Gap.Inc, which operates some of the most recognized stores as Old Navy and Gap, is a company infamous for offering cute styles at low prices. The company has also been equally recognized for some of its hilarious and inventive marketing strategies as demonstrated in their ad campaigns.
Old Navy has always been able to have a bit of fun as well as keeping it age appropriate with their ads. They tend to infuse a mix of song, dance and color as can be seen in the company's ads, which features the cast of 90s hit Blossom. Gap ads take a varying but similar approach as highlighted in one of its campaigns, which uses amazingly talented individuals from dancers to musicians to sell products.
Each is as innovative and memorable as the next, and ensures that the stores are continued to be talked about.
11 Memorable Gap Inc. Campaigns
From Old Navy Look Alike Ads to Gap Talent-Highlighting Campaigns:
Ariel Weber — Nov 24, 2012 — Marketing
10
Humiliating Holiday Portraits
The Old Navy ‘Awkward Holiday Photo Mobile' Challenge
9
Kim Kardashian Look-Alikes
The Melissa Molinaro Old Navy Commercial Gets People Talking
8
Super Slipper Sales
Old Navy's $1 Extravaganza Incites a Flip Flop Frenzy
7
90s Love Triangle Denim Ads
The Old Navy Why Choose? Commercial Stars '90210' Alums
6
Talent-Highlighting Clothing Ads
The Gap 'Icon Redefined' Campaign Showcases Musicians & Dancers
5
Playful Painting Kiddie Campaigns
GapKids 'Shine On' Advertisement Features Talented Children
4
Mock Model Campaigns
Old Navy Spoofs Its Customers & Tabloid Culture With ‘SuperModelquins'
3
Manly Fashion Marketing
The Old Navy Dress Like A Guy Campaign Takes Aim at Luxury Designer Ads
2
Funny Audio Catalogs
The Jordan Knight Old Navy CD is a Humorous Way to Sell Summer Wear
1
Latina-Targeted Webisodes
Old Navy 'Stolen Styles' is a Telenova Geared at Hispanic Women
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Curated Back-To-School Campaigns
JD Debuts the New Start Fresh Back-To-School Campaign
Canvas Tote NYC Pop-Ups
Lands' End Launched a Personalization Concept Pop-Up Shop in New York
Storytelling-Forward Footwear Campaigns
Vans Unveils the Old Meets Knu Campaign
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Back-To-School Disney-Inspired Fashion Lines
The Forever 21 x Disney Capsule is Highly Anticipated
Cinematic Holiday Retail Pop-Ups
Bloomingdale's Announced a 'Wicked Good Holiday' Campaign
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Holiday-Ready Apparel Collaborations
Cult Gaia X Gap Partner to Create Modern Winter Essentials
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Reinvigorated 90s Fashion
The Old Navy '94 Reissue Collection Revives Nostalgic Style
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Humorous Automotive Campaigns
Hyundai’s 'Where Have You Been?' Ad Merges Nostalgia and Branding
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Brand Heritage-Appreciation Campaigns
Timberlands Racy 'ICONIC' Campaign Honours Its Legacy
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
Humorous Payment Campaigns
Paypal's Latest Campaign Features Actor Will Ferrell
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Exaggerated Holiday Displays
Nordstrom NYC's 'Wonder All the Way' Campaign is Larger-Than-Life
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Characterized Haircare Campaigns
NEXXUS Debuts 'The Style Swap' Campaign Starring Lindsay Lohan
90s-Inspired Home Lines
Kohl's Unveils New Home Decor Products from the Brand Aéropostale
Best-Selling Adaptive Apparel
Anthropologie Launches a New Adaptive Apparel Capsule
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Meticulous Apparel Stores
The Elder Statesman Unveils a Stunning New York Flagship
Soda-Branded Fashion Capsules
The Forever 21 x Coca-Cola Collection Exudes a Timeless Allure
Craveable Soda Packaging
Sprite is Reviving Its Obey Your Thirst Campaign for a New Generation
History-Centric Advertisements
Royal Ontario Museum's Epic Natural History Ad is Inspiring
Small-Format Department Stores
Macy’s Unveils Plan to Open Up to 30 Small-format Stores
Immersive Gondola Displays
ColourPop is Getting a New Immersive Makeover at ULTA
Golf-Themed Convenience Store Collections
7-Eleven Has Introduced 'The Always Open, Open'
Timeless Gin Campaigns
Tanqueray Debuts the Classic or Nothing Campaign
Y2K-Inspired Fashion Collections
The Bench Revival Collection Boasts a Range of Nostalgic Styles
Festive Advent Campaigns
Cadbury's 24 Out-of-Home Ads Represent the Countdown to Christmas
Creativity-Centered Workshops
Gap's Workshop Initiative Empowers Local Makers in San Francisco
Soda Logo Rebranding Campaigns
Pepsi's New Logo Goes Across the Globe with a Bright Light Show
Empowering Clean Beauty Campaigns
Babe Original Celebrates Individuality with 'Originally You'
Futuristic Shapewear Ads
Skims' First-Ever TV Ad, Skims Lab, Stars Kim Kardashian in Every Role
Stylish Footwear Campaigns
Under Armour Targets Gen Z in its New 'Flex As You Go' Campaign
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Creativity Time Capsules
Crayola's Campaign for Creativity Reunites Adults with Childhood Art
Confident Smile Campaigns
Aquafresh's New Oral Health Campaign Boosts Children’s Dental Confidence
Cozy Fashion Flagship Stores
The Ba&Sh Flagship Store Opened in New York City's SoHo Neighborhood
Food-Themed Holiday Campaigns
Kroger’s 2024 Holiday Campaign Celebrates Food and Connection
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Celebrity-Fronted Gardening Campaigns
Miracle-gro Introduces the Gro Like Martha Campaign
Oversized Denim Campaigns
Pacsun Co-Created Better in Baggy with The Pacsun Collective
Neighborhood-Inspired Campaigns
Kotn's F/W 2024 Collection is Released with a Witty Short-Film
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Generation-Blending Skateboarding Campaigns
Vans' Always Out There Campaigns Nods to Y2K Styles
Song-Enthused Jean Collaborations
Levi's Partners with Beyoncé for the 'Reiimagine' Campaign
Customer-Driven Holiday Campaigns
Amazon's Holiday Campaign is Inspired by 5-Star Reviews
Heartfelt Christmas Campaigns
John Lewis Presents the Festive Gifting House Campaign
Creative-Backed Footwear Campaigns
G.H. Bass Introduces Its Stepping Out Campaign
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Vacation-Inspired Clothing Lines
Saint Holiday Emphasizes Sustainability & Ethical Manufacturing
Meet-and-Greet Holiday Campaigns
Jennifer Hudson and Old Navy will Host a Special Holiday Event
Durable Outdoor-Centric Lifestyle Apparel
The North Face Presents the Ripstop Collection
Creativity-Driving Kids Apparel
Zara Announces a Collaboration with New York Label Sea
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Comfort-Focused Footwear Ads
The ALDO Spring 2024 Campaign Highlights Its Pillow Walk Technology
Lengthy Halloween-Inspired Events
Michaels Has Launched Its 100 Days to Halloween Campaign
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
Music-Inspired Retail Campaigns
Macy’s is Launching Its Summer’s Greatest Hits Campaign
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Character Graphic Collaborative Apparel
UNIQLO Presents an Adorable Hello Kitty Capsule
Heritage Brand Boot Ads
Blundstone Launches Global Campaign Celebrating Personal Boot Stories
Music Video-Inspired Supermarket Campaigns
Albert Heijn Pays Homage to Wham!'s Last Christmas
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Seasonal Soda Ads
Olipop's Christmas Ad Challenges Big Soda
Cartoon-Themed Performance Wear
Disney x lululemon Delivers Stylish Cartoon Activewear
Nature-Emphasizing Outdoor Campaigns
Craghoppers Introduces Its Spring/SSummer 2024 Collection
Cheerful Healthy Snack Campaigns
Garden Veggie Snacks' YUMbelievably Delicious is Innovative
Whimsical Candle Christmas Campaigns
The Yankee Candle 'Make it More Magical' Campaign is Festive
Humorous Natural Deodorant Campaigns
The Every Man Jack 'Still Smell Good' Campaign is Catchy
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Quirky Plant-Based Food Ads
Gosh! Food's Falafel Advertisement is Surprising
Supportive Back-to-School Campaigns
Staples Canada Has Unveiled Its 2024 Back-to-School Campaign
Donut Inspired Ad Campaigns
Dunkin' Donuts New Ad Campaign is Called Dunkin'Terns
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Iconic Artist-Adorned Jeans Lines
The Lee x Jean-Michel Basquiat Capsule is Effortlessly Stylish
Human Connection-Centric Campaigns
Etsy's New Ad Campaign Wants to Keep Commerce Human
Tongue-In-Cheek Soda Campaigns
Pepsi Jokes at Coca-Cola in It's Tastes Better Campaign
Visually Appealing Food Campaigns
Celestial Seasonings Launches the Taste Our World Campaign
Minimal Affordable Sub-Labels
Target Presents its Own No-Frills Brand with Minimal Design
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Retail T-Shirt Brand Expansions
True Classic is Now Available at 460 Target Stores
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Sketch Comedy Retail Commercials
The Target Lady Ad Revives a Familiar Comedic Character
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Brand Refresh Preview Events
Closer Previews for Anticipation at a Lively Cheap Monday Event
Nostalgic Lip Balm Collections
Camp Burt Introduces its '84 Summer Merch Collection
Mature Fashion-Forward Brands
'Wit & Wisdom' Launched for Older Consumers to Stay Fashion-Ready
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Feel-Good Financial Campaigns
Ally Financial's Banksgiving Supports Customers in Need with Funds
Commemorative Fatherhood Campaigns
Mitchell & Ness Highlights the Profound Influence of Fatherhood
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Multi-Generation Footwear Campaigns
Red Wing Heritage's Will Your Wings Stitches Wills Into Boots
Empowering Car Ads
CarMax's New Ad Campaign Takes a Witty Approach
Comprehensive Apparel Brand Campaigns
Apparel Group Launches Its Expansive 'Summer-Time' Campaign
Heritage-Driven Denim Campaigns
The Gap 'Get Loose' Campaign Stars Troye Sivan
Dynamic Anniversary-Honoring Campaigns
Claire's Launches the Hello Kitty, Hello World Campaign
Omnichannel Retail Initiatives
J. Jill is Aiming to Provide Women More Positive Retail Experiences
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Iconic Commercial Reboots
Oscar Mayer Brings Back Its Iconic Jingle for a New Generation
Model-Inspired Fashion Collections
The Partnership Between BOSS and Naomi Campbell is Significant
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Collaborative Archival Campaigns
Gap x Madhappy to Launch Exclusive 90s Collection
Conversation-Encouraging Retail Spaces
PlayLab Inc Creates a Flagship Store for MadHappy
Australian Yogurt Campaigns
Yoplait Launches a New Platform and Marketing Campaign with AJF
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Mini Musical Productivity Ads
Slack's The Big Meeting Takes on a Musical Number
Back-To-School Sporty Campaigns
JD's Start Fresh Campaign Celebrates Today's Youth Culture
Skateboarding-Inspired Ads
Vans Launched the ‘Always Pushing’ Ad Highlighting Skating Culture
Celebrity-Backed Fragrance Ads
Axe Targets Generation Z with its New Star-Studded Campaign
Extensive Collaborative Kids Apparel
Palace Gap is a Collaborative Effort Between Two Brands
Playful Language App Campaigns
Duolingo is Not Taking Any Excuses to Miss Learning Lessons
Chip Brand-Inspired Apparel
Lay's Partners with HUEMN to Create a Co-Branded Merchandise Capsule
Short Film-Inspired Ads
Apple’s New ‘The Underdogs’ Ad Features Various Apple Products
Stylistic Footwear Campaigns
Bata Launched its 'Make Your Way' Campaign with a Focus on Comfort
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Advertising Demand-Side Platforms
Yahoo Launched Yahoo Creative to Help Advertisers
Nostalgic Seasonal Snack Campaigns
This Tyrrells Campaign Encourages Holiday Snacking
Comedic Groundhog Day Campaigns
Lay's Flavor for Days Campaign Taps into Groundhog Day
Streetstyle Flavor Campaigns
Old El Paso's Turn It Up Entices Gen Z to Try Its Street Vibes Range
Classic Ad Campaign Revivals
Seagram's 7 Crown is Reviving Old Ads for Its New Campaign
Culturally Influenced Baby Apparel
Isla and Mimi Made a Baby Collection Using Indigenous Artistry
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad