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Enhanced Strength Training Programs

SH1FT Fitness Collaborates with 24 Hour Fitness

— May 22, 2024 — Lifestyle
SH1FT Fitness, in collaboration with 24 Hour Fitness, has introduced two new fitness programs — MODUS MOVE and MODUS MOBILITY. These programs aim to enhance the strength training experience by integrating elements of mobility and functional training while addressing the evolving needs of gym-goers.

MODUS MOBILITY is an active recovery class focused on a functional range of motion training and modern stretching techniques. It utilizes science-based techniques to enhance mobility, flexibility, and stability. MODUS MOVE, on the other hand, delivers longevity training that emphasizes stability, neuromuscular activation, and athletic skills. The program incorporates sports and gameplay elements to keep the training engaging and varied.

Both programs are designed to be delivered in a small group setting, fostering an immersive and supportive environment. The classes operate on an eight-week cycle, with periodic tests and challenges to monitor progress and maintain engagement. Additionally, SH1FT Fitness offers digital classes via the 24GO member app, ensuring accessibility for members unable to attend in-person sessions.

Image Credit: SH1FT Fitness x 24 Hour Fitness
Trend Themes
1. Integrated Mobility Training - Combining mobility exercises with strength routines redefines traditional gym workouts by enhancing overall functional fitness.
2. Digitized Workout Accessibility - Providing online classes via apps ensures that fitness routines are accessible to a wider audience, irrespective of geographical constraints.
3. Engagement Through Gamification - Incorporating gameplay elements into fitness programs introduces innovative ways to keep participants motivated and engaged over time.
Industry Implications
1. Fitness Technology - The shift towards offering digital fitness classes leverages technology to expand the reach and convenience of workout regimes.
2. Sports and Recreation - Integrating sports-like elements into regular fitness programs broadens the appeal and effectiveness of workout routines for diverse audiences.
3. Health and Wellness - Focusing on functional mobility and neuromuscular activation emphasizes a holistic approach to physical health within the wellness industry.
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