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Grotesque Luxury

Consumers with luxe taste are gravitating towards gruesome, provocative goods

Implications - Reflecting both a desire to stand out and a preference for high end goods, the popularity of abject upscale items is on the rise. Allowing consumers to participate in the cultural phenomenon of zombie obsession while maintaining a sense of exlusivity, this balance between two seemingly opposite inspirations is an unusual combination of interests.
Trend Themes
1. Grotesque Luxury - The rise of abject upscale items reflects a desire to stand out and a preference for high-end goods.
2. Macabre Accessories - Brands are capitalizing on the popularity of spooky fashion by launching lines that add a creepy vibe to any outfit.
3. Zombie Pop Culture - The cultural phenomenon of zombie obsession is being incorporated into high-end fashion, jewelry, and other industries.
Industry Implications
1. Fashion - Fashion designers are tapping into the trend of grotesque luxury by incorporating abject upscale items into their collections for consumers with unique tastes.
2. Jewelry - Jewelry designers are creating spooky and macabre accessories to capitalize on the popularity of horror and zombie-themed pop culture trends.
3. Event Planning - Event planners are creating unique events like zombie weddings that embrace the macabre and offer a fun and memorable experience.
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 52 Examples:
1,041,335 Total Clicks
Date Range:
May 12 — Jul 13
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Disturbing Couture Editorials
Disturbing Couture Editorials
The Dansk 'Circus Humanus' Photoshoot Stars an Eerie Maria Bradley
The Dansk ‘Circus Humanus’ editorial is incredibly disturbing, in an avant-garde manner. The eerie captures set a creepy tone through the use of a bare, asylum-like room,... MORE
Zombie Wedding Cakes
Zombie Wedding Cakes
This Couple Topped Their Wedding Dessert with a Gory Zombie Battle
Zombie weddings are becoming more and more popular these days, with zombie attack wedding photography and zombie accessories popping up at frequent intervals at nuptials all around North America.... MORE
Dapper Deli Meat Sculptures
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Tamara Kostianovsky Fashions Butchered Products Using Clothing
Those who have a difficult time staring at raw, uncooked deli meats may have an easier time look at these Tamara Kostianovsky creations. Using clothing from her own wardrobe, Kostianovsky stitches... MORE
Blood-Dripping Jewelry
Blood-Dripping Jewelry
Peter Von Erickson's Vampire Choker Adds Fashion to Throats
Jewelry designer Peter Von Erickson has created another shocking, yet timely, piece that emulates the puncture wounds put forth by vampires. At least, that’s what he intended. However, because... MORE
Gory Zombie Jewels
Gory Zombie Jewels
Grab a Pair of Teal Eyeball Earrings for Halloween
Spooky accessories are a must at Halloween, so why not sport the Teal Eyeball Earrings? These frightfully fashionable jewels are sure to be a hit at any Halloween party. They come courtesy of Etsy... MORE
Morbid Anatomy Bags
Morbid Anatomy Bags
The Zombie Leg Purse is a Totally Gruesome Halloween Accessory
If you’re looking for a fun gruesome Halloween accessory to add to your outfit, then you should take a look at the Zombie Leg Purse. This Walking Dead-inspired piece will have everyone... MORE

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