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Patriotic Comfort

Recession-fueled patriotism fueled partly by increased army recruits

Implications - In some countries, patriotism has increased significantly due to the recession; in the UK, army recruits went up 25% from 2008 to 2009. Despite globalization and the embrace of all cultures, patriotism is on the rise, and people are once again eager to flash pride for their countries.
Trend Themes
1. Increased Patriotism - The rise of patriotism as a response to global socio-economic issues
2. Nationalistic Fashion - Fashion trends that incorporate national symbols and themes
3. Eco-patriotism - Incorporating ecological values into patriotic expressions and messaging
Industry Implications
1. Fashion - Designing fashion items that incorporate national symbols and themes
2. Advertising - Creating ad campaigns that tap into nationalistic sentiments and eco-patriotism
3. Environment Conservation - Developing initiatives that promote recycling and eco-responsibility as an expression of patriotism
4.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
13 Featured, 96 Examples:
3,667,477 Total Clicks
Date Range:
Apr 09 — Jan 10
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Patriotic Pictorials
Patriotic Pictorials
British Vogue Gets Nationalistic in October 2009 Issue
British Vogue gets nationalistic for their October 2009 issue. Famed fashion photographer Mario Testino captures an all-English cast of models including Kate Moss, Naomi Campbell, Lily Donaldson and Stella… MORE
Food Flags
Food Flags
Pasta for Italy, Raw Tuna for Japan and Blue Cheese and Grapes for France
These lovely works of art are a delicious twist on edible culture. The food flags shown here are not only astonishingly accurate depictions of national flags from around the world, but they're also created… MORE
Patriotic Photoshoots
Patriotic Photoshoots
Grey Ant Gives a Flag-Waving Sneak Peek at Their Collection
Paying tribute to America, Japan, France, and other countries, Grey Ant gives a shout-out to the globe and lets fans in on a sneak peak of their latest and greatest collection with a flag-waving photoshoot.… MORE
Patriotic Clowntography
Patriotic Clowntography
Raif Adelberg's Wild Dreams Through the Lens
Boundary pushing fashion designer Raif Adelberg is also a boundary pushing artist. His exhibition “All I have are my dreams” set to debut at the Doyle Devere gallery in London features photography in… MORE
Wild Patriotic Hairstyles
Wild Patriotic Hairstyles
Sculptural Styles Showcase Regional Pride
I thought I was a bit radical with bright red hair until I saw this series of extreme patriotic hairstyles. I just love them so much. Like couture fashion, I see these as a palette of inspiration from… MORE
Communist Ringtones
Communist Ringtones
Cell Phone Waiting Tones Changed to PRC Patriotic Song
Chinese pride and communist propaganda has taken a new level with state-controlled mobile service providers changing the tone that you hear while waiting for someone to pick up the line into a patriotic… MORE
Recycled Patriotism
Recycled Patriotism
Recycle Your Country WWF Ad Campaign from the Miami Ad School
The World Wildlife Fund (or the original WWF) has a new ad campaign designed by the Miami Ad School. The slogan of the campaign is ‘Recycle Your Country.’ Each of the three ad designs shown here features… MORE
Checkered Flag Faces
Checkered Flag Faces
Luca Bresadola Crosses the Photogenic Finish Line in His New Collection
Italian photographer Luca Bresadola may have found the ultimate makeup tip for NASCAR and Formula 1 racing fans. Just paint your face like the checkered flag and you are sure to be a hit among the exhaust-loving… MORE
Urban Americana Photos
Urban Americana Photos
Rocksmith Fall 2009 Lookbook has a Patriotic Flair
The Rocksmith Fall 2009 lookbook has a patriotic urban flair to it, through its use of the flag and everyday people doing everyday things. Fall is a humongous retail season as parents are frantically… MORE
Patriotic Liquor Bottles
Patriotic Liquor Bottles
The Catherine Malandrino Cointreau Bottle is All-American
French fashion designer Catherine Malandrino has exuded her impeccable taste on the design of a limited edition bottle of Cointreau. The Catherine Malandrino Cointreau bottle for the French liquor company… MORE
Patriotic Sneakers
Patriotic Sneakers
Adidas Originals 60th Anniversary Stars & Stripes Pack
Taking patriotism to a whole new level are these Adidas sneakers. As part of the celebration for their 60th anniversary, Adidas brought out these shoes clearly inspired by Old Glory. One of the fine details… MORE
Lip-Shaped Flag Totes
Lip-Shaped Flag Totes
Union Jack Snakeskin Lip Clutch Gets You Noticed
Some might call it overkill, others would say it is just perfect. Whatever you say, the Union Jack Snakeskin Lip Clutch, designed by Lulu Guinness, is certainly a sight to behold. Bringing together three… MORE
Rugged Patriotic Boots
Rugged Patriotic Boots
Florsheim by Duckie Brown Collection Showcases Red, White & Blue Kicks
Man, if only these Florsheim by Duckie Brown boots came out before the 4th of July! Actually, considering the nearly $500 asking price for these badass boots, I don’t think I would ever even wear them.… MORE

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