Alongside of classic sports and workout activities, the top August 2016 fitness ideas cater to niches with of-the-moment themes that involve celebrity influencers, global sporting events and popular anime games. These unique fusions of health, wellness and entertainment are encouraging for non-athletic consumers who want to try a new form of physical activity.
This year's Summer Olympics inspired the creation of VR sports experiences from Samsung, as well as pop-up sports shops that will help visitors learn a little bit more about the history of the iconic sporting event.
With the rise in popularity of Pokémon Go as a global phenomenon, there's been a 'Pokérun' created by Virgin Active in order to help the people of London, England stay fit, while also capturing as many Pocket Monsters as they can.
Top 45 Fitness Trends in August
From High-Tech Squash Games to Wearable Swimming Systems:
Laura McQuarrie — Aug 28, 2016 — Lifestyle
45
Supportive Sock-Like Sneakers
These Stylish Nike Sneakers Expand and Contract in All Directions
44
Affordable Fitness Trackers
The Garmin Vívofit Fitness Band is Simple, Long-Lasting and Motivating
43
Infinity Sport Scarves
The 'Hooded Infinity Sport Towel' Lets Gym-Goers Carry Towels with Ease
42
Bespoke Fitness Equipment
PENT. Creates Luxury Fitness Ware That Beautifies Gyms
41
Resuscitated Running Shoes
These Nike Running Shoes Revisit Classic Sportswear Constructions
40
Two-In-One Sports Bottles
Duothirst is the First Reusable Bottle That Can Hold Two Drinks At Once
39
Anti-Weight Loss Fitness Bloggers
This Instagram Fitness Blogger Shows That Scales are Irrelevant
38
Children's Sports Program Campaigns
This Soccer Campaign Encourages Community Interaction
37
Sprinter-Made Athletic Shoes
Olympian Allyson Felix Had a Hand Creating a Special Nike Design
36
Multisport GPS Watches
The Suunto Spartan Ultra Watch is Designed For Versatile Athletes
35
Athletic Training Cabins
The 'Summer Sport' Cabin Makes Training at Home Easy for Amateur Athletes
34
Travel-Friendly Sportswear
Kim Jones Collaborated with Nike for a Line Designed for Rio Athletes
33
Spectacular Soccer Apparel
The New Liverpool Home Kit Promises Optimum Performance and Style
32
Supportive Sports Bras
The New Nike Pro Bra Collection is Suitable For Every Body Type
31
Cut-Out Pilates Socks
These Gripped Socks Have a Fashionable and Athletically Inclined Design
30
Vitamin-Delivering Fitness Wearables
STYR Labs' System Tracks Eating and Delivers Nutrition Items
29
Snazzy Soccer Apparel
The New Barcelona Away Kit Features Flashy Shades Of Purple and Pink
28
Refreshed Signature Shoes
The Kevin Durant Signature Shoe Celebrates the Player's New Team
27
Lightweight Ventilated Shoes
This Lightweight Shoe Blends Flyknit Construction With Air Max Design
26
Geometric Shoe Exteriors
Adidas' Polygon Pack Features Classic Styles with a Twist
25
Olympic-Inspired Sports Shops
This Sports Pop-Up Shop is an Extension of a Museum Exhibition
24
Modest Muslim Sportswear
The Gerak Plus Label Offers Modest Apparel for Active Muslim Women
23
Record-Breaking Fitness Classes
Müllerlight Created the World's Largest Exercise Ball Workout
22
Athletic Female Empowerment Ads
Nike's New Ad Features an All-Female Cast of Indian Athletes
21
Olympian VR Experiences
Samsung Users Will Be Able to See the Olympics in Virtual Reality
20
Feminine Health Trackers
The Bellabeat Leaf Tracks Women's Health and Helps Manage Stress
19
Incentivized Fitness Apps
The Earthmiles App Rewards Users With Redeemable Miles
18
Aerodynamic Cycling Bodysuits
3D Printing and Wind Tunnel Technology Was Used for This Bodysuit
17
Magisterial Soccer Shoes
This New Nike Magista Soccer Shoe Promises Next-Level Performance
16
Ceremonial Athletic Jackets
These Nike Team Jackets Are Designed For Medal-Receiving Olympians
15
Performance-Boosting Baseball Cleats
The Nike Zoom Trout 3 Shoes Maximize Baseball Performance
14
VR Swimming Lessons
Children Can Overcome Their Fear of Water with This New Program
13
Gamified Anime Marathons
Runners Can Play 'Pokémon Go' at Virgin Active's 'Pokérun'
12
Baby-Centric Yoga Mats
Magic Carpet Yoga Mats' 'Happy Baby' Collection Targets Active Parents
11
Spiked Sprinting Shoes
These Nike Shoes Are Designed For Jamaica's Shelly-Ann Fraser-Pryce
10
Condom-Made Sportswear
SKYN Condoms and Sid Lee Used Condom Material to Develop a Jumpsuit
9
Wearable Swimming Systems
The Marlin System Offers Detailed Analysis Of Your Swims
8
Olympic-Inspired Watch Bands
Apple Released National Flag Watch Bands, But Only In Rio
7
Professional Sports Partnerships
The NBA and Tissot Partnerd to Create a New Shot Clock
6
Athletic Rave Classes
The BeLive Fitness Movement Turns Workouts Into a Dance Party Atmosphere
5
App-Based Gym Accessories
The Monkii Bars 2 is a Gym and Personal Trainer that Goes Anywhere
4
High-Tech Squash Games
interactiveSquash is an Active Video Game Inspired by Sports
3
Celebrity-Branded Workouts
Serena Williams & Kevin Hart Team Up for a Nike App Workout
2
Gamified Motivation Apps
Proof! Lets Users Complete Goals While Competing with Peers
1
All-Encompassing Competition Apps
The WhozTop App Lets Users Participate in Themed Challenges
Related Ideas
Black Women-Focused Haircare Pop-Ups
Gymshark Debuted the Twist N' Sets Pop-Up Salon in London
AI-Powered Workout Apps
FitMachine Uses AI to Improve Both Home and Gym Workouts
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
In-Game Digital Sneakers
Nike and Fortnite Launched Four Digital Sneakers
Mobile-Compatible Body Scans
FitnessAI Has Introduced a New BodyScan Feature on its Platform
Unique Fitness Plan Apps
Athli Has Announced the Addition of Three New Trainers
Sustainable Olympic Footwear Capsules
Vivaia's New Shoe Capsule is Inspired by the 2024 Olympics
Effortless Workout Fashion Capsules
Reebok Introduces a New Collaboration with SET Active
Dystopian Series Activewear
The PUMA x SQUID GAME Collection Celebrates Season Two
Hand-Worn Athlete Smart Displays
The 'zIng' Hand-Worn Smart Display by Anuj Pate is Intuitive
In-Store Mixed-Reality Gyms
Meta Quest and Puma Created the World's Smallest Gym
AR Locker Rooms
Snapchat and Selfridges Created a Pop-Up for Virtually Trying on Sports Kits
Cartoon-Themed Smart Bath Mats
Issin's Pokémon-Themed Bath Mats Offer Health Insights
Beauty Standard-Redefining Wellness Apps
Activerse.app Debuts a New Wellness Application — Raize
Complimentary Movement-Focused Workouts
Lululemon Commemorated World Mental Health Day
Reinvented Fitness Design Exhibitions
Technogym Hosts the Design to Move Exhibition
AI Personal Trainers
Workout Tools Offers a Personalized Approach to Fitness
Banana-Inspired Gym Passes
The Banana Gym Pass is Debuting on National Banana Day 2024
Fitness-Focused Coffee Shops
GymNation Launched the World's First Fit-Café Concept
Activewear-Branded Smartphones
The Conceptual Adidas FOG Phone Highlights the Three Stripes Logo
Novel Fitness Raves
Les Mills and adidas Offered a Ground-Breaking Fitness Rave Event
Mindful Athletic Brand Initiatives
Nike's 'Wellness Collective' Promotes 5 Key Wellness Pillars
AI-Driven Fitness Models
Freeletics' Coach+ Enhances the Personal Training Experience
AR-Powered Try-On Rooms
Snapchat Unveils a New AR Locker Room at Selfridges Oxford Street London
Indian-Inspired Cartoon Transformations
Pokémon GO Unveils Special Outfits for Pikachufor Diwali
Mixed-Reality Wellness Apps
Alo Moves XR Creates Immersive Fitness Experiences on Meta Quest 3
Data-Driven QSR Campaigns
Burger King's BK Unwrapped Reveals Customers' 2024 Ordering Preferences
Interactive Phygital Hoodies
Beyond Dropped Three Hoodies with Physical & Digital Elements
Active Lifestyle-Supporting Campaigns
Kellogg's® Vector® Launches the Become Your Player Campaign
Stylish Footwear Campaigns
Under Armour Targets Gen Z in its New 'Flex As You Go' Campaign
Olympic-Ready Elevated Footwear
Nike Optimizes its Air Cushioning Tech in New Range of Shoes
Gen Alpha Fitness Influencers
ASICS' Little Reminders Inspires Adults to Make Movement Joyful
Hybrid Fitness Smartwatches
The Moto Watch 40 Strikes a Balance Between Device Styles
Outdoor Fitness Parties
HUAWEI Hosted its 'Light Up Your Rings' Campaign with Pamela Reif
Health-Tracking Smart Rings
The 'Helio Ring' Monitors Exercise, Sleep and Health Metrics
Wellness-Promoting Employee Initiatives
DICK'S Sporting Goods Debuts the Summer of Sport Challenge
Interactive Video Game-Themed Tours
The Play Nintendo Tour Runs from June 13 to September 2, 2024
Score-Tracking Esports Applications
The Esports World Cup Now Has a Mobile App for Attendees
Lifestyle Activity Tracking Apps
The 'Timeline It' App Tracks Virtually Any Activity or Event
Social Media Fitness Hubs
Peloton and Tiktok Boast the #TikTokFitness Peloton Hub
Smart Stride-Sssisting Wearables
Hurotics H-Fit Fixes Your Stride for Training Athletes
Revolutionary Fitness Experiences
Fred Fitness Boasts a Gym with AI-Driven Workouts
Garden-Themed Activewear Capsules
MoveActive's Garden Party Collection is Eye-Catching
Gamified Virtual Fitness Apps
GymPet Transforms Workouts Like an Interactive Game
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
QSR Game-Inspired Fitness Partnerships
WithU and McDonald's MONOPOLY Make Strides in the UK
Gym-Focused Dating App Badges
adidas and Bumble Launch a Gym Interest Badge on the Dating App
Healthy Lifestyle Reward Promotions
The Chipotle No Quitters Challenge Was Created with Strava
AI-Driven Fitness Applications
Ginkgo Health is Debuting Ginkgo Active for Overall Wellbeing
Audio-Based Workout Apps
Peloton Released 'Strength+' to Assist in Home Workout Routines
Personalized Health Gadgets
Bevel Launched a New Product That Leverages Data from Wearable Devices
Holiday Activewear Pop-Ups
Gymshark Pop-Up Brings Fitness Energy to SoHo
Complimentary Health Apps
Life Time, Inc. Has Announced That Its Life Time App is Now Free
Athletic Health-Focused Gadget Lines
Therabody Debuts Offerings Ahead of the 2024 Holiday Season
Functional Athleisure Pieces
RVCA Drops its New VA Sport Collection Starring Alexis Ren
All-in-One Hybrid Fitness Solutions
FIIT Has Introduced the FIIT Platform for Global Businesses
Streetside Challenge Billboards
Gymbox Start Line Encourages Passersby to Try a Short Dash
Cozy Anime-Inspired Sleepwear Lines
Pokémon & Gelato Pique are Inspired by the Pokémon Sleep App
Gamified Workout Apps
'Workout Quest' Merges Workout Data with AI and Technology
Comprehensive Health Apps
Fitness Calculator Offers Instant Insights with Versatile Features
Empowering Fitness Campaigns
Planet Fitness Dubbed Megan Thee Stallion "Mother Fitness"
Romantic Mobile Game Events
The Pokémon Go Carnival of Love Event Celebrates Valentine's Day
Time-Keeper Olympics Pop-Ups
OMEGA will Present the 'OMEGA Paris 2024 Project' Across Japan
Youth Sports-Focused Initiatives
Gamechanger Launches the Stay & Play Champions Program
Modern Aging Fitness Programs
BOOST Camp Helps Adults Embrace Quality Protein & Strength Training
TV-Supported Portable Fitness Systems
MAXPRO & LGElectronics Deliver a New Fitness Solution
Fitness Club-Targeting AI-Based Software
EGYM Introduces EGYM Genius to Enhance the Gym Experience
Interactive Tennis Activations
Fresh Del Monte Engaged Healthy Eating Fans at the 2024 Miami Open
Augmented Reality Swim Goggles
Form Debuts the Smart Swim 2 & the Product is Available Globally
AR Sports Drink Bottles
BODYARMOR's Limited-Edition Collectible Bottles Engage Sports Fans
Olympic-Inspired Sportswear Collections
Chubbies Has Introduced a Team USA Capsule Series
Dynamic Mobile Fashion Games
Tommy Hilfiger Unveils a New Mobile Fashion Game Called FashionVerse
Health-Focused Smart Rings
Samsung Showcases the Galaxy Ring to Track Health Stats
In-Hotel AI-Driven Workouts
Hyatt Regency Has Partnered with Future for a Unique Service
Immersive 3D Fitness Games
Ergatta’s Latest Fitness Offering is the Wavelength Game
Residential Digital Fitness Platforms
FIIT's Initiative Boosts Wellness in Residential Settings
AI Fitness Platforms
'The Fittest' Gamifies Workouts with AI, Allowing Users to Set Personal Goals
Personalized AI Workouts
SmartGym Uses AI to Create Personalized Workout Plans
Complimentary TV Workout Classes
Samsung and F45 Partnered to Offer Living Room Workouts
Exercise-Focused Gaming Apps
The Smart 5min x Suika Game is Entertaining and Beneficial
Competitive Live Games
April-8 Live Game Let's Players Challenge Friends Across The Globe
Hybrid Health-Focused Wearables
Boat's New Ring Delivers Comprehensive Insights on Body Functions
Mixed Reality Workout Classes
FitXR Slam Has Over 1,000 Classes Available
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Free Tennis Tournament Events
The US Open Fan Week will Take Place at the Arthur Ashe Stadium
Affordable 24/7 Gym Models
PureGym Expands its Pure Fitness Concept into the North American Market
Comprehensive Modern Fitness Studios
KINRGY Opens Its First Physical Studio in West Hollywood
Influencer-Based Gaming Activations
Niantic Taps Google to Recruit Creators for Pokémon GO Fest
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Motivational Push-Up Apps
Pushup Quest Makes Push-Ups More Engaging
Social Camera Fitness Apps
SnapFit Lets Users Document Their Journey with Photos
Music-Based Fitness Apps
Feed.fm Highlights the Significant Role Music Plays for Fitness Apps
Hybrid Dance Apps
Zumba Fitness Has Launched the Inaugural Zumba App
Mobile HIIT Games
'Run Legends' is Part of Talofa Games' Mission of Making Healthy Games
Dedicated Mobile Fitness Apps
SilverSneakers GO Helps Older Consumers Stay Fit in 2024
Adventure-Focused Social Platforms
Outside Debuts an All-In-One Experience for Outdoor Enthusiasts
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Free Gym Weddings
Blink Fitness is Helping Couples Tie the Knot on Valentine's Day
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Activity-Monitoring Sports Apps
Strava Heatmaps Offer Athletes Insights into Populated Areas
Digital Fitness Professional Platforms
Sweatbase Offers a Comprehensive Experience
Youth Movement Competitions
The PLEZi Absurdly Good Games Encourages Summer Activity
Comprehensive Fitness Tracking
Healthmode: Fitness for Free Offers Customized Workouts
Socially Connected Workout Apps
The 'SocialPump' App Connects Athletes to Their Friends
Comprehensive Fitness Marketplaces
GetnFIT is a Centralized Hub For All Things Fitness
Advanced Mini Fitness Trackers
The Samsung Galaxy Fit3 Has a 1.6-Inch AMOLED
Comprehensive Summer Lifestyle Capsules
Jakks Pacific is Unveiling a New Lifestyle Collection
High-Tech Personalized Wellness Partnerships
ASENSEI and 3DLOOKCollaborate to Enhance Wellness
Body-Scanning Wellness Subscriptions
Zozofit 2.0 Introduces Body Shape Scanning via a Smartphone
Social Fitness Partnerships
Jimbo Connects Fitness Lovers so Its Easier to Find Sports Partners
Holistic Fitness Trackers
WayFit is a Wellness App That Caters to Individual Fitness Journeys
Virtual Personal Trainers
Jamie's Fit Uses AI To Improve Health and Wellness For Anyone
Athlete-Inspired Interactive Experiences
Gatorade Canada's G Arena Was Held from August 22 to 24
Wearable Rugby Reports
England’s Red Roses' Apparel Draws Attention to the Gender Gap in Sports
Athletic Wellness Activations
Dove and Well+Good Host Confidence Court at the US Open
Vibrantly Stylish Athleisure Collections
Vitality is Gearing Up for Summer with Coastal Cloud II
Redirected Movement Campaigns
Asics' 15MinuteWeightLoss Challenges Rapid Weight Loss Content
Millennial-Specific Fitness Platforms
Sarah Mariko Launches a New Fitness App, MOVE with Mariko
Teen Fitness Programs
GoodLife Fitness Introduces Teen Memberships
Boxing Fitness Challenges
RockBox Fitness & ABC Fitness Partner to Enhance the Fitness Experience
Betting-Ready Sports Apps
Apple's Latest Sports App Streamlines Scores and Stat Viewing
Fitness Booking Platforms
People Can Book Anytime of Virtual or Online Class Through GymNet
Foldable Olympic Athlete Smartphones
The Samsung Galaxy Z Flip6 Olympic Edition is Yellow-Hued
Fitness Support Apps
Reebok is Launching the Reebok Fitness App for All-Encompassing Support
Durable Fitness Equipment
Vision Fitness Unveils New Equipment for Cardio and Strength Training
Goal-Oriented Health Apps
The 'Bright' App Offers a Holistic View of One's Health
Basketball Gaming Additions
Nintendo Adds Basketball to Nintendo Switch Sports
Virtual STEM Fieldtrips
Panasonic, Katie Ledecky & Discovery Education Spotlight STEM Innovations
Supportive Fitness Tracking
SocialPump Offers Robust Tracking For Flexible Workout Plans
Connective Sports Apps
Acti Forges Connections Between Like-Minded Sports Lovers
Social Workout Apps
FITCHAIN Helps you Find Fitness Friends to Stay Accountable
Enhanced Strength Training Programs
SH1FT Fitness Collaborates with 24 Hour Fitness
Fitness Studio Gamification Tools
Xplor Mariana Tek Enhances Member Motivation & Engagement
Strategic Running Gameplay
Battle Run Invites Joggers to Conquer Territories on Their Runs
Customizable Fitness Apps
Levrfit Offers Intuitive Assistant to Guide You Through Your Workout
AI-Powered Workout Support
IronIQ Provides Real-Time Feedback, Training, and Workout Plans
Comprehensive Fitness Apps
JustLift Monitors and Tracks Fitness Goals
Comprehensive Sports Apps
OutyPlay Builds Community for Sports Enthusiasts
Streaming Brand Trivia Games
Roku Weekly Trivia Puts User's Pop Culture Knowledge to the Test
Gamified Martial Arts Apps
Martial Profile Offers a Personalized Fitness Journey