The increasing appeal of gadgets that are also fashion statements
Implications - Technology has long been associated with “geeky” men, but as electronics and gadgets become mandatory incorporations in our lives, women have become just as tech-savvy. As many women tend to be attracted to beauty, focus on product aesthetics can greatly increase profit value.
Trend Themes
1. Fashionable Technology - As technology continues to intertwine with daily life, designers are incorporating aesthetics into product design to make these products more appealing.
2. Wearable Art - Artists are creating wearable technology pieces that fuse art with fashion to create futuristic, statement-making looks.
3. Portable Technology - As professional women continue to progress in the workforce, designers are creating portable, fashionable hard drives that can complement their working attire.
Industry Implications
1. Fashion Industry - The fashion industry can incorporate technology into product design to better integrate technology with daily life.
2. Art Industry - The art industry can create statement-making pieces that not only reflect artistic qualities but also incorporate technology.
3. Technology Industry - The technology industry can focus on creating portable, fashionable devices with functionality to accommodate the growing population of professional women.
