Celebrities and streaming both featured huge in the top March 2015 media trends.
The definition of "celebrity" has been changing in recent years; whereas the term once only referred to actors and musicians, it now extends to YouTube stars, Reality TV personalities and models (potentially hailing a return of the "supermodel" era). Not only are we seeing more of this new type of celebrity, we're also seeing more intimate glimpses into their lives.
The other big concept featured in the top March 2015 media trends was streaming. While streaming is not necessarily new, it is only now beginning to catch the attention of traditional networks, such as HBO, and inspiring them to adopt the streaming format pioneered by Netflix. On the other hand, consumers are also looking for more easily digestible forms of media, which is evident by the proliferation of short, viral programs and content.
Top 45 Media Trends in March
37
Beauty Blunder Editorials
Ola Rudnicka Stars in the February Issue of Vogue Italia
36
Lustful Leather Editorials
The Vogue Germany March Issue Stars Anna Ewers
35
Full-Figured Swimsuit Ads
Ashley Graham is the First Plus-Sized Model in Sports Illustrated
34
Retro Bodysuit Editorials
The Kendall Jenner Allure Cover Shoot is Luxuriously Steamy
33
Comparable Couple Editorials
Edie Campbell Stars in the March Issue of Vogue UK
32
Sultry Seaside Editorials
Tantalum Magazine‘s Ibizenca Story Stars Jelena Kovacic
31
Eclectic Rocker Fashion
Wonderland magazine's The Bubble Witches Story is Psychedelic
30
Pastel Resort Editorials
Grace Bol Stars in the February Issue of W Magazine
29
Anniversary Mascot Illustrations
The New Yorker Releases Nine Covers in Celebration of 90 Years
28
Exorbitant Luxury Editorials
Marcelia Freesz Stars in Marie Claire Brazil's February Issue
27
Latina Disney Princesses
Princess Elena of Avalor is Disney's Newest Character
26
Movie Collage Campaigns
Scotiabank's Movie Marketing Stunt Shows off Item Collages on Instagram
25
Scream Queen Editorials
Elizabeth Olsen Channels 70s Horror Glamor for Vs. Magazine
24
Layered Floral Editorials
Ondria Hardin Stars in the March Issue of Vogue Japan
23
CGI Magazine Covers
The Latest Issue of Garage Mag Features Interactive Effects
22
Social Music Apps
The Sounds App Optimizes Visual Social Media Platforms for Audio
21
Celebrity BFF Covers
Taylor Swift and Karlie Kloss Cover the Latest Issue of Vogue
20
Virtual Reality Concerts
Visualise's 360-Degree Virtual Concert is Headlined by Kasabian
19
Romantic Military Editorials
Mariacarla Boscono Stars in the W Magazine March Issue
18
Network Streaming Services
An HBO Streaming Service is Set to Launch in the Us Next Year
17
Romantic Streaming Services
Pluto TV's Valentine's Day Survival Guide is Perfect for V-Day at Home
16
Viral Snap Series
Snapchat Launches a New Program Through the Discover Feature
15
Device-Oriented TV Episodes
The Modern Family 'Connection Lost' Episode Will be via Macbook
14
Multi-Camera Streaming
YouTube's Latest Feature Allows You to Watch Videos From Multiple Angles
13
Macabre Rocker Editorials
The Marilyn Manson Cover for Paper Magazine is Mildly Frightening
12
Artful Banner Ads
Jeremy Bailey's You Museum Displays Tailored Art Like Internet Ads
11
Pop Star Mobile Games
The Katy Perry Game is Set to Hit an App Store near You
10
Equitable Movie Torrents
David Cross' BitTorrent Bundle Asks Fans to Pay What They Want
9
Intimate Movie Trailers
The Beyond the Wave Movie Features an Interactive Trailer
8
Interactive Rapper Fonts
This Website Features the Font on the Cover of Drake's Surprise Mixtape
7
Boy Band Super Tours
Studio Morross Brought the One Direction Tour to Life
6
Boxing Legend TV Channels
De La Hoya TV Makes Use Of A Boxing Legend's Personal Brand
5
High Definition Radio Services
WHYY-HD Offers Arts, News and Information Programming
4
Experimental News Platforms
Coda is Designed to Track Long-Term Crises
3
Viral Celebrity Covers
Jimmy Fallon and His Celebrity Guests Perform Acapella We are the Champions
2
Star-Curated Playlists
One Direction Takes Over Spotify's 'Teen Party Playlist'
1
Gangster Rap Biopics
The Straight Outta Compton Movie Charts the Rise Of N.W.A.
Related Ideas
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Background-Generating Digital Screens
YouTube is Launching its 'Dream Screen' Image Generator
Celebrity-Fronted Mobile Game Commercials
Supercell Debuts Squad Busters with an Exciting Campaign
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Next-Gen Graphic Attire
Serenity Trends’ Graphic Clothing Offers a Futuristic Aesthetic
Restyled Cinematic Makeup Campaigns
Dolce & Gabbana's 'Il Pranzo' Campaign is Dramatic and Bold
Uplifting Social Media Campaigns
Optimism Your Feed Helps Social Media Users Retrain the Algorithm
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
AI-Generated Magazine Covers
Glamour Bulgaria's August Issue Has a 100% AI-Generated Photo
Star-Studded Tech Campaigns
Jewellery Pros and Music Talent Promote the Bose Ultra Open Earbuds
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Icon-Led Travel Experiences
Airbnb Icons Offers Experiences Hosted by Icons in Music, Film, & More
Streaming Series Games
Netflix Stories Invites Viewers to Participate in Their Own Adventures
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
Celebrity-Led Luxury Handbag Campaigns
BALENCIAGA and Kim Kardashian Join Forces
Cinematic New Year Campaigns
Prada Releases Its High-Fashion Campaign for Chinese New Year
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Entertainment Industry Expansions
Starbucks Enters the Entertainment Industry as Starbucks Studio
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
Streetwear Culture Music Partnerships
Spotify x BAPE Redefine Hip Hop with New Playlist Covers
Dynamic CGI Mascara Campaigns
Maybelline New York Unveils an Activation with a Giant Mascara
Cozy Luxury Winter Campaigns
The Burberry Winter 2023 Campaign Has Launched
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Year-End Live Music Shows
Spotify Wrapped Live 2023 Shares Performances from Top Global Artists
Social Media News Updates
Meta's Threads Update Features a 'Trending Now' Feed for Relevant News
Digital Streetwear Collaborations
The Fabricant x Highsnobiety Dropped During Paris Fashion Week
Immersive Entertainment Venues
Netflix Houses Feature Eateries, Experiential Activities & More
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Personalized Ecommerce Updates
Google Shopping Introduces a 'For You' Feed for its Ecommerce App
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Visualized Social Streaming Features
Spotify and Snapchat are Launching the Share Track Lens
Star-Studded Luxe Fashion Campaigns
Alexander McQueen Presents its Dramatic FW23 Campaign
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Gen Z-Focused Coachella Campaigns
Pinterest Partners With Coachella to Connect With Gen Z
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
Fact-Checking Skincare Campaigns
CeraVe's #FactCheckYourFeed Campaign Stars Jack Whitehall
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
AR Music Concerts
The Rolling Stones Bitmoji Show Lens Promotes a New Album
CGI-Generated Brand Updates
Tiger Beer Unveils a CGI-Generated Tiger Stripe Across Multiple Cities
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Car-Specific Video Commerce
Audi and Bambuser Make a Significant Evolution in Business Strategy
Micro-Influencer Marketing Services
SCREENSHOT Micro Boost Refines the Brand-Creator Experience
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
British Culture-Honoring Luxe Fashion
The Burberry Summer 2024 Range is Unveiled During LFW
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Social Media Notes Expansions
TikTok Notes Puts Text and Images to the Forefront of Social Sharing
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
Socialite-Inspired Toy Dolls
Bratz Adds New Red Carpet Styles to its Kylie Jenner Collection
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Technology News Summaries
TechTok Helps Readers Stay On Top of News in Five Minutes
Pop Culture Bars
Basic is Building a Sports Bar for Pop Culture Fans
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
Social Media Fridge-Decorating Trends
Lynzi Judish Released Several Viral 'Fridgescaping' Videos
Collaborative Digital Coffee Campaigns
illy Launches its Digital Content Series 'Coffee Break'
Gen Z-Focused Video Campaigns
Astroyogi is Introducing a New Campaign that Aims to Attract Gen Z
Digital Avatar Cosmetics
e.l.f. Cosmetics & Snapchat Debuted the First Bitmoji Beauty Drop
Pop Culture-Inspired Rentals
Airbnb Unveils the New 'Icons' Experiences for Short-Term Guests
Video-Friendly Search Engines
Google Introduces the New Ask with Video Feature
Luxury Avatar Outfits
Valentino Created Digital Fashion Looks for Meta Avatars
Celebrity-Backed Activewear Lines
Fabletics Debuts an Activewear Collection with Khloe Kardashian
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Text-to-Video AI Avatars
AI Studios Brings Content to Life
Social Media Political-Content Limitations
Meta is Reducing Political Content Recommendations
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Interactive Influencer Features
YouTube's New 'Hype' Feature Allows Viewers to Share in Success
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
QSR-Branded Streaming Services
Chick-Fil-A Rolls Out Its Own Streaming Service
Professional Short-Form Video Feeds
LinkedIn is Testing a TikTok-Like System on its Platform
AI-Narrated News Articles
Artifact's Text-to-Speech Feature Reads to Users in Celebrity Voices
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Personalized Streaming Service Interfaces
The New My Netflix Tab Helps with Tidying the Platform
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Engaging Youth-Focused Platforms
V&A Introduces the Mused Website for Gen Z Digital Natives
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Social Media Music Festivals
TikTok 'In the Mix' is a First-of-Its-Kind Music Festival
Social Shopping Features
YouTube Introduces a New 'Shopping Collections' Feature for Creators
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Confident Fashion Rebranding Campaigns
Boohoo Launches the People Will Talk... Campaign
Gen Z Basketball Campaigns
Rivalry Unites with Basketball Forever for a Gen Z-Focused NBA Campaign
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
Streaming Series Makeup Ranges
The Revolution x Emily in Paris Collection Celebrates the Show
Accessible Mixed-Reality Media
Chapter 2 Welcomes New Society to Revolutionize the Media Frontier
Resourceful Digital Platform Events
Meta will Host an Immersive Instagram Family Pop-Up in NYC
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
Gen Z Advertising Tools
YouTube Launches a New Music Tool to Connect Advertisers with Gen Z
TV Dinner Restaurants
TV Dinners for U Serves Meals to Enhance the Streaming Service Experience
Authentic Ambassador Campaigns
BeReal is Looking for "The Realest Person on Earth"
Music-Centric Branding Initiatives
BACARDÍ Rum Partnered with the MTV Video Music Awards
Gen Z Whitepapers
Wondershare Filmora Has Published Its First Whitepaper Titled 'Gen Z in Action'
Visually Immersive Global News
Newsflask Offers a New Perspective on Current Events
Curated Meal-Time Videos
BingeAndEat Curates Youtube Videos to Enjoy While You Eat Effortlessly
Passion-Sharing List Platforms
MyLikes Helps Users Share What They Enjoy with Curated Lists
Promotional Influencer Videos
Activision Recruits Multiple Creators to Appeal to Gen Z Consumers
Empowering Visual Content Campaigns
Getty Images and Hiki Launches #AutisticOutLoud
Influencer Marketing Platforms
Streams Charts Launches the Influencer Marketing Agency MIRAI
Grande Shimmeering Runway Shows
Saint Laurent Presents its Summer 2024 Womenswear at PW
TV-Inspired Parisian Trips
DHARMA Curated a Trip to Paris Inspired by Netflix's Emily in Paris
Fashion Recap Artful Books
Style Not Com Unveils the Fashion In 2023 Highlights Book
Social Media Star Brands
Toddy Smith Introduces His GothicMochas Clothing Brand
Pioneering Podcast Creator Networks
Rich Roll is Launching a Network Called Voicing Change Media
Brand-Aligned Graphics
Bento Highlights Lets Users Craft Polished, Professional-Looking Graphics
Influencer Marketing Agencies
NYMA Embraces Influencer Marketing as a Part of its Core Offerings
Pop Culture Presidency Campaigns
Kamala Harris Adopts Charli XCX's 'Brat' Trend for Her Campaign
Inspiring Heritage Campaigns
Comcast's 'Be the Next Story Told' Spot Celebrates Hispanic History
Media-Based Music Expansions
DistroKid Users Now Have Access to TikTok Music for Promotion
Niche Interest Social Networks
Spiral Social Was Inspired by Wikipedia Topics
Film Chronicle Documentaries
HBO Presents the New MoviePass, MovieCrash Documentary
Cultural Social Media Documentaries
Hulu Unveils the Black Lives Matter: A People's History Doc
Media Release Monitoring Apps
The 'Upcoming' App Helps Users Track Favorite Media and Explore
Music Updates Platforms
Music News Provides the Latest Updates on Industry Movements
Unconventional Foodie Magazines
Food& Magazine Explores the Weird and Wonderful World of Food
Music Content Campaign Tools
Spotify Presents the Showcase Tool for Artists to Promote
AI-Powered Media Subtitles
Google TV is Unveiling the New AI Subtitles for Media Content
Personalized Newsletter Briefings
Digest Aggregates News from Social Sites to Create Daily Updates
Gaming-Inspired Headphone Campaigns
Nazarian Films Aims to Engage a Younger Generations
Streaming Service-Backed Games
YouTube Is Testing Its Online Games Category Called 'Playables'
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Local Hotspot Fashion Shoots
Marine Serre 'Heartbeat' Campaign Was Lensed in Hair Salons and Cafes
Year-Long Professional Content Calendars
Content Squeezy Provides Social media Ideas
Tween-Oriented Content Series
Claire's Launches a New Media Partnership with Sony Pictures TV-Kids
Interactive Challenge Platforms
Join and Witness Online Challenges in One Place, at Tigbar
Streaming Viewing Insights
WhoAmI.tv Provides Interesting Insights on Your TV Streaming Habits
Intellectually Stimulating Social Media
Maven Goes Back to Basics with Traditional Algorithms
Thought Leadership Assistants
Jessica By Queue Uses AI to Streamline Content Creation
Bite-Sized Gen Z News
Mata.Today Offers Quick Insights for Gen Z to Easily Digest
Seamless Media Organization
Funlistr Keeps Recommendations from Friends in One Centralized Place
Efficient Fact Generators
Facts Generator Can Produce Interesting Facts About Any Subject
Vibrant Celebrity Icon Collections
The 'Bedsure x Iconic Collection' Pays Homage to Marilyn Monroe
TV-Specific Pop Informants
COVER Emerges as the Essential App for TV Show Aficionados
Ardent Entertainment Campaigns
Steve Harvey Narrates the New Abu Dhabi Calendar Campaign