These examples of beer pairings range from beer-paired chocolate bites to ale-paired potato chips.
Standouts include the KitKat Snax launch from Nestle Japan. The products are the "first treats of their kind from the brand that are specifically designed to be enjoyed with a beer." The treats were also launched in conjunction with Japanese craft brewery DD4D Brewing's KitKat-inspired limited edition Chocolate Almond Milk Stout.
DeLallo's Olive + Beer Pairing Guide is another notable example that serves up inspiring pairings for casual get-togethers, holiday gatherings and more. The Beer Pantry cookbook also stands out, looking at "the intersection of craft beer and great food." The book by Adam Dulye and Michael Harlan Turkell shares recipes featuring craft beer as their star ingredient with over 75 meal ideas featured inside.
17 Beer Pairing Innovations

17
Craft Beer Pairing Cookbooks
The Beer Pantry Explores Artisan Beer-Specific Meal Ideas

16
At-Home Oktoberfest Kits
Samuel Adams and Auntie Anne's Kits Supply Food and Drinks
15
Beer-Infused Festive Dishes
Guinness and Chef Clodagh Mckenna Created Some Festive Guinness Dishes
14
Limited-Edition Pretzel Kegs
Snyder's of Hanover Created a Container That Combines Pretzels & Beer
13
Craft Beer-Friendly Snacks
The Brew City Frozen Snacks Come in a Variety of Satisfying Options
12
Beer-Paired Chocolate Bites
KitKat's Sweet and Salty Chocolate Bites Match Well with Beer
11
IPA-Complementing Potato Chips
The New Cape Cod Summer Potato Chips Pair with Sam Adams Beer
10
Beer Brand Snack Bundles
The Ace Hill x Dog & Bear Virtual General Store Pairs Drinks and Bites
9
Beer-Complementing Nut Snacks
Hops and Nuts are Artisanal Snacks That Specifically Pair with Beer
8
Pickle-Flavored Beer Salts
The Twang Pickle Beer Salt Gives Libations a Tangy Twist
7
Beer-Paired Olive Snacks
DeLallo Assembled an 'Olive + Beer Pairing Guide'
6
Ale-Infused Honey Mustards
Trader Joe’s Honey Pale Ale Mustard Combines Hoppy & Sweet Flavors
5
Beer-Pairing Dinners
Lagunitas Brewing Company and Brother John’s Join for a Dinner Set Menu
4
Ale-Paired Potato Chips
Cape Cod's Summer Potato Chips Pair with Samuel Adams' Summer Ale
3
Pretzel Catering Packages
Auntie Anne's Prost Package Helps to Share Oktoberfest Celebrations
2
Toronto-Based Boozy Snack Bundles
Paradise Grapevine Offers Alcohol Delivery Snack Pairings
1
Beer-Battered Onion Rings
Denny's is Ushering in Summer with Its New Beer-Battered Onion Rings
Related Ideas
Work-Friendly Beers
Creative Juice is a Low-Strength "Desk Beer" for Creative Problem-Solving
Shareable Dessert-Inspired Chocolates
The KitKat Sharing Bars Come in Three Flavors
Food Pairing Campaigns
Trigger the Taste Celebrates Beloved Heinz Matchups
Streetwear-Inspired Beer Collaboration
Fat Tire and Vans Have Announced a Collaboration
Club-Culture-Inspired Cheese Events
Eventbrite Debuts a 'Cheese Rave' in NYC
Ketchup Chocolate Bars
Ketchup & KitKat Pairings on TikTok Inspired the KitKat'Chup Bar
Nutrient-Packed Chocolate Bars
The Latest Chocolove Bars Come in Three Varieties
Bar-Focused Dating Apps
Heineken®'s Bar Dating App Appeals to Gen Z's Social Habits
Cookie-Supported Beer Campaigns
Guinness and Levain Bakery Bring Together Cookies and Beer
Beer-Infused Charcoal Collaborations
Kingsford Charcoal Joins Miller Lite on a Beercoal Creation
Cheeky Food-Focused Soda Campaigns
The 'Share a Pepsi' Campaign Encourages Pairing with Food
Viral Chocolate Pastry Stouts
Vault City Dubai-Style Chocolate Pistachio Has a 13% ABV
Romantic Comedy Snack Partnerships
These PopWorks Snacks Celebrate the New Bridget Jones Movie
Chocolate Wafer Pizza Pockets
The New Handy Melts x KitKat Combine Cheese and Chocolate
Asian Cuisine-Inspired Snack Chips
Calbee Asian Style Chips Come in Four Flavors
Dip-Inspired Beer
The French Onion Amber Ale is a Bold Brew for the Big Game
Cookie Nacho Kits
Nestlé Toll House's Virally Inspired Cookie Nachos are Customizable
Recipe-Flavored Potato Chips
The Latest Pringles Chip Flavors Come in Three Varieties
Co-Branded Candy-Flavored Ales
Goetze's and Guinness Partnered on the Caramel Creams Ale
Beer-Infused Dessert Pop-Ups
Lakewood Brewing Company Partners with Sweet Dol-Ings
Autumnal Collaboration Cocktail Recipes
Jack Daniel’s and Inch's Cider Partnered for a New Drink
Fan-Centered Stadium Menus
Kellanova Shared a Special Menu for Cheez-It and Pop-Tarts Bowl Games
Grill-Inspired Snack Crisps
Pringles x Miller Lite Shares Limited-Editions Like Grilled Beer Brat
Co-Branded Beer Apparel
thisisneverthat and Budweiser Partner on a New Apparel Collection
Ketchup-Flavored Chocolate Bars
The KitKat’Chup Bar is Made with the Help of Heinz
Sandwich-Flavored Snack Chips
Walkers and Heinz Partnered on Three New Crisp Flavors in the UK
Bacon-Inspired Limited-Edition Snacks
Cheez-It and Wendy’s Collaborate on a Major Snack Release
Cabernet Salted Chocolate Bars
TCHO Chocolate and Clif Family Winery Collaborated on Napa Noir
Bold Beer-Flavored Cheeses
The 'Pabst Blue Ribbon Beer Flavored Cheese' is a Unique Collaboration
Beer-Inspired Ice Creams
Salt & Straw Created the The Brewers Series with Five Craft Breweries
Cheese-Infused Luxury Chocolates
The M. Cacao Fromage Chocolate Collection Has Eight Pairings
Collaborative Candy-Flavored Drink Mixes
The Candy Shop Cocoa Has Hershey-Inspired Flavors
Exclusive Wine Club Partnerships
The Balvenie Partners with Toronto's Bovine Wine Club
Collaborative Work Boots
Timberland PRO x Pabst Blue Ribbon Partner for a New Workwear Collab
Beer-Inspired Breakfast Pop-Up Experiences
Lone Pine Brewery Joins Forces with the Holy Donut
Cross-Category Refreshment Campaigns
Sprite and Pringles Hot Have Teamed Up for a New Campaign
Peppermint Candy-Inspired Beers
Esther Price Candies & Warped Wing Brewery Debut a Flavorful Beer
Limited-Time Cheese-Inspired Pretzel Snacks
Pretzelmaker Debuts the Cheetos® Pretzel Bites
Sardine-Shaped Dark Chocolates
Fishwife Partnered with Bixby Chocolate for Valentine's Day
Upcycled Pasta Beers
Beyond Belief Brewing Co's Beer Repurposes Surplus Fresh Pasta
Flavor-Driven Alcohol-Free Beers
1664 Bière 0.0% is Arriving in Sleek Slim Cans, Draft and More
Craft-Style Non-Alcoholic Beers
Darling Drinks Enters the Non-Alcoholic Beverage Market
Artisan Drinking Chocolate Mixes
Hotel Chocolat Drinking Chocolates Come in Two New Flavors
Basketball-Themed Beverage Campaigns
Athletic Brewing Company Debuts 'From Tip-Off to Title'
Cinematic Potato Partnerships
Albert Bartlett Partnered with Warner Bros. for A Minecraft Movie
Exquisite Single-Malt Scotch Pairings
The Balvenie Enhances Summer Celebrations with Class
Artfully Designed Beer Packs
Collective Arts Launches a Range of Beers Featuring New Artists
Appetizer-Flavored Snack Chips
These New Pringles Chips are Arriving with Football Season in Mind
Cookie-Paired Beer Initiatives
Iron Hill Prompts Consumers to Earn Their Beer Badges
Limited-Edition Maple-Infused Beers
Maple from Canada & Steadfast Brewing Co. Debut a Cheeky Beer
Sustainable Beer Brand Partnerships
Terrapin Beer Co. & Orvis Boasts Environmental Sustainability
Sustainable Surplus Bread Beers
Toast Brewing and Tiny Rebel Partnered for a Hazy Pale Ale
Non-Alcoholic Beer Pairing Kits
BERO and Emmy Squared Pizza Matched Non-Alcoholic Beer and Pizza
Cocktail-Inspired Beers
Tip Top Cocktails' Kindred Spirits Series Explores Brewery Collabs
Dating-Style Bar Discovery Platforms
Heineken® Debuts an Innovative Digital Platform — Bar Dating
Shoe-Dessert Collaborations
Milk Bar and Converse Teamed Up for the 'Converse by You' Campaign
Pig-Themed Popcorn Snacks
Popcorn Kitchen's Peter Pigs Pairs Gourmet Popcorn and Candies
Beer Glass-Themed Chocolates
Stella Artois' Chocolate Chalices are a Valentine’s Day Delight
Snacking-Friendly Pickle Packets
Mrs Elswood Pickles Bites Come in Two Ready-to-Eat Options
Bat-Shaped Wine Openers
OTOTO Boasts an Ultra Playful Two-in-One Wine and Beer Opener
Convenient Meal Kits
Momofuku and Milk Bar Collaborate to Provide a Two-Course Meal
Cheese-Stuffed Pretzels
Combos Pizzeria Baked Pretzel Snack is Made with Real Cheese
Retailer-Exclusive Craft Beers
Brooklyn Brewery and Tesco Partnered on a New Range
Wine-Paired Snack Chips
Made for Drink and Brancott Estate Partnered for New Snacks
Cocktail-Inspired Non-Alcoholic Beers
Athletic Brewing Created a Pair of Cocktail-Inspired Brews
Unconventional Pizza Pairings
Yellow Tail x Domino’s create The Ultimate Wine & Pizza Pairing
Gummy Candy Cheese Pairings
Brie and Nerds Gummy Clusters are a Viral Candy and Cheese Pairing
Potato Chive Chocolates
Mashed Potato Swirl by Raaka Chocolate Features Savory Add-Ins
Bean-Filled Chocolate Eggs
UKSnackAttack Shares Imaginative "Snackfishing" Content on Instagram
Wine-Infused Chocolate Packaging
Vine to Bar Chocolate Unveiled Its New Library Box Packaging
Premium Cheese Wine Pairings
Cracker Barrel Elevates Summer Wine and Cheese Pairings
Chocolate-Inspired Porter Beers
Asher’s & Conshohocken Brewing Debut the Chocolate Orange Porter
Candy-Paired Wine Tastings
Vinebox's Candy Pairing Tasting Experience Matches Candy to Wine
Artisan Blue Cheese Chip Kits
Wine Chips' Blue Cheese Starter Kit is Ideal for Entertaining
Brew-Inspired Pantry Products
BrewDog Kitchen Shares Rubs, Sauces & Seasonings
Beer-Branded Fashion Capsules
805 Beer Has Unveiled Its Latest Spring 2024 Fashion Capsule
Cookie-Flavored Milk Stouts
This Festive Stout Bears a Distinct Peanut Butter Cookie Character
Pizza-Paired Tomato Wines
Tomato Wine by Pizza Hut Enhances the Triple Treat Box
Bakery Champagne Bars
Greggs Champagne Bar Pairs Savory Baked Goods with Glasses of Bubbly
Cinema-Inspired Chocolates
A24 Movie Chocolate Shares the Flavors of Beloved Theater Refreshments
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Bar-Inspired Nut Snacks
The PLANTERS x Miller High Life Bar Nut Mix Celebrates a Classic Pairing
Takeaway-Inspired Snacks
Wall's Pastry Launches Takeaway Pockets to Appeal to Younger Shoppers
Beer-Branded Work Boots
Pabst Blue Ribbon and Timberland PRO Partnered on Two New Boot Styles
Adult-Targeted Milk Chocolates
Gnaw Chocolate Makes Bold Flavors That Evoke Childhood Memories
Dine-Out Beer Promotions
This BrewDog On-Pack Promotion Celebrates the Brand's 18th Anniversary
Multi-Sensorial Seasonal Snacks
Aldi’s Dairyfine Easter Munch Mix Features Salted Pretzels & More
Artistic Libation Campaigns
The Madrí Excepcional 'Paint Your Pint' Competition Challenges Fans
Musically Paired Chocolates
Cocoa Legato's Chocolate Bars Use QR Codes to Link to Songs
Non-Alcoholic Advent Boxes
Søbr Market Curated Three Festive Boxes Featuring Alcohol Alternatives
Canned Coffee Liqueur Beers
VIVIR Tequila and SALT Beer Factory Partnered for the Café Stout
Pizza Charcuterie Boards
Pizza Hut Created an Aesthetically Pleasing Pizza Board for Pi Day
Non-Alcoholic Craft Beer Initiatives
Kit NA Brewing Launches Have a Kit, Share a Kit
Liquor-Infused Chocolate Flavors
Castle & Key Partners with Bissinger’s Handcrafted Chocolatier
Wine-Inspired Pastry Gift Sets
Sandeman Port Has Collaborated with Boston's Weesh Bake Shop
Chocolate-Paired Wine Kits
Vinebox's February Box Explores Chocolate and Wine Pairings
Leftover Bread-Based Beers
Aldi is Launching Food Waste Beers Under the Hop Foundry Brand
Cinco de Mayo Nacho Platters
Old Chicago Pizza's Cinco Beer Tour Features New Nachos Grande
Collaborative Curated Party Guides
Total Wine & More Partners with Alix Klineman
Alcohol-Free Subscription Partnership
Kit NA Brewing Partners with HelloFresh for Deliveries
Festive Cracker Pairings
Kellanova's Cracker, Meat & Cheese Pairings Elevate Holiday Entertaining
Collaborative Digital Cooking Series
Pinterest x Taste of Home Partner for a Video Series
Stout-Flavored Snack Chips
Burts Guinness Crisps are Headed to ALDI in Two Options
Savory-Sweet Snack Packs
Olli Snack Packs Conveniently Combine Salami, Cheese & Fruit
Festival Season Beer Ranges
The Fierce & Friends Beer Range is Exclusively Available at ALDI
Collaborative Low-Alcohol Beers
Small Beer Blanche Was Created with Sorted Food
Halloween Wine Tastings
Sixty Vines Curated Wine and Candy Pairings for Whites, Reds and Rosé
Social Connection Campaigns
Beavertown Brewery's Is This Seat Taken? Campaign Unites Strangers
Restauranteur-Approved Housewares
Crate & Barrel and Daniel Humm Partnered on an Exclusive Range
Canine-Friendly Restaurant Menus
Café Villa Serves Up Dog Dinners and Non-Alcoholic Beers
Hot Dog-Flavored Snack Chips
7-Select Big Bite Hot Dog Chips are Inspired by a Classic Snack
Liqueur-Flavored Bakery Products
Rich Products and Bailey's Partnered for Bakery Products
Pizza-Inspired Snack Crackers
These New Cheez-It Crackers Come in Two Varieties
Limited-Edition Book-Inspired Beers
COEDO Joins Value Books and Debuts the Innovative Book IPA
Low-ABV Brown Ales
This British-Style Brew is Designed For Carefree Wintertime Sipping
Craft Beer-Paired Pizza Experiences
Tony Gemignani Teams Up with Black Hammer Brewing Company
Social-First Snack Comedies
Pretzelized's Hybrid Snacks and Comedic Series Sparks Fun Debates
Gin-Paired Popcorn Snacks
Popcorn Kitchen & Craft Gin Club Joined Forces to Delight Gen Z
Non-Alcoholic Beer Deals
Athletic Brewing Company is the Non-Alcoholic Partner of Arsenal F.C.
Artisan-Inspired Bakery Products
These Deli Kitchen Bakery Products Shake Up Traditional Offerings
Cotton Candy Bacon Beers
This Blonde Ale Offers a Tantalizing Trip Through Festive Flavor Profiles
Soda-Inspired Chocolates
Raaka Crafted Cherry Chocolate Cola & Raspberry Lime Rickey Chocolates
Wine-Paired Chocolate Gifts
The In Good Taste Wine + Chocolate Gift Set is Packed with Treats
Hospitality Worker-Supporting Initiatives
Karl Strauss Brewing Partners with Restaurants Care
Candy Bar-Inspired Stouts
The Vault City Nitro Mini M*rs Responds to Interest in Darker Beers
Celebratory Soccer Snack Kits
The Popcorn Kitchen Popcorn Kit Chocolate Footballs is Flavorful
Unique Hotel Wedding Packages
Karisma Hotels & Resorts Unveils a Beer-Inspired Wedding Experiences
Dog-Friendly Patio Menus
Rocky View Brewing Company Crafted a Nourishing Dog Patio Menu
Chef-Supported Dairy Campaigns
Anchor Food Professionals Debuts the Taste of Tradition Campaign
Collaborative Plant-Based Recipes
Sheese and BOSH! Partnered to Create Four Vegan Recipes
Surfing-Centric Podcast Series
This Podcast Was Created By 805 Beer and the World Surf League
Charcuterie-Inspired Nut Snacks
The Columbus Craft Nuts Come in Four Foodie-Inspired Flavors
Game Day-Inspired Shots
Game On Shots Bottle the Fun of Stadium Snacks & Tailgating
Dog-Friendly Patio Menus
Beertown Public House Unveils its New Dog Menu for the Summer Season
Innovative Pizza-Wine Pairings
Alileo Wines and Roberta's Pizza Forge an Innovative Partnership
Home Relaxation Beer Promotions
This Abbot Ale Promotion Encourages Cozy Nights at Home
Artisan Cheese Pairing Sets
Rogue Creamery's Winners Circle Gift Set Boasts Premium Accompaniments
Football-Themed Snack Kits
FieldGoods x Days Euros Bundle Comes with Munchies and Beer
Cracker-Themed Tex-Mex Meals
Taco Bell and Cheez-It Partnered on Two New Menu Items
Miniature Martini Pairings
NYC’s The Tusk Bar Serves a Trio of Smaller Martinis with Oysters