The August 2022 youth trends span from engaging toys to attention-captivating products.
For the younger demographic, this round-up spotlights various design-driven innovations. Adam Higgins, for instance, boasts two products—one aimed to alleviate anxiety in children during blood tests and one where children get to learn as they build a balance bike.
For Gen Z, the August 2022 youth trends call attention to various products and initiatives that are both enriching and aesthetically pleasing. The popular social media platform TikTok, for instance, initiated a Book Club following the success of the #BookTok hashtag.
Apri is a Swedish wellness brand that boasts a selection of multivitamins in reusable colorful jars. Captivating with its packaging aesthetic and nourishing capabilities, the brand caters to younger demographics with its offerings which include Multi-Me, Glow Service, and Club Calm.
Top 35 Youth Trends in August 2022
35
Magnetic Reusable Water Balloons
Soppycid is Reinventing a Fun, Cooling Summer Activity
34
STEM-Inspired Balance Bikes
Build & Ride by Adam Higgins Can Be Both Challenging and Playful
33
Medical Preparation Toys
Premedprep by Adam Higgins Reduces Anxiety During Medical Procedures
32
Vegan Subscription Supplement Lines
April Addresses Wellness in Pop Coloured Supplement Jars
31
Plush Guinea Pig Toys
Moose Toys' Little Live Pets Mama Surprise Overnight Reveal
30
Cellular Child-Targeted Smartwatches
The Xplora XGO3 Smartwatch is for Kids Aged Five to 12
29
Gen Z Book Clubs
TikTok's Official Book Club Builds on the Success of #BookTok
28
Powerful Acne Treatments
NEUTROGENA® Boasts Two Stubborn Acne Treatments for the AM and the PM
27
Child-Friendly Nomadic Desks
Coralie Haegeman Designs Orbi, a Desk to Help Children Do Homework
26
Family Separation-Specific Support Apps
Bounce's Mental Health App Addresses Family Separation
25
Nature-Informed Kindergarten Designs
Hibinosekkei Designed the MS Kindergarten & Nursery in Japan
24
Anti-AI Fashion
BODY404 Speaks to Gen Z with Original Styles & Designers
23
Kid-Friendly Biobased Tableware
Dantoy's Tableware Focuses on Sustainability & Development
22
Immune-Boosting Fruit Pouches
Tree Top FAVs Immunity Fruit Pouches are Full of Vitamins & Veggies
21
Kid-Friendly Baking Clubs
The Raddish Baking Club Supports Culinary Passions in Kids
20
Two-Sided Paper Dolls
Megadolls Introduce a New Incarnation of a Classic Toy
19
Retiree Influencer Houses
TikTok's Retirement House Stars Older People Creating Youthful Content
18
Fierce Fashion Dolls
The L.O.L. Surprise! O.M.G. Fierce Dolls Invite Fans to Find Their Fierce
17
Blackheads-Addressing Daily Acne Serums
NEUTROGENA® Boasts an Affordable Treatment for Blackheads
16
Quick-Dry Nail Polish Pairs
Ella+Mila Boasts Mommy & Me Product Pairs of Its Nail Polish
15
3-in-1 Acne Treatments
Tula's Acne All-Star is a Cleanser, Mask and Spot Treatment
14
Mixed-Media Kids Series
'A Kids Show About' Tackles Tough Topics for Youth Ages Six to 11
13
Traveling Virus-Themed Exhibitions
Léa Manchajm Designs a Traveling Exhibition for Children
12
Carbon-Neutral Stationery Brands
Faber-Castell's Products Focus on Sustainable Alternatives
11
Coily Haired Dolls
The Pixie Puff Doll Collection Introduces Dolls with Coily, Textured 4C Curls
10
High School Metaverses
School of Sport is an Interactive Experience from DICK'S Sporting Goods
9
Selfie-Based Action Figures
Hasbro and Formlabs Partner to Put Your Face on an Action Figure
8
Child Star-Backed Sneakers
The Skechers x Ryan's World Line Launched in time for Back-to-School
7
Game Villain Building Blocks
LEGO Announced 'The Mighty Bowser' Set with 2,807 Pieces
6
Family-Friendly Party Games
Nintendo Announced Kirby's Dream Buffet for Four Player Parties
5
Eco-Friendly Canadian Stationery
Greenre's Eco-Conscious Writing Items are Available Nation-Wide
4
Monk Fruit-Sweetened Juices
Capri Sun Now Uses Monk Fruit Concentrate to Cut Sugar
3
Educational Kid's Streaming Services
Curiosity and Macademia Launch New 'Da Vinci Kids' Platform
2
Sock-Attached Children's Pants
Sock Bottoms Save Busy Moms Time, Money and Stress
1
Undead Cat Card Games
Zombie Kittens Upgrades the Exploding Kittens Game with Ressurection Powers
Related Ideas
Nostalgic Cartoon-Inspired Beauty Products
Lush Debuts the Teenage Mutant Ninja Turtles Collection
Handheld K-Beauty Devices
APR Corp. is Bringing Advanced K-Beauty Tech to CES 2024
Doll-Themed Fashion Collections
Bloomingdale’s Celebrates the Barbie Movie with New Capsule
Emotive Youth Skincare
The Bubble Skincare x Disney Collab Integrates Inside Out 2 Characters
Gen Alpha-Focused Eyewear Collabs
Zenni Partnered with FreshCut to Market to Roblox Users
Youthful Summer Fashion Ranges
The Pleasing Summer 2024 Collection Has 25 Pieces
Cheeky Summer-Inspired Fashion Collections
The Saint Laurent Tan Lines Collection is Playful
Travel-Friendly Skincare-as-Makeup
MILK MAKEUP Debuted the BOUNCE and JUICY TONES Lip + Cheek Line
Vibrant Doll-Inspired Athletic Collections
The New YITTY Collection is Colorful and Playful
Problem-Solving Youth Skincare
Epic Skincare Shares Purposeful Products for Gen Alpha & Gen Z
Gen Z IRL Campaigns
Hinge's Phonebook Encourages Gen Z to Connect IRL for Global Day of Unplugging
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Autumn-Inspired Face Mask Collections
ESW Beauty Introduces the Autumn Glow Up Capsule
Digital Cosmetics Pop-Ups
Oh My Cream! Launched a Digital Pop-Up to Showcase Nine Brands
Emotionally Rewarding Multiplayer Games
Toca Boca Days Helps Tweens Find a Sense of Belonging
Demystifying Skincare Pop-Ups
The Power Of Simple Experience Pop Empowers Consumers
Youth Beauty Boutiques
Hamleys Boutique: Be You is an Inspiring Space for Kids Ages Four to 14
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
Metaverse-Launched Luxury Fashion Collections
The Coach Spring 2024 Capsule is in the Metaverse
Playful Entrepreneurial Metaverses
e.l.f. UP! on Roblox Helps Gen Z & Gen Alpha Build Skills
Fridge-Decorating Social Trends
Bed Bath & Beyond Participated in 'Fridgescaping' Trend
AI-Powered Skincare Devices
The Tri-Light +SABI AI Uses Data to Enhance Users' Skincare Routines
Glamorous Y2K Shower Collections
Juicy Couture x Athena Club Present an Exclusive Shower Set
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Premium Next-Gen Juices
Loom is Introducing "Juice from the Future" for Gen Z
Next-Gen Hatching Toys
Spin Master is Reinventing Hatchimals with a Reimagined Egg
Next-Gen News Apps
Shades is a News and Culture App for Gen Z and Gen Alpha
Gen Alpha Marketing Campaigns
Claire's is Targeting TikTok Growth for its Latest Ads Spending
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Kid-Safe Makeup Kits
Jovy Makes EWG VERIFIED Makeup with Plant-Based Ingredients for Play
Post-Gym Skincare Routines
Après Beauty Presents a Convenient High-Performance Skincare Line
Gen Z-Focused Personal Care
Kiehl's New 'Pubic Service Announcement' Campaign Taps Ilana Glazer
Gen Z-Influenced Marketing Campaigns
Kraft Heinz is Studying Gen Z's Preferences with New Launches
Gen Alpha Skincare Brands
Gryt Aims to Simplify Puberty Care with its Gen A Skincare Line
Streetwear Experimental Kids Capsules
The Ksubi 'Kids' Collection Arrives Ahead of the Holidays
AI Beauty Shopping Experiences
Revieve x Google Cloud Launch the Next Gen AI Advisor Series
Cheeky Teddy Bear Bags
Acne Studios' Pink Teddy Bear Bag Features a Tiny Denim Cap
Vibrant Children's Fall Fashion
nununu Recently Launched Its Fall 2023 Capsule & Its Eye-Catching
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Targeted Gen Alpha Skincare
Hi!papa Makes Personal Care for Kids Ages Three to 12 in China
Youthful Streetwear Collections
PDF Debuted Its Spring/Summer 2024 Sophomore Collection in Paris
Fashion AI Platforms
AI Fashion Concierege App 'Aesthetic' Creates a Tailored Shopping Experience
Digital Pet-Inspired Streetwear
The BAPE x Tamagotchi Collab Delivers Nostalgia with Style
Exclusive Social Shopping Snacks
Like Air is Launching Limited-Time Flavors on TikTok Shop
Experimental Denim Collections
The Ksubi Fall 2023 'Youtopia' Collection is Modern Art-Inspired
Gen Z-Centered Health Apps
RTRO Lauches with ChatGPT with a Focus on Mental Health
Circular Fashion Pop-Ups
The Coachtopia Pop-Up Brings Luxury Circular Fashion to Gen Z
Gen Z Sustainability Campaigns
PUMA Recruits Gen Z Leaders to Showcase How They Live Sustainably
Interactive Cosmetics Retail Stores
Watsons Upgrades its Stores for Gen Z and Gen Alpha Consumers
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Gen Alpha Bodycare Brands
Australian Gen Alpha Brand 'Allkinds' Made its United States Debut
Tween Beauty Sticks
Talomi's Plant-Based Multi-Sticks Add Color to Eyes, Lips & Cheeks
Micro-Peptide Moisturizers
Neutrogena Collagen Bank Addresses Gen Z's Aging Concerns
Active-Minded Refreshing Streetwear
YoungLA Drops the First Instalment of its October Collection
Captivating Cozy Fall Fashion
Aries' Fall/Winter 2023 Capsule is Playful and Unique
Gen Alpha Skincare Expansions
Evereden Expands to Southeast Asia in 2024 to Target Gen Alpha
Creativity-Driving Kids Apparel
Zara Announces a Collaboration with New York Label Sea
Gen Alpha Fragrance Rollerballs
Petite N' Pretty is Targeting Gen Alpha with its Latest Products
Climate-Based Skincare Pop-Ups
AXIS-Y and Senti Senti will Celebrate the Brand's Latest Launch
Travel-Focused Marketing Guides
TikTok Debuts a Playbook for Travel Marketers to Foster Engagement
Anthropomorphized Bath Products
Uoga Uoga Kids' Packaging Can Be Customized with Stickers
Age-Restricted Skincare
Mantle Implemented an Age Limit on Its Website to Protect Gen Alpha
Athletic Health-Focused Gadget Lines
Therabody Debuts Offerings Ahead of the 2024 Holiday Season
Interactive Connected Packaging
Asahi Beverages Philippines Debuts a New Experience
Creator-Endorsed Fruit Snacks
BloxSnacks is Using YouTuber Partnerships to Appeal to Gen Alpha
Summertime Travel-Inspired Fashion Collections
The Saks Potts Spring 2024 Collection is Empowering
Artful Travel-Inspired Children's Fashion
Janie and Jack Team Up with Photographer Gray Malin
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Philosophical Beauty Products Expansions
A.P.C. Drops a Skincare Range Inspired by a Special Quote
Gen Z Breakfast Campaigns
'Start the Day the Totino’s Way' Targets Teens Who Skip Morning Meals
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Accessible Superfood Beauty Brands
Goop Unveils a New Affordable Beauty Brand at Target and Amazon
Pride-Themed Acne Treatments
Peace Out Skincare Debuted a Special Edition of Its Acne Healing Dots
Teen Skincare Hubs
Indu 101 Educates, Empowers and Inspires Young Beauty Consumers
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Beer-Branded Fashion Capsules
805 Beer Has Unveiled Its Latest Spring 2024 Fashion Capsule
Skincare Tailgate Tours
The Bubble Skincare Tailgate Tour Brings Premium Formulas to Gen Z
Wellness-Focused Retailer Ranges
Target is Welcoming More Than 1,000 Wellness Products
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
AI-Powered Wellness Platforms
Gabit is a New AI Fitness and Skincare Platform for Consumers
Gen Z-Focused Menstrual Care
15-Year-Old Zoe Leffler Debuts a Menstrual Wellness Brand Called Cycl
Playful Intergalactic Graphic Streetwear
Lorenz Presents its New Graphic Capsule for FW23
Gentle Pre-Teen Skincare
Your Skin Stuff Specializes in Youth-Safe Skincare for Ages Eight to 12
Kid-Friendly Vibrant Earplugs
Loop Earplugs is Releasing Its Popular Engage Earplugs for Kids
Summer-Themed Gaming Accessories
The Xbox Summer Accessories Collection for 2023 is Dazzling
Youth-Focused Social Campaigns
Claire’s Introduces a New Gen Z-Alpha Platform Called 'The Collab'
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Gamified Children's Care Products
DEEEZ Developed Interactive Games for the BabyFirst Brand
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Nostalgic Spring-Ready Fashion Capsules
Filling Pieces Unveils its Gelato Games Capsule for SS24
Eye-Catching Acne Solutions Packaging
ZitSticka is Bringing Products to Target in New Packaging
Engaging Youth-Focused Platforms
V&A Introduces the Mused Website for Gen Z Digital Natives
Visionary Youth Platforms
The Collab by Claire's Celebrates and Activates Gen Zalpha Creators
Gen Z Elevated Spring Basics
Grey Bandit Unveils its Spring 2024 Collection
Valley-Inspired Hydrating Skincare
Maude Circle International Introduces Apripure Cosmetics
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Digital Haircare Activations
Amika's Roblox Debut Invites Players into the 'Amikaverse'
Future-Facing Hair Colors
The Aveda Vibe Collection is Arriving Ahead of Festival Season
Comprehensive Apparel Brand Campaigns
Apparel Group Launches Its Expansive 'Summer-Time' Campaign
Chinese Youth Search Reports
Xiaohongshu Has Released Report on Search Habits Among Youth in China
Eyeshadow-Liner Hybrids
Indu's Blendable LiquidEyes Encourage Experimentation
Kid-Friendly Hotel Amenities
Vanity Group Offers Soothing, Entertaining Hotel Amenities for Kids
Child Creator Casting Calls
Kid-Focused Social Network Zigazoo Hosts Casting Call for New Creators
Sleek Kid-Oriented Apparel
Authentic Brands Group Partners with Kidz Concepts for Aéropostale Kids
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Buildable Collectible Capsules
Zuru Max Premium Capsules Appeals to Teens, Kidults and Collectors
Gen Z-Focused Eye Creams
Bubble Inroduces Morning Rays Brightening Eye Cream
Gen Z Acne Solutions
These New Bubble Skincare Products Combat Acne in Multiple Ways
Daily Acne-Targeting Skincare Products
Skinfix Commemorates Acne Awareness Month
Paper Sampling Containers
Arcade Beauty Debuts a Paper-Based Sampling Solution for Beauty Products
Limited-Edition Sugar Lip Treatments
Fresh Debuts Aurora Red, Beach Peach, and Sunset Rose Shades
Teen-Focused Makeup Lines
Af94's Teen-Centric Makeup Line Features Products Under $10
Back-To-School Sporty Campaigns
JD's Start Fresh Campaign Celebrates Today's Youth Culture
Youth Art Campaigns
Sun Bum Taps Into the Gen Alpha Market with an Innovative Art Contest
Gen Z Advertising Tools
YouTube Launches a New Music Tool to Connect Advertisers with Gen Z
Celebrity-Backed Fragrance Ads
Axe Targets Generation Z with its New Star-Studded Campaign
Mother Daughter Sun Apparel
WATSKIN's Spring 2024 Collection - Drop 4 Launches May 3rd
Youth-Safe Skincare Trios
Girlyish Skincare Shares a Simple, Safe Three-Step Routine for All Ages
AI-Curated Beauty Boxes
The Ipsy Icon Box Features Products Selected by Celebrities and AI
Spot-Correcting Skincare Lines
HYPHEN Debuts a Line of Acne-Fighting Skincare for Indian Consumers
Personalized Child Education Apps
Sandbox Group Launches the PlayKids+ Application for Ages 2-12
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Youth-Focused Skincare Campaigns
Przm Launches a New Consumer-Centric Campaign for Proactiv
Natural Oral Care Kits
Plus Ultra Shares Natural, Sustainable Oral Care for Millennials & Gen Z
Activism-Focused Apparel Capsules
Aéropostale and Global Citizen Launch a New Apparel Collection
Celebrative Skincare Packaging
Oxy Acne Care Brand Boasts Neon Design for its 50th Anniversary
Social Media Tech Stores
Kronos Advanced Technologies Launches a Store on TikTok
Luxurious Spring-Ready Streetwear
AMBUSH Presents a Look at its New Collection for SS24
Virtual Self-Expression Summits
göt2b's Virtual Metaverse Experience Uplifts Millennials & Gen Z
Streetstyle Flavor Campaigns
Old El Paso's Turn It Up Entices Gen Z to Try Its Street Vibes Range
Parental Gift Generators
The Parent Present Gift Generator Supports Gen Z & Millennial Shoppers
Parental Guidance Shopping Apps
The 'Auggie' App Connects Experienced Parents to New Ones
Digital Community-Branded Product Lines
The Girl Math Gang Debuts New Product Offerings
Expressive Piercing Campaigns
The New Visual Identity for Pierced by Claire's Targets Gen Zalpha
Tween-Oriented Content Series
Claire's Launches a New Media Partnership with Sony Pictures TV-Kids
Bite-Sized Gen Z News
Mata.Today Offers Quick Insights for Gen Z to Easily Digest
Empowering Skin Pop-Ups
La Roche-Posay's Positivity Lab Celebrates Acne Positivity