with Resale & Repair
Mezcal-Inspired Charitable Merch Collections
Dos Hombres Mezcal Highlights Its Winter Line
Women-Supporting Clothing Brands
'Sozy' Aims to Support Women and Victims of Violence
Marketing Social Advocacy Tools
Nut Tree Helps Smaller Brands Boost Their Presence
Circular Fashion Docuseries
The Road to Circularity by Coachtopia Shares Sustainability Challenges
Textile Recycling Supply Chains
Fashion Takes Action Releases an Eco-Conscious Textile Guide
Charitable Protective Clothing
WATSKIN Partners with the Breast Cancer Research Foundation
Community-Driven Clothing Companies
'Bombas' Makes a Donation for Each Item Purchased
Ethical Clothing Recycling Services
Retold Recycling Aims to Reduce Textile Waste
Early Literacy Campaigns
Leapfrog Launched the Everything Starts with Reading Campaign
Affordable Uniform Exchanges
M&S Collaborates with Oxfam on a Charitable School Uniform Initiative
Circular Non-Shrink Apparel
John Lewis is Unveiling a 20-Piece Eco-Friendly Clothing Capsule
Cutesy Cancer Charity Campaigns
One Stop and Young Lives vs Cancer Partnered on a New Campaign
Sustainably Minded Candle Brands
Planted Aims to Minimize Its Environmental Footprint
Pre-Loved Clothing Platforms
Zara is Expanding its Pre-Owned Platform for Eco-Shopping
Anniversary-Celebrating Nonprofit Partnerships
LILYSILK Engages in Philanthropic Partnerships
Athlete-Backed Sports Apparel
Tiger Woods and TaylorMade Golf Team Up to Launch Sun Day Red
Sustainable Kids Cartoon Capsules
Primark & Disney Unveil a Collection Inspired by The Lion King
Charitable Toy Stores
Dayra is the World's First Free Online Toy Store
Menswear Brand Giftshops
One of These Days Launches 'Gift Shop' with a Limited Drop Destination
Hyper-Local Gifting Communities
On the Buy Nothing Project App, Everything is Given Freely
Model-Launched Pet Brands
Tate & Taylor Boasts a Comprehensive Platform for Pet Owners
Closet-Clearing Challenges
Traid's Closet Clear-out Challenge Boosts Garment Donations
Festive Eco-Friendly Apparel
EarthyTweens Offers Up a New Clothing Capsule for the Holidays
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
Christmas-Inspired Summer Campaigns
Toys for Tots Supports Children with Christmas in July
Outdoorsy Branding Initiatives
REI Co-Op Continues Its Tradition of Closing All 190 Locations
Awareness-Raising Apparel
The Hats for Hope Movement Introduces a Stylish Crewneck to Its Campaign
Prolonged Activism Campaigns
Oxfam's Stay In The Fight Encourages Lasting Social Influences
Social Good Pajama Donations
Petit Lem and WCK Team up to Support Families Affected by Cancer
Clothing Try-On Services
Rixo Launches a New 'Try-Before-You-Buy' Service in the UK
Winter Clothing Drives
United Way Organizes an Initiative to Collect Winter Clothing for Seniors
Activism-Focused Apparel Capsules
Aéropostale and Global Citizen Launch a New Apparel Collection
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Clog Takeback Programs
Crocs Introduces Innovative Retail Takeback Program for Sustainability
Meal Donation Food Products
O Organics 'Fight Hunger, Serve Hope' Initiative Helps Kids in Need
Post-Launch Entrepreneurial Newsletters
One Year Wiser Interviews People One Year After Launch
Social Isolation-Combating Platforms
TimeBank by Healthfirst Foundation Has Debuted a New Platform
Connective Non-Profit Funding
Wingtap Connects Users with Charities in Need of Fund
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Mental Health Branding Initiatives
L.L.Bean Digitally Detoxed for Mental Health Awareness Month
Pre-Loved Clothing Markets
Charity Super.Mkt Will Take Over Fenwick's on Bond Street
Teacher Appreciation Giveaways
GIMME Beauty's Back-To-School Campaign Focuses on Teachers
Award-Winning Fundraising Platforms
Pledge is Utilized by Companies, Nonprofits, and Individuals
Charity Donation Discovery
CharityExplorer Helps You Find, Donate To, and Track Charities Easily
Community Borrowing Apps
Borrow Encourages Neighbours to Interact and Share
Children-Supporting Trust Initiatives
The Children who Trust Again Campaign Supports Abuse Victims
Membership-Based Community Engagement
The Lamp App Uses Technology to Promote Community Giving
Charitable E-Bike Initiatives
Lectric Bikes Partnered with Mr. Beast to Give Away 600 Bikes
Charitable Anniversary-Celebrating Initiatives
Earth Therapeutics Emphasizes Mental Health
Purpose-Driven Winery Programs
ONEHOPE's Bottles for Better Program Will Help Fund a New School
Philanthropic Investment Banks
Builders Vision Helps Build a More Humane and Healthy Planet