Best-selling toy fashion Barbie dolls have been around for nearly 50 years and their popularity still reverberates in different forms today despite stiff competition from other doll manufacturers.
Savor the weird, like jewelry made from Barbie doll parts and a photograph taken of 32,0000 Barbie dolls, or the extravagant, like designer and celebrity Barbies that fetch hefty sums. Or follow the rise of alternative Barbies for niche markets, like the Muslim and Jewish Barbies. Even new doll lines are inevitably compared to this enduring toy doll. Barbies are here to stay, in some form or another.
32 Barbie Doll Innovations
31
Living Barbie Dolls
Surreal and Sexy or Social Statement?
30
Fulla the Muslim Barbie
Best Selling Girl's Toy in the Arab World
29
Barbie Cosmetics
Unleash Your Inner Doll with Barbie + MAC Cosmetics
28
Real Life Barbies
Evelina Bratell's 1959 Doll Fashions
27
32,000 Barbies Represent Real Boob Jobs
Social Commentary by Chris Jordan
26
Barbie Doll Parts Made Into Jewelry
Margaux Lange Designs
25
Celebrity Dolls
Amy Winehouse Barbie
24
Badass Superhero Barbies
Black Canary Barbie
23
Barbie-Inspired Sportswear
Patricia Field Teams with Mattel
22
Fashion Designer Dolls
Kimora Lee Simmons Barbie
21
$85,000 Diamond Barbie
De Beers Designed Doll
20
Barbie Accused of Being Part of the Transgender Movement
19
Muslim Barbie Alternative
Salma Dolls
18
Barbie Becomes an MP3 Player + Matel Launched BarbieGirls.com
17
Classic Movie Dolls
Grease Barbies
16
Barbie Going Through a Midlife Crisis
15
Orthodox Jewish Prayer Barbie
14
More Barbie Handmade Pop Culture
(Followup)
13
Children Themed Hotel Rooms
Barbie And Hot Wheels Take Over Hilton Toronto
12
Barbie Doll Comes With Plastic Poop
11
Has Barbie Reached Her Expiry Date?
10
Fashion Designer Dolls
Viktor & Rolf, Badgley Mischka Barbie & More
9
Momoko Dolls: More Spicy Than Barbie
8
$100,000 Barbie Dolls
The Diamond Castle Collection Doll
7
Eccentric Designer Dolls
Hello Kitty's Tarina Taratino As A Barbie
6
$15,000 Barbie Bling
Barbie Rocks Collection
5
Smash Up Barbie
Retro Toy Crash Derby for Adults
4
Barbie Ring
Handmade Pop Culture
3
Jet Set Barbie
New Villa & Riding Collection
2
Greenwashing Children
Mattel Criticized for Barbie BCause line
1
Say Cheese Barbie
Paparazzi Play Set
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Fashion-Branded Doll Designs
The Off-White x Mattel Monster High 'Memorabilia' Capsule is Spooky
Show-Inspired Miniature Toy Sets
The Stranger Things Polly Pocket is an Adorable Playset
Illusory Doll-Like Heels
Louis Vuitton's Illusion Boots are Cleverly Shaped and Hand-Painted
Makeup-Themed Dog Toys
Rare Beauty Introduces Playful Dog Toys Inspired by Its Makeup
Iconic Doll Accessory Collaborations
The Barbie x ALDO 2024 Collection is Dreamhouse-Inspired
Pump-Up Plush Toys
Little Biggies' Patented Pump Packaging Provides a Unique Unboxing Experience
Lifesize 90s Doll Experiences
Airbnb Presents 'Playdate at Polly Pocket’s Compact'
Fashion Doll Sodas
The Olipop x Barbie Peaches & Cream Soda Boasts Maximalist Flavor
Back-To-School Disney-Inspired Fashion Lines
The Forever 21 x Disney Capsule is Highly Anticipated
Pinkish Toy-Themed Condiments
Heinz Classic Barbiecue Was Created in Partnership with Mattel
Miniaturized Doll Collections
The Mini BarbieLand Collection Makes Playing Portable
Collectible Kawaii Figurines
The Sanrio Hello Kitty Funko Pop! Figures Celebrate 50 Years
Comic Book Hero Collectibles
Mattel Celebrates Iconic Comic Book Heroes with a New Line-Up
Timeless Revived Basketball Shoes
adidas and Kareem Abdul-Jabbar Design Muted Footwear
Summer-Ready Fashion Collections
Hey Harper is Unveiling Its New Summer Collection
Whimsical Doll-Inspired Accessories
Pidgin Fashion Dolls Launches a New Accessories Collection
Doll-Inspired Movie Launches
Mattel Plans to Release More Movies Following 'Barbie's' Success
Inclusion-Focused Doll Collections
Barbie's New Doll and Capsule Celebrates the Visually Impaired
Doll-Inspired Personal Care Collections
Barbie™ x Lush Cosmetics Launches on August 9th
Stylish City-Inspired Collections
Paris and New York Inspired Dior's 2024 Collection
Doll-Inspired Wedding Collections
Mattel and Azazie Team Up to Debut a New Pink Wedding Collection
Cartoon-Inspired Plush Toys
Build-A-Bear Unveils a New Super Mario Collection with Accessories
Fashion Legend Barbie Dolls
Barbie Celebrates Fashion Icon Claudia Schiffer with New Doll
Comfortable Stylish Bras
BRABAR Empowers Teens and Young Women with Size-Inclusive Bra Designs
Minimalist Play Furniture
Blueberry and Third Specializes in Slick and Stylish Toys
Gen Alpha Barbie Launches
Barbie Announces New Doll Lineup Targeted Towards Older Fans
Virtual Holiday Shopping Experiences
Amazon Introduces a New Holiday Shop with 3D Technology
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Inspiring Role Model Dolls
Barbie Role Models Celebrate Women from Around the World
Celebrative Doll-Inspired Donuts
Krispy Kreme Unveils Iconic Barbie-Themed Donuts
Y2K Jewelry Collabs
Claire's x Sliving Brings Paris Hilton's Style to a New Generation
Doll-Inspired Beach Bottles
PATH Unveils its Barbie-Themed Bottle to Celebrate Female Empowerment
Spooky TV Series Dolls
Mattel Released a New Wednesday Addams Collection
Portable Compact Fantastical Toys
Mattel Creations Unveils the Polly Pocket Harry Potter Set
Doll-Themed Dog Collections
The Canada Pooch x Barbie Collection Includes Accessories & More
GenAI Doll Packaging
Mattel Used Adobe Firefly for the Barbie Signature 2024 Holiday Doll Box
Beauty Product Replicas
Mini Brands and Ulta Beauty Team Up to Release Toy-Sized Product Replicas
Nostalgic Toy-Inspired Fashion Collections
rue21 is Collaborating with Barbie® and Hot Wheels®
Pinkish Toy-Inspired Tech Products
The Caviar #Barbiecore Collection is Opulently Pink
Glam Oral Care Collabs
Hismile x Barbie Dropped a Pink Bubblegum Toothpaste and Bundle
2-in-1 Fashion Dolls
L.O.L Surprise! Tweens Surprise Swap Introduces One Doll with Two Looks
Viral Video Content Toys
Bonkers Toys Received Licensing for 'Skibidi Toilet' Toy Lineup
Co-Branded Blond Hair Care Kits
The Blondme x Barbie Collection Helps Fans Achieve Classic Looks
Collectible Coloring Dolls
L.O.L Surprise! Loves Crayola Celebrates Creativity and Expression
Cult Movie-Inspired Tumblers
Dragon Glassware Boasts the Mean Girls Burn Book Tumbler
In-Game Fashion Collections
DKNY and Roblox are Debuting a 20-Piece Virtual Collection
Nostalgic LEGO Roller Skates
The LEGO® Creator 3-in-1 Girls Retro Roller Skate is Playful
Early Development Toys
Spin Master Collaborated on the Educational Ms. Rachel Collection
Runway-Inspired Fashion Dolls
New York Fashion Week Designs Inspire the L.U.V. Fashion Doll Styles
Doll-Inspired Coffee Table Books
Assouline Creates the New Barbie Coffee Table Book
Bouncy Plush Collectibles
Beanie Bouncers Support Active Play and Endless Imagination
Toy-Themed Jelly Beans
Jelly Belly and Mattel Partnered on Two Toy-Inspired Products
Paranormal Fashion Dolls
The Monster High Annabelle Doll Was Inspired by The Conjuring
Sensory Surprise Dolls
Barbie Pop Reveal Shares Scented Dolls and Squishy Friends
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Retro Doll-Themed Cameras
Retrospekt's Barbie Film Camera Collection is Nostalgically Vibrant
Solid Gold Character Figurines
Bijou Concierge Co. and Sanrio Present a New Hello Kitty Figure
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Heiress-Created Homeware Collections
Walmart is Launching Paris Hilton's Be An Icon Collection
Social Media-Free Flip Phones
The HMD Barbie Phone Fuses Nostalgic Style with Digital Wellness
Fantastical Crystal Slippers
Swarovski Recreated Cinderella's Glass Slippers for Disney's 100th
90s Toy-Themed Fashion
The Cakeworthy x Furby Collection Pays Tribute to a 90s Sensation
Celebratory Disney-Inspired Collections
Forever 21 Celebrates Disney's 100th Anniversary
Pop Art Legend-Honoring Dolls
Mattel Creations Celebrates Keiichi Tanaami with Whimsical Designs
Experiment-Based Playsets
Moose Toys' Beast Lab Reinvigorates Action Figure Category
Detailed Filmic Fashion Publications
'Barbie: The World Tour' Breaks Down Outfits from the Film
Cartoon Kitty-Themed Capsules
Forever 21 Celebrates Hello Kitty's 50th Birthday with a New Capsule
Toy-Themed Ice Creams
These Two New Turkey Hill Ice Creams Come in Two Flavors
Sparkling Pink Skate Sneakers
A New Barbie Dunk is Dosed in Pink Hues and Glittery Details
Pink-Hued Furniture Collaborations
The Barbie x Kartell Chairs Mark the Toy's 65th Anniversary
Fashion Dolls-Inspired Cosmetics
ColourPop and Bratz Introduce the Girls Nite Out Collection
Cookie Tin Beauty Palettes
Kara Beauty's Creative Beauty Palette is Styled Like a Sewing Kit
Collectible Mexican Holiday Dolls
The Barbie 2023 Día De Muertos Doll is Highly Detailed
Giftable Customized Figurines
Pop! Yourself Lets Anyone Create Customized Vinyl Collectibles
Squishing Jellybean-Scented Toys
Jelly Belly Squishi Toys Come in 12 Different Scents
Dolled-Up Chip Packaging
Stacy's Pita Chips and Barbie Created Collectible Pink Packaging
Collaborative Cosmetic Concept Shops
Hourglass and Barneys New York Partnered for a Concept Store
Brand-Led Global Studies
The LEGO Group Conducted a Study That May Inform Market Decisions
Sparkling Detailed Princess Dolls
Disney Unveils American Girl Dolls with Swarovski
Board Game-Themed Fashions
The Shoe Palace x Monopoly Collection Includes an Array of Styles
Fashionable Zombie Dolls
Zombaes Critter Chaos Dolls Have Spooky Mix-and-Match Features
Ultra-Stylish Tween Clothing Collections
Hayden Girls Offers a Diverse Range of Tween Clothing
Socialite-Inspired Toy Dolls
Bratz Adds New Red Carpet Styles to its Kylie Jenner Collection
Summer-Ready Toy-Branded Clothing
The Mattel Barbie Film Merch Collection is Expansive
Cinematic Celebration Dolls
The Disney Sleeping Beauty Aurora Doll is Limited-Edition
Colorful Kid's Toy Lines
Battat and Walmart Introduce a Line of Preschool and Pretend Play Toys
Exclusive Toy-Inspired Candy Bars
The IT'SUGAR Barbie Chocolate Bars Were Created with Mattel
Doll-Inspired Retro Instant Cameras
Mattel and Kodak Join Forces on a Barbie Instant Camera
Dainty Floral Loungewear
Grey Bandit Debuts Cozy Lounge Collection with 'Barbie's Garden' and More
Iconic Barbie Collectibles
Barbie Honors “Queen of Rock and Roll” Stevie Nicks with Collector Doll
Blingy Doll-Themed Belts
B.B. Simon Introduces 'The Barbie Pink' Belt Collection
Expansive Toy-Inspired Amusement Parks
Mattel Adventure Park Will Open in 2024 in Arizona
Glamorized Drinkware Collections
The Barbie x Stanley Collaboration Features Eight Unique Tumblers
Emotional Well-Being Dolls
Kid Kreations' Heartfuls Support Self-Belief and Resilience in Children
90s Toy Holiday Trees
Furbtrees are Introducing the Next Generation of Furby Across the UK
Upcoming Inclusive Doll Films
Netflix is Launching Mattel's Black Barbie Origin Story
Film-Inspired Bright Doll Houses
Mattel Creations Unveils the Mini Mojo Dojo Casa House
Mixed Heritage Dolls
Riley by Jilly Bing Represents Mixed Asian and Caucasian Backgrounds
Iconic Doll-Inspired Exhibitions
Barbie: The Exhibition Opens at London's Design Museum
Vibrant Rhubarb Pink Ski Poles
Yardsale x Halfdays Limited Edition ‘Barbie Pink’ P1 Ski Poles
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Collectible Football Fan Dolls
The Barbie NFL Super Bowl Champion Doll is Limited-Edition
Doll-Inspired Kids Collections
The PatPat x Barbie Collection Features About 60 Unique Styles
Living Condition Awareness Dollhouses
IKEA's UNWELCOME HOME Doll House Brings Awareness
Glam Multivitamin Bottles
Barbie x Hiya Makes Supplementation Fun for Kids with Sticker Packaging
Fashion Doll Board Games
Hasbro's Monopoly: Barbie Edition Has Players Build a Dreamhouse
Cheerful Spring-Ready Collaborative Fashion
Diane von Furstenberg Works on a Capsule with Target
Miniature Collectible Campaigns
The World’s Smallest Lines are the Focus of Influencer Marketing
Celebratory Puzzle Toys
The 50th Anniversary Rubik's Cube Commemorates Five Decades of Play
Peel-and-Stick Fashion Dolls
Style Bae Dolls Have 2D Bodies and 3D Heads
Barbie-Themed Luxury Suites
The Beyond LIMITS BARBIE DREAM SUITE at Fairmont The Queen Elizabeth
Iconic Doll Movie Cars
Barbie's 1957 Chevy Corvette will Debut at Toronto's International AutoShow
Pop Star-Inspired Holiday Dolls
Mattel Presents a Festive Mariah Carey Barbie Doll
Socialite-Inspired Doll Designs
The Mini Bratz x Kylie Collectibles Collection is Available Now
Career Aspiration Doll Collections
Barbie introduces the New Dream Besties Lineup
Inspiring Entreprenurial Dolls
The American Girl 2025 Girl of the Year Speaks to Gen Alpha
Empowering Movie Industry Dolls
Mattel's 2024 Career of the Year Barbies Celebrate Women in Film
Indian Heritage-Inspired Dolls
Barbie and Anita Dongre Team Up to Create a Doll for Diwali
Celebrarory Platinum Collectibles
Mini Brands Disney 100 Scales Down Fan-Favorite Characters
Doll-Inspired Modern Installations
Nina Tolstrup Creates The Pavilions of Wonder Series in London
Makeup-Focused Toy Dolls
MGA Entertainment Introduces the DIY-Informed Yummiland Doll Collection
Sticker Fashion Dolls
Decora Girlz Merge Creative Style Expression and Sticker Play
Custom-Made Role Model Dolls
Mattel Canada's Barbie Honors Nine Influential Female Athletes
YouTuber-Inspired Developmental Toys
Spin Master Unveils a New Ms. Rachel Toy Collection
Iconic Doll-Inspired Pink Phones
Mattel is Joining HMD To Create a Real Barbie Flip Phone
Comprehensive Summer Lifestyle Capsules
Jakks Pacific is Unveiling a New Lifestyle Collection
Iconic Painting-Inspired Puzzle Sets
LEGO Creates its Own Girl with a Pearl Earring Art Piece
Jelly Bean-Inspired Toy Collections
These Jelly Belly Toys Were Created with the Incredible Group
Authentic Asian-American Dolls
The Jilly Doll Celebrates Heritage & Builds Confidence Through Play
Celebratory Monochromatic Dolls
The 65th Anniversary Barbie Signature Doll Collection is Elegant
Exclusive Doll-Inspired Smoothies
Bumpin Blends Debuts the Barbie Strawberry Dream Smoothie Cubes
Retro-Chic Nostalgic Flip Phones
HMD and Mattel Join Forces on a Bright Pink Barbie Phone
Virtual Doll-Inspired Tycoons
Mattel and Gamefam Launch the 'Barbie DreamHouse Tycoon' on Roblox
Collaboration Springtime Clothing Collections
Diane von Furstenberg for Target Has Over 200 Pieces
Festive Día de Muertos-Dolls
Mattel Creations Transforms Barbie and Ken into Festive Designs
Iconic Pink Doll Trucks
Barbie's Dreamhouse Living Tour Will Make Stops in Florida
Expanding Plush Collectibles
Miraball Shares Two “Little but Legendary” Surprises for Under $10
Dainty Children's Holiday Capsules
Janie and Jack Unveil a New Collection with American Girl
Superhero-Themed Retail Toys
McFarlane Toys Launches Three New Target Exclusive Figures