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Lacquered Liqueur Celebrations

Clean the Sky - Positive Eco Trends & Breakthroughs

Grand Marnier Cordon Rouge Welcomes Holiday Season in Bold Red

— October 9, 2009 — Lifestyle
Celebrating the holiday season, the French liqueur brand Grand Marnier Cordon Rouge is releasing a special limited edition bottle titled ‘Irresistible.’

This Grand Marnier Cordon Rouge is limited to only 300 bottles. It features a vivid red lacquer and “is the seventh in an annual series released by Grand Marnier since 2003,” reports Luxury Insider. “The liqueur itself remains the instantly recognizable blend of oak-aged cognacs and a rare, tropical, delicately perfumed fruit – the bitter Citrus bigaradia orange.”
Trend Themes
1. Limited Edition Packaging - The trend of limited edition packaging presents an opportunity for brands to create excitement and exclusivity around their products.
2. Annual Collectible Series - Creating an annual collectible series can help build brand loyalty and anticipation among consumers, offering a new opportunity for each year's release.
3. Luxury Alcoholic Beverages - The market for luxury alcoholic beverages continues to grow, providing an avenue for premium brands to offer unique and high-end products.
Industry Implications
1. Packaging Design - The packaging design industry can explore innovative ways to create limited edition bottles that captivate consumers and enhance brand value.
2. Collectibles - The collectibles industry can tap into the demand for annual series, creating a market for limited edition items that consumers can look forward to each year.
3. Alcoholic Beverage - The alcoholic beverage industry can focus on producing high-quality, premium offerings that cater to the growing demand for luxury and exclusive products.
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