These cognac-soaked innovations demonstrate this prestigious liquor has successfully maintained its popularity among the rich and famous in spite of widespread economic woes. Not only has the amber-toned libation avoided extinction, it has flourished and proven its versatility.
In recent years the luxury liquor cognac has found a home in many industries, taking on collaborations with prominent chocolatiers, pastry chefs and fashion houses. It has been adopted by the hip-hop community as the drink of choice and has inspired various lines of accessories.
With some brands costing upwards of 2 million dollars, this is not the kind of booze to throw back carelessly. As much a status symbol as it is a stress-relieving treat, cognac is one opulent sipper.
With so many fantastic inventions to choose from, these cognac-soaked innovations are sure to please, provided you've got the green.
29 Cognac-Soaked Innovations
29
$2 Million Cognac
Henri IV Dudognon Heritage
28
$71,000 "Flawless" Cocktail
Drinking Diamonds at Movida, London
27
$200,000 Hennessy Cognac Treasure Chest
Beauté du Siècle From Russia With Luxury
26
Red Carpet Liquor
Kanye West Knocks Back Hennessy Cognac to Get Ready for MTV Hijinx
25
Luxury Combo Drinks
Hpnotiq Blends Premium Vodka + Cognac + Juice
24
Baroque Liquor Bottles
Louis XIII Cognac Gets an All-New Luxe Look
23
Golden Oldie Cognac
The Hennessy 'Paradis Horus' Comes with an 18K Gold Decanter
22
Wearable Spirit Sippers
The Remy Martin Seduction Series is Designed to Let You Smell and Sip
21
$2,500 Cognac Shots
Rose Club Serves Louis XIII Black Pearl
20
Limited Edition Gadgets
Courvoisier Customized iPhone, Curve, iPod
19
Clear Cognacs
Remy Martin 'V' is the Brand's Venture into Transparent Spirits
18
Rapper Alcohol
Dr. Dre Launches Cognac & Vodka Range and Detox Album
17
Luxury Cognac Cupcakes
The Decadence D'Or Cupcake in Vegas is a Super Rich Treat
16
Nondiluting Drinking Developments
The Eternal Ice Drop for Hennessy by 5.5 Designers
15
Luxurious Taste Odysseys
The Mysteries of the Angles Gift Box Marries Chocolate and Cognac
14
Rapper Cognac
Ludacris Adds to the Celebrity Liquor Market With Conjure
13
Alcohol Jewelry Collections
Mendis Luma Blends Diamonds and Brandy
12
Multi-purpose Glasses
Interchangeable Glassware by Utopik Design Lab
11
Spirits Showcases
The NYC Indy Spirits Expo Attempts to Encourage Independent Intoxicants
10
Luxurious Graffiti Booze Containers
The Kaws x Hennessy Bottle Puts an Artistic Spin on Alcohol
9
Aromatic Cognac Brews
Hennessy x Théodor Tea Infuser Lives Up Afternoon Drink Sessions
8
Cognac Sneakers
The Hennessy Celebration Hi-Top
7
Pimped-Out Cognacs
The Remy Martin Louis XIII Jeroboam Luxurious Look is the Total Package
6
Spiral Booze Tributes
The Pierre Frapin-Inspired Cognac Cuvee 1888
5
Drink-Less Intoxicants
Compact, Travel-Friendly, No Spill Alcohol Pills
4
Lacquered Liqueur Celebrations
Grand Marnier Cordon Rouge Welcomes Holiday Season in Bold Red
3
Ocean-Blue Booze Chests
Martell & Pinel Pinel Trunk Holds an Entire Bar in One Place
2
Cognac Connoisseur Bottles
Courvoisier's New Collection of Cognacs Revolutionizes an Industry
1
Herb-Infused Booze
Jasmin Cognac Picks Up Where Tea Leaves Off
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Ultra-Luxurious Scotch Whiskies
The Glenfiddich 23 Year Old Grand Cru is the Epitome of Opulence
Luxurious Iridescent Cognac Bottles
Hennessy Debuts the Hennessy VS Carnival Limited Bottle
Rapper-Launched Canned Cocktails
Ini Archibong Designs Gin & Juice Can by Snoop Dogg & Dr. Dre
Bong-Shaped Vodka Bottles
Illadelph Vodka is a Premium Product in Uniquely Shaped Glassware
Ready-to-Sip Sparkling Aperitifs
The Spritz by Sazerac is Sweet, Bitter and Bubbly
Luxury Private Label Spirits
The Harvey Nichols Christmas Drinks Range 2023 is Holiday-Ready
Opulent French-Inspired Spirits
Glenfiddich Great Crown Scotch Whisky is High-End and Unique
Collaborative Basketball-Legend Cognacs
Hennessy x LeBron James Debut a Limited-Edition V.S Bottle
Luxury Whiskey Cocktails
Redemption Whiskey Boasts a Series of Delicious Cocktails
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Romantic Drinking Accessories
Hendrick’s & Wiederhoeft Crafted a Line of Unusual "Gintimates"
Restored French Cognac Houses
Maison Courvoisier Reopens with an Upscale Interior
Bubbly Low-Calorie Mocktails
Maison Perrier Chic is a Luxe Alternative to Alcoholic Beverages
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Alcohol Alternative Tinctures
Apothékary Launches the Limited-edition Free Spirit Minis Gift Set
Scotch Sipping Jackets
Aberfeldy Created a Jacket to Enhance the Sensory Experience of Scotch
Ready-to-Serve Canned Mocktails
Mocktails Uniquely Crafted Makes Convenient Cocktail Alternatives
Cosmopolitan-Inspired Drinkware
The Absolut x Paris Hilton Cosmo Collection Shares All-Pink Styles
Whimsical Pop-Up Cognac Bars
Yinka Ilori Designed an Eye-Catching Pop-Up at Selfridges
Luxurious Debut Tableware Capsules
Louis Vuitton Presents its First Tableware Collection
Limited-Edition Web-Designed Bottles
H3NSY, Hennessy's Web3 Platform, Announces the V.S.O.P Bottle
Elegant Colored Glassware Collections
Estelle Colored Glass & Simply Beverages Join Forces
Expensive Whiskey Sales
Emerald Isle Whiskey Claims to Be the Most Expensive Bottle Ever Sold
Automobile Brand Mezcal Bottles
Tesla Introduces a Unique Smokey Bottle of Mezcal
Limited-Edition Jamaican Rums
Appleton Estate Debuts its 8-Year-Old Double Cask in Canada
Jeweler-Created Rum Bottles
This Havana Club Añejo 7 Años Bottle by Jonathan Raksha is Dazzling
Golden Hour-Inspired Cocktail Kits
Chivas Regal and Goya Launch a Golden Hour Cocktail Kit
Whiskey Elegant Leisurewear
Chivas Regal x Falguni Shane Peacock Debut Luxe Tracksuit Collection
Ultra-Luxurious Bar Interiors
Ramy Fischler Designs the Cravan Cocktail Bar in Paris
Color-Changing Gin Gift Sets
The Empress 1908 Indigo Gin with Two Glass Flute is a Premium Item
Cocktail-Paired Nail Polishes
The St~Germain x MiniLuxe Royale Gift Set Celebrates Festive Details
AI-Generated Whiskey Packaging
The Glenlivet's The Twelve Elements Collection Celebrates 200 Years
Next-Gen White Cognacs
White X Challenges Traditional Cognacs with a Fresher, Lighter Taste
Single-Serve Sparkling Wines
Wander + Ivy Packages 'Bubbles' in Patented 6.3-Ounce Glass Bottles
Alcohol-Infused Whipped Creams
Whipped Fusion Launches Its Flagship Product, So Vanilla
Influencer-Crafted Gin Cocktails
These Tanqueray Gin Holiday Drinks Celebrate Canadian Traditions
Timeless Mixology Collections
Waterford Crystal’s Mixology Collection Offers a Refined Experience
Anniversary-Celebrating Cognac Expressions
Hennessy Recently Released the Richard Hennessy Magnum
Celebrity-Approved Spirit Campaigns
Grand Marnier and 2 Chainz Introduce The Rouge Room
Luxurious Mexican Tequila Bottles
The Tequila Don Julio 70 Artist Bottle Features Cultural Motifs
Vegan-Friendly Champagne Accessories
The Stella McCartney x Veuve Clicquot Collection is Playful
Anniversary-Commemorating Gins
The Renais Édition Anniversaire is a Special Edition Gin
Lunar New Year-Inspired Libations
Glenfiddich & Raku Inoue Create A Gift For Blossoming Futures
Creative Constellation Water Bottles
The Evian x Coperni Bottle Invites People to "Look Closer"
Celebratory Non-Alcoholic Beverages
Le Fizz by Ghia Sweetens Special and Everyday Moments
Metallic Whisky Bottle Cases
Philippe Starck Designs the L'Evolution Collection with Mortlach
Las Vegas Cognac Pop-Ups
LOUIS XIII Cognac Hosts an Exclusive Vegas Boutique Pop-Up
Female Celebrity-Branded Whiskies
Beyoncé Debuts SirDavis in Collaboration with Moët Hennessy
Luxurious Nighttime Cognacs
Rémy Martin Debuts XO Night as a Marker for Nocturnal Celebrations
Rapper-Created Gin Spirits
Still G.I.N. By Dre and Snoop is a Fresh Take on Contemporary Gin
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Contemporary Versatile Glassware
Richard Brendon Designs the Modern Optic Collection
Naturally-Inspired Whiskey Ranges
The Singleton Garden of Abundance Whiskies Include Four Options
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
Californian Canned Cocktails
Cali Cocktails Share the Taste of Agave Wine and Crisp Carbonation
Casual Enjoyment Bottled Wines
Nice Wines Introduced Full-Sized, Full-Strength Wine in Bottles
Non-Alcoholic Cola Cocktails
Aplós' Kola Fashioned is Infused with Adaptogens & Nootropics
Champagne-Inspired Whisky Bottles
Fireball Dragnum is a 1.75L Bottle with a Reusable Cork
Indulgent Canned Martini Cocktails
Cutwater Spirits Boasts Two Ready-to-Drink Martinis
Wine Cask-Aged Spirits
The Glenmorangie Pursuit of Passion Wine Cask Collection is Premium
Cheeky Martini Ads
Grey Goose's Classic Martini Cocktail Ad Pokes Fun at Celeb Creative Directors
Sustainable Liqueur Packaging
Monkey 47 Sloe Gin Now Comes in a 95% Recycled Glass Bottle
Luxe Car-Inspired Bottle Designs
The Macallan and Bentley Motors Creates the Macallan Horizon
Bespoke Red Envelopes
D'USSÉ Cognac & Humberto Leon Crafted Limited-Edition Red Envelopes
Value-Conscious Bottled Cocktails
The Infusionist Bottled Cocktails are Only at ALDI for £8 Each
Cognac Music Partnerships
Rémy Martin is the Exclusive Spirit of USHER's North American Tour
High-End Artisanal Rums
Club Kokomo Spirits Launch of a New Series of High-End Rums
Bourbon-Specific Snacks
The Sweetery's Bourbon Buddies Enhance the Drinking Experience
Streetstyle Luxury Tequilas
2025 Nobu Rare Artfully Shares Some of the World's Oldest Tequila
Boundary-Pushing Whiskey Products
Jefferson's Bourbon Expands to Ontario Through the Lcbo
Bar-Strength Gourmet Cocktails
Gather Gourmet Cocktails Put an Indulgent Twist on Classic Serves
Handcrafted Tequila Collections
Tequila Cazadores x Francia Raísa Release an Artisinal Set
Adaptogenic Alcohol Alternatives
Huzzy Smart Sips Share a Buzz with Adaptogens and Nootropics
Heritage-Inspired Sophisticated Whisky Packaging
The Glendronach Distiller Highlights Its Elegance
Unique Limited-Edition Spirits
Hennessy is Reintroducing Master Blender’s Selection No 5
Luxuriously Matured Malt Scotches
Glenfiddich Single Malt Scotch Whisky Debuts the Grand Château
Fruity Cognac Expansions
Hennessy Announces the Launch of 'Henny White' in the U.S. Market
Branded Ready-to-Pour Cocktails
These Diageo Ready-to-Serve Cocktails Come in Three Options
Bottled Cosmopolitan Cocktails
Civil Pours Recently Unveiled the Cosmopolitan Bottled Cocktail
High-End Spirit Canned Drinks
The Cîroc Red Berry Sparkling Vodka Drink Adapts to Growing Demand
Elevated Negroni Cocktails
Aviation's ‘Upgraded Negroni’ Puts a Fresh Twist On a Classic Aperitif
Canned Premium Vodka Cocktails
These Canned Cîroc Cocktails Come in Two Options
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Luxurious Whisky Home Products
Ashley Stark Home Boasts the Sleek Alba Gift Set
Alcohol-Infused Sorbets
Spiked Cocktail Sorbet Employs Nanoencapsulation Tech
Lightweight Gin Bottles
Sipsmith's New Gin Bottle Design Cuts Its Weight by 20%
Japanese Heritage Canned Cocktails
-196 Canned Cocktails Come in Two Flavors with a 6% ABV
Post-Consumer Recycled Bottles
Sustainaholics Released a Line of Aluminum-Bottled Spirits
Miami-Themed Anniversary Celebrations
Alchemysts Inc. Recently Marked Its Five-Year Milestone
Artisanal Colombian Spirits
Bacan Guaro Familiarizes the World with Colombia’s National Spirit
Spent Grain Alcohol Products
These Zenso Alcoholic Beverages Have an Eco-Friendly Profile
Comprehensive Holiday Gift Guides
Laconiko Targets Foodies, Chefs, & Mixologists with Its Guide
Tequila Shot Glass Boards
Saludi Glassware's Product is Colorful and Affordable
Hybrid Cask-Aged Whiskeys
The Glenlivet Rum and Bourbon Fusion Cask is a First for the Category
Novela-Inspired Liqueur Ads
Kahlúa's Spots Bring Excitement to Everyday Occasions
Bar-Quality Canned Martinis
Crystal Head is Sharing Its Own Take on Classic Cocktails
Sensorial Whiskey Expressions
Egan's Senses Collection Takes Cues from Five Foundational Flavors
Cultural Holiday Bottle Designs
Hennessy Launches Limited Edition Bottles for Chinese New Year
Branded Cocktail Connoisseur Recipes
Tanqueray Gin Aims to Elevate Your Summer Cocktails
Redesigned Sparkling Water Collaborations
Perrier's Bottle Design Was Updated for Its Anniversary
Aromatic Coffee-Inspired Spirits
Brugal Colección Visionaria Edición 02 Coffee is Limited-Edition
Eco-Friendly Alcohol Bottles
This Bacardi Glass Spirits Bottle Was Created with Hrastnik1860
Exclusive Paris-Themed Cognacs
The Martell Paris Exclusive Edition was Designed for the Olympics
Lunar Celebration Cognacs
Maison Courvoisier & Jiannan Huang Collaborated on The Dragon Collection
Mediterranean-Inspired Vodkas
CÎROC Limonata Has Tangy Citrus and Italian Lemon Notes
Champagne-Inspired Whisky Gifts
The Fireball Dragnum Classy Collection Elevates Whisky Occasions
Special Edition Nigerian Prints
Dye Lab Created a Special Six-Piece Collection for Heineken
Ultra-Elegant Glassware Designs
Stefanie Hering Recently Expanded Its Domain Glass Series
Ultra-Premium Cocktail Expansions
Deko Cocktails Announced its Launch into the U.S.
At-Home Cocktail Campaigns
Gordon's Many Evenings In Campaign Spotlights At-Home Drinking
Beignet-Inspired Vodka Products
Beignet Vodka Embodies the Cultural Essence of New Orleans
Luxuriously Combined Whiskies
Old Elk Distillery Debuts its First Straight Wheat Whiskey
Festive Cocktail Concierges
The Cutwater Holiday Concierge Supports Seamless Seasonal Entertaining
Collaborative Spirit Drinks
Chivas Regal Takumi Reserve is Finished in Premium Sake Casks
Convenient Insulated Bottle Bags
Out of the Woods Boasts the Insulated Wine & Spirits Valet
Aromatic Cocktail Bitters
Luxardo's Aromatic Infused Cocktail Bitters Add Depth to Drinks
Alcoholic Lemon-infused Beverages
Coca-Cola India Debuts an Alcoholic Beverage Called ‘Lemon-Dou’
Ready-to-Pour Bottled Cocktails
These New Absolut Cocktails Come in Two Flavor Options
Vibrant Wine Alternatives
Kally Crafts Non-Alcoholic Drinks with Fruit, Botanicals & Verjus
Prestigious Chinese Whiskeys
The Chuan Pure Malt Whiskey is Made with European and Chinese Barley
Festive Holiday Cocktail Kits
Elevate Holiday Spirits with St-Rémy Signature Cocktail Kit
Libation-Cooling Glasses
The DIAMAS Tumbler Project Scientifically Chills Glasses for Drinking
Holiday-Ready Whisky Cocktails
Grant's Whisky Introduces Tailored Cocktails for the Holiday Season
Spontaneity-Inspired Liqueur Campaigns
Casa Redondo Strategically Relaunches the Safari Brand
Commemorative Cocktail Bitters
Angostura 200-Year Anniversary Bitters Celebrate Craftsmanship
Ready-to-Serve Spritz Cocktails
Black Lines Hugo Spritz Doesn't Need to Be Mixed
Flat Champagne Cocktails
Acqva Friska is a Winning Sustainable Cocktail Inspired by the Old Cuban
Aromatic Alcohol-Free Aperitifs
iessi's Bittersweet L'aperitivo is Unapologetically Alcohol-Free
Martini-Inspired Candies
The Sugarfina x Chopin Collection Shares Cocktail-Themed Sweets
Classic Ad Campaign Revivals
Seagram's 7 Crown is Reviving Old Ads for Its New Campaign
Exclusive Single-Vineyard Cognacs
Delamain La Rambaudie Boasts Vanilla and Fruity Flavors
Outlined Stainless Steel Bottles
Quan Yuan Designs the Cool Line Liquor Bottle Series
Wine-Inspired Gin Spirits
Le Gin 13 is Tailored for Wine Afficianados
Chocolate Barrel Smoked Rums
Brugal's Colección Visionaria is an Exploration in Innovation
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Wine-Soaked Goat Cheeses
The Drunken Goat is a Semi-Firm Cheese Bathed in Red Wine
Mediterranean-Inspired Gin Bottles
Immagina Malfy Offers a Limited-Edition Design
Gherkin-Infused Gin Spirits
Vive le Cornichon's Savory, Briny Profile is Perfect for Martinis
Artfully Downsized Martini Glasses
Chopin and Fferrone Launch the Ernestine Mini Martini Capsule
Premium Ultra-Modern Sake Cups
AMBUSH and HEAVENSAKE Join Forces on a Futuristic Sake Cup