Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,969 inspiring examples.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,244 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,244 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,969 cutting edge ideas.

Snarky Social Media

Smart spoof accounts create an appealing mix of snark and insight

Implications - Cleverly satirical social media accounts are on the rise, and are an appealing mix of entertainment and insightful commentary that appeals to consumers with a critical eye. Often playing off of pop culture tropes, content that strikes a balance between humor and intellect performs well with consumers who are active online.
Trend Themes
1. Satirical Social Media Accounts - Smart spoof accounts that offer entertainment and intelligent commentary are on the rise, providing disruptive innovation opportunities for marketers and content creators to engage with consumers with critical perspectives.
2. Empowered Feminism - Social media movements that promote gender equality are gaining traction, disrupting traditional narratives and empowering women worldwide which presents a space for innovation in association with social change.
3. Hacked Hoaxes - Adopting clever and witty campaigns that deceive the audiences is the latest form of advertising, presenting opportunities for you to experiment with innovative marketing strategies and enhance your brand's social media engagement.
Industry Implications
1. Marketing and Advertising - Innovative campaigns and strategies are required by advertisers to reach audiences that are increasingly critical in social media environments.
2. Social Advocacy and Feminism - Organizations may benefit from incorporating social advocacy campaigns and diversity and inclusion initiatives, detaching themselves from traditional or stereotypical narratives and adopting more inclusive policies.
3. Digital Media - Innovation in digital media requires businesses to examine and follow the latest trends, such as creating satirical accounts and using hacked hoaxes as a promotional tool.
3.5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
224,025 Total Clicks
Date Range:
Jul 12 — Jul 13
Trending:
Mild
Consumer Insight Topics:

Related Examples

Social Media-Powered Raffles
Social Media-Powered Raffles
The 'Twombolr' Twitter Raffle Lets Contestants Enter with a Tweet
Retweet-Predicting Websites
Retweet-Predicting Websites
'Twouija' Predicts How Many Retweets a Tweet Will Get
play_circle_filledCeleb Meltdown PSAs
Celeb Meltdown PSAs
This Mock PSA Discourages the Support of Amanda Bynes Behavior
Social Media Proposals
Social Media Proposals
Curt Buthman's Used Vine to Propose
Social Media Bird Bots
Social Media Bird Bots
Twitter Notifications Come to Life with the Coconatch Desktop Device
Profanity-Reversing Campaigns
Profanity-Reversing Campaigns
The JELL-O 'Fun My Life' Campaign Turns Negativity Around
Peer-Influenced Pilot Projects
Peer-Influenced Pilot Projects
Sucre Blue is Running a Campaign for Medical Interventions in India
play_circle_filledSocial Media-Controlled Tennis
Social Media-Controlled Tennis
The 'Tweet & Shoot' Campaign Lets Fans Lob Balls Using Twitter
Test Tube Barbecue Spices
Test Tube Barbecue Spices
Take Your Long Weekend Sumer Grilling to the Lab
Community-Bridging Organizations
Community-Bridging Organizations
Youth Social Innovation Capital Fund (YSI) Offers Finance Support
Feminist Rockstar Sketchbooks
Feminist Rockstar Sketchbooks
The Women Who Rock Coloring Book Sticks It to Male Rock Stars
play_circle_filledCalorie Explanation Videos
Calorie Explanation Videos
Counting Calories is Showcased in This Buzzfeed Video
Gender Specific Tablets
Gender Specific Tablets
The ePad Femme is a Tablet Designed for Women and is Causing Controversy
Mobile Consumer Engagement Infographics
Mobile Consumer Engagement Infographics
This Chart Explores Mobile Social Consumer Trends
Anti-Feminist Political Memes
Anti-Feminist Political Memes
The 'Binders Full of Women' Tumblr Satirizes Romney's Debate Misstep
play_circle_filledMeta Man-Repelling Interviews
Meta Man-Repelling Interviews
The 'Creative Minds' Series Features a Leandra Medine Self-Interview
play_circle_filledComical Social Media Throwbacks
Comical Social Media Throwbacks
The Old School Gizmodo ‘Worst Tweets’ Survey is Jocose
Homophobia Slandering Sites
Homophobia Slandering Sites
The 'Hate Tweets To Frank Ocean' Website Sends Condemning Tweets
Politically Determined Networking
Politically Determined Networking
The 'Politics of the Social Web' Infographic is Economic-Based
Name Vitality Graphics
Name Vitality Graphics
The 'Battle of the Brands' Infographic Compares Bieber vs. Obama
Twitter Gender Equality Tests
Twitter Gender Equality Tests
The 'TWEE-Q' Site Tracks Twitter Retweets by Gender
American Dream Coffee Rallies
American Dream Coffee Rallies
Starbucks Indivisible Campaign Aims to Celebrate National Pride
Social Media Couture
Social Media Couture
The Victor Faretina Gown Collection is Pop-Cultured
Social Media Prosperity Campaigns
Social Media Prosperity Campaigns
Twitterich Will Donate 1 Million Followers to a Random User
Socially Empowering Digital Apps
Socially Empowering Digital Apps
CloudFactory Provides Jobs Through an Online Work Force
Counter Climate-Change Clips
Counter Climate-Change Clips
The Cute Chipotle 'Back to the Start' Video Backs Sustainability
Deconstructed Fast Food Meals
Deconstructed Fast Food Meals
The Cheeseburger Salad is the Healthy American Icon Alternative
Witty Artisan Meat Branding
Witty Artisan Meat Branding
KRAVE Jerky Packaging Targets Carnivores with a Funny Bone
Tablet Magazine Launches
Tablet Magazine Launches
The 'Toronto Tempest' Set to Release Bi-Monthly Issues on the iPad
Feminist Fallopian Tubes
Feminist Fallopian Tubes
Plush Uteruses Embody Feminist Icons
Edgy Photo Collages
Edgy Photo Collages
Linder's Punk Art Rocks Photomontage with Feminist Slant
Gourmet-to-Go
Gourmet-to-Go
Restaurants Wrap Up Fine Dining Treats for On-the-Go Foodies
Artisan Chipotle Vodka
Artisan Chipotle Vodka
Hangar One's Latest Flavored Tipple Tantalizes the Tongues of Spicy Food Fa
Domestic Feministography
Domestic Feministography
Shadi Ghadirian Depicts the Daily Monotony of Women in Iran
Chocolate Covered Tortilla Chips
Chocolate Covered Tortilla Chips
Topless Blondes in Danish Road Safety TV Ad Campaign
Topless Blondes in Danish Road Safety TV Ad Campaign