As these November 2016 brand activations illustrate, companies and organizations have taken steps to appeal to the many consumers who've been celebrating Halloween -- with limited-edition fast food menu items, macabre pop-ups and much more.
With the upcoming US election, others have been taking a political turn to encourage voter turnout and frame the controversy of it all a little more positively. Unrelated to these themes, one example that's highlighted in this selection of November 2016 brand activations includes a fresh sneaker store called 'UP NYC' by Fat Joe.
With this venture, the rapper plans to focus his sights on his fashion interests moving forward, allowing sneakerheads to have access to some of his favorite models. Meanwhile, a pop-up called 'The Garage Sale' aims to ready consumers for Christmas by curating a high-quality selection of goods from artists and designers.
Top 30 Brand Activations in November
From Immersive Selfie Towers to Tiny Restaurant Pop-Ups:
Riley von Niessen — Nov 12, 2016 — Lifestyle
30
Abstract Homeware Pop-Ups
Kelly Behun's 'A Kook Milieu' Collection Will Be Shown at Barneys
29
Storytelling Cosmetic Shops
The Body Shop's Pop-Up Location Connects Consumers to Product Origins
28
Political Food Trucks
An Oregon Food Truck Sells Baloney Sandwiches That Fact Check Trump Comments
27
Restorative Hangover Bars
The 'Matt Hangover Bar' Supplies Beds, Inhalable Oxygen and More
26
Charitable Fuchsia Sneakers
Victor Cruz Joined with the Sneaker Room for the 'Pink Fire' Release
25
Anti-Oppression Fashion Companies
This Company Aims to Empower Socially Isolated and Poor Women
24
Scarf-Personalizing Pop-Ups
Hermes' Pop-Up Store Takes Inspiration from the Task of Doing Laundry
23
Footwear Bar Pop-Ups
The 'Classics & Classics' Pop-Up Offers Footwear and Drink Pairings
22
Artful Automotive Pop-Ups
This Interactive Pop-Up Showcases the All-New Toyota C-HR
21
Blade Swap Pop-Up Shops
The Harry's Bartershop Lets Guys Trade Razor Blades on the Spot
20
Nostalgic Androgynous Apparel
Psychic Hearts' 'Enjoy This With' Collection Carries New Wave Motifs
19
Fast Food Vacation Experiences
Taco Bell Let Fans Stay in One of Its Restaurants as a SteakCation
18
Public Napping Pop-Ups
This Space Encourages Booking a "Snooze Session" to Try Casper Mattresses
17
Health-Focused Bounce Houses
This Pop-Up for the #CheckYoSelf Campaign Encourages Self-Exams
16
Serene Meditation Studios
'Moment Meditation' is Aiming to Make Meditation Accessible
15
Tiny Restaurant Pop-Ups
Tiny Cafe in New York City Offers Diminutive Dishes For Just 3 Days
14
Retro Rapper Sneaker Stores
Fat Joe is Gearing Up to Open His Own Business in New York City
13
Search Engine Pop-Up Shops
The 'Made by Google' Pop-Up Shop will Launch in NYC on October 20th
12
Curated Christmas Pop-Ups
'The Garage Sale' is a Pop-Up That Offers Goods by Artists and Designers
11
Immersive Selfie Towers
Toronto's Largest Selfie Campaign Was Hosted by CF Toronto Eaton Centre
10
Halloween Makeover Salons
Giffgaff's Pop-Up Salon Offers Halloween Hair and Makeup Looks
9
Porridge Breakfast Cafes
Quaker Oats' 'Oat Café' Serves a Different Porridge Every Half Hour
8
Exclusive Postal Chocolates
Kit Kat's Limited-Edition Chocolate is Only Available at Japan Post
7
Boozy Bread Pop-Ups
Virgin Trains' Food Store Pop-Up Features Bread, Baking Kits and Beer
6
Presidential Brand Activations
Budweiser Marked the Recent Presidential Debate with Beer & Horses
5
Extreme Shopping Challenges
North Face Promised Free Jackets to Consumers Who Zip-Lined
4
Safety-Focused Social Apps
The Klique App Helps You Safely Meet New People On Campus
3
Colorful Halloween Burger Buns
Burger King's Orange Halloween Whopper Resembles a Festive Pumpkin
2
Monsterous Makeover Pop-Ups
Haribo's Halloween Academy Helps Adults Dress Up with Monster Makeup
1
Spreadable Pumpkin Butters
Land O' Lakes Butter Now Comes in a Seasonal Pumpkin Spice Flavor
Related Ideas
Luxury Bag Pop Ups
Hermès Debuted a Designer Bag Installation Pop Up in Manhattan
Mixologist-Crafted Beverage Creations
PepsiCo will Host a 'DRIPS by Pepsi' Pop-Up in New York
High-Profile Brand Launch Events
NO CAP! Soda Pop is Launching with Marshmello on August 4th
Canvas Tote NYC Pop-Ups
Lands' End Launched a Personalization Concept Pop-Up Shop in New York
Fantasy Energy Drink Activations
Monster Energy Ultra Taps Pinky for a New Brand Activation
Customizable Shoe Decorating Events
adidas Hosts a DIY 'Style Your Toe' Pop-Up Event in Hong Kong
Autism-Supporting Athletics Brands
Nike Partnered with the NBA for an Autism Awareness Campaign
Themed Celebrity Activations
Sheraton Centre Toronto will Host Numerous Taylor Swift Experiences
Cinematic Holiday Retail Pop-Ups
Bloomingdale's Announced a 'Wicked Good Holiday' Campaign
Multisensory French Fry Pop-Ups
The McCain Happy Frydays Café Shares an Over-the-Top Menu
College-Targeted Food Pop-Ups
Uber Hosts 'The One Shop' Across University Campuses
Uniquely Commemorative Skincare Pop-Ups
Glow Recipe will Host a Beauty Night Market in L.A.
Grocer-Inspired Beauty Retail Pop-Ups
The Benefit Benemart Holiday Concept Shop is at Selfridges
Traveling Luxury Retail Events
The Bal Harbour Shops Access Pop-Up Tour is a Unique Concept
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Limited-Edition Cartoon Pop-Ups
Nordstrom NYC Celebrates Hello Kitty's 50th Anniversary
AI-Powered Bakery Pop-Ups
The Betty Crocker Dream Bake Studio Beats "Baker's Block" with AI
Concert-Centric Makeup Activations
Sephora Canada will Launch 'Shimmer Studio by Sephora' Pop-Up
Immersive Whiskey Brand Activations
The Johnnie Walker Blue Room is a Pop-Up at Yorkdale Mall
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Gamer-Centric Fast Food Campaigns
Burger King's Gaming Campaign to Rewards “Burger-to-King” Goals
Brick-and-Mortar Collectibles Stores
POP MART Debuted Its First Permanent Store in the Netherlands
Crackled Holiday-Inspired Shoes
Nike Debuts the Dunk Low and Air Force 1 in 'Halloween' Iterations
Fruit-Stand-Inspired Vodka Pop-Ups
Kylie Jenner’s Canned Vodka Soda will Host an Event in NYC
Selective Retail Pop-Ups
'Woolrich Black Label' by Todd Snyder is Taking a New Retail Approch
Virtually Outfitted Landmarks
JD Sports Dressed Big Ben in a Nuptse 1996 Jacket by The North Face
Pink-Themed Summer Pop-Ups
The LANEIGE Bounce Around the City Pop-Up Launches in Five U.S. Cities
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Luxe Pop-Up Experiences
Victoria Beckham Beauty Hosts an 8-Day Pop-Up for New Fragrance Launch
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
French Riviera-Inspired Designer Activations
Chanel Presents an Elegant Airport Pop-Up in Istanbul
Multichannel Retail Campaigns
Urban Outfitters' 'Happy Lolidays' Campaign is Engaging
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Provocative AR Campaigns
NotCo's 'Not So Happy Animals' Presents Food Logos in a New Light
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Ice Cream Sandwich Pop-Ups
Chips Ahoy! Pop-Up to Serve Free Ice Cream in NYC
Amalfi Coast-Inspired Pop-Ups
e.l.f. Cosmetics Hosted a Beach Club Activation in Brooklyn
QSR Brand Holiday Ornaments
The 2024 Shake Shack Holiday Merch Collection Just Dropped
Nature-Reconnecting Outdoor Campaigns
Mammut Encouraged People to Reconnect with Nature
UK Beauty Summer Pop-Ups
Mecca Cosmetica is Hosting a Summer Pop-up in London and Manchester
Jelly Sandal Pop-Ups
Melissa will Host a Vibrant 'Melissa Frizzante' Event in Paris
Premium Athleticwear Pop-Ups
Reigning Champ Announces Pop-Up in Toronto’s Yorkdale Centre
Terrace Brand Endeavors
Louis Vuitton Features its Latest Collection at a Beachfront Pop-Up
Holiday-Ready Pop-Up Stores
Oak and Luna Has Launched Its First Pop-Up Store in the United States
Iconic Character-Inspired Campaigns
Etsy's Christmas Ad Celebrates Personalized Gifting
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Limited-Edition Outerwear Pop-Ups
Goldwin and Westerlind Collaborate for a New York Pop-Up Store
Immersive Coffee Pop-Ups
Ninja will Host the Ninja Luxe Café 'House of Vibes' Event in NYC
Mini Pizza Pop-Up Venues
Pizza Hut Opens a Tiny Pizza Pop-Up for its Personal Pan Pizza
Urban Sneaker-Inspired Exhibits
Museum of Graffiti Introduces the Sneaker Stories Pop-Up Exhibit
Pizzeria-Branded Shake Pop-Ups
Domino’s Shake Stand is Located in the Omotesando Area in Tokyo
Authentication Awareness Pop-Ups
The RealReal Pop-Up Showcases Handbags at Dupe Store Installation
Secret Sleep Pop-Ups
The IKEA Sleepeasy Welcomes Guests Through a Hidden Door
Stylish Footwear Campaigns
Under Armour Targets Gen Z in its New 'Flex As You Go' Campaign
Immersive Intimate Brand Pop-Ups
The Knix Pop-Up in Yorkdale Shopping Centre is Exciting
Retail-Based Pop-Star Takeovers
H&M and Charli xcx Host a Surprise Event at Times Square
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Local Restaurant Campaigns
PEPSI X Kelly Rowland Present the Local Eats Better With Pepsi Program
Vintage Camera Experiences
Nikon’s Vintage Pop-Up Diner Teases the Past at Yorkdale Mall
Luxurious Lipstick Pop-Ups
Valentino Beauty will Host a Spike Valentino Pop-Up in NYC
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Exclusive Social Shopping Snacks
Like Air is Launching Limited-Time Flavors on TikTok Shop
Rebranded Food Delivery Apps
Skip Revamps Its Brand Identity to 'Skip to the Good Part'
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Vibrant Race-Inspired Apparel Collections
Pacsun Debuts Its Collaboration with Formula 1® in Miami
Creator-Friendly Initiatives
Patreon Lights Up Times Square with Creator-Centric Billboard
Gameshow-Style Pop-Ups
The Jo Malone Christmas Special Attracts Visitors with a Prize Wheel
Collaborative Textural Lifestyle Sneakers
New Balance Presents Another Technical 1906 Sneaker
Mix-and-Match Aroma Installations
The H&M Nolita Pop-Up Lets Guests Create NYC-Inspired Scents
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
Hyper-Targeted Shoppable Posters
Glossier and Shop Launched Posters with Geo-Gated Location Tech
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Record-Breaking Rental Pop-Ups
P2P Rental Platform By Rotation Has a Five-Storey Space in London
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Fall-Ready Denim Campaigns
Pacsun Launched Its Interactive Better in Baggy Denim Campaign
Cowboy-Themed Dairy Pop-Ups
MilkUP will Host a County Fair Pop-Up in Toronto
Soccer-Themed Fragrance Pop-Ups
Hugo Boss Presents an Immersive Activation in Brazil and Argentina
Climate-Based Skincare Pop-Ups
AXIS-Y and Senti Senti will Celebrate the Brand's Latest Launch
Discerning Drinker Pop-Ups
Fentimans' Pop-Up Inspires People to Choose More Interesting Beverages
Ambassador-Focused Footwear Campaigns
Vans Launches a New Campaign for its OTW Line
Surrealist Pink Pop-Ups
Hourglass Cosmetics is Hosting the Unreal Pop-Up Shop in NYC
Festive Cafe Limited Merchandise
A New Range of Dunkin' Merchandise Prepares for Halloween
Youth-Focused Pizza Launches
Domino's Pizza Relaunches its Gen Z-Focused Emergency Pizza Promotion
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Spooky Slider Packaging
White Castle Unleashed Limited-Edition Halloween Retail Packaging
Fashion Lifestyle Pop-Up Events
Sundae School Hosts Their First Pop-Up in London
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Forward-Thinking Wedding Pop-Ups
Anthropologie Weddings x Pinterest Shares Emerging Styles
Premium Retail Destinations
Noa Santos Ovevrhauled the Banana Republic Flagship in Soho
Pop Culture-Inspired Rentals
Airbnb Unveils the New 'Icons' Experiences for Short-Term Guests
Dressed-Up Breakfast Campaigns
Joe & the Juice Invites Customers to Get Chic for Breakfast
Pumpkin-Inspired Community-Themed Campaigns
Danone North America Debuts the Tri Pumpkin Campaign
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Late-Night Chicken Shop Pop-Ups
Bird's Eye Launched a New Range with an Exclusive Experience
Celebrity Offspring Pop-Up Restaurants
Uber Eats Brings Brooklyn Beckham's Cooking to Your Door
Vegan Beauty Pop-Ups
Kosmo will Debut its Collection of Velvety Lipstick Balms
Late-Night Fast Food Restaurants
White Castle is Strengthening Its Night Castle Brand
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Football-Themed Pizza Promotions
Little Caesars & NFL Debut HOT-N-READY Giveaways & Getaways
Burger-Inspired Back-To-School Campaigns
Trill Burgers & LRG Clothing Debut a Line of Activations
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Drop-In Wellness Solutions
Beyond Yoga Launches a New Wellness Pop-Up in New York City
Pickleball-Themed Cosmetics Pop-Ups
MAC Hosted a Glow Play Summer Activation in Toronto
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Playful QSR Campaigns
Cossette Forms the New McDonald's Campaign to Closest Restaurant
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Indigenous-Owned Holiday Events
Aaniin Pop-Up Showcases Indigenous Entrepreneurship
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Resourceful Digital Platform Events
Meta will Host an Immersive Instagram Family Pop-Up in NYC
Movie-Inspired Halloween Menus
Burger King Unveils the Haunting Addams Family-Inspired Menu
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Back-to-Campus Concert Series
UO LIVE On Campus Features Gen Z-Favorite Artists & Creators
Black History Month Markets
Blair&jack is Part of the Up Express Black History Month Market
Halloween-Themed Delivery Partnerships
Uber's Partnership with Spirit Halloween is Spooky
Frighteningly Festive Candy Products
These New Bazooka Candy Brands Halloween Products are Tasty
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
Crafted Holiday Activations
Loews Hotels & Co will Offer Festive Pop-Ups and Seasonal Sips
Outdoorsy Branding Initiatives
REI Co-Op Continues Its Tradition of Closing All 190 Locations
Office-Themed Metallic Installations
Crosby Studios Forms a Pop-Up Exhibition for The Frankie Shop
Virtual-First QSR Brands
IHOP Unveils a New Expansion for its Virtual Restaurant Concepts
Festival Season Snack Campaigns
KP Snacks and Live Nation Partnered for a New Popchips Campaign
QSR-Themed Christmas Ornaments
The Shake Shack Holiday Merch Collection is a First from the Brand
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Streetstyle Flavor Campaigns
Old El Paso's Turn It Up Entices Gen Z to Try Its Street Vibes Range
Curated Autumnal Retailer Collections
ALDI Finds for September Help Shoppers Kick Off Fall
Christmasy Convenience Retailer Promotions
The 7-Eleven Holiday Deals are Here for 2023
Hotel-Led Vintage Markets
The MOB Hôtel Hosted a Vintage Market, an Eco Conference and Workshops
Video Game Merchandise Events
The King of Games Tokyo Pop-Up Store is Nintendo Approved
New Year Sandwich Promotions
This Urban Eat On-Pack Promo Offers Hundreds of Prizes Up for Grabs
Iconically Located Wedding Pop-Ups
Couples Can Wed in Times Square This Valentine's Day