Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

Mega Flares

Clean the Sky - Positive Eco Trends & Breakthroughs

Prada's Checkered Atrocity

— June 8, 2008 — Fashion
Several designers began rolling flared pants onto shelves, announcing the skinny-jean look of the last few seasons may finally be over. Prada, known for their oft eccentric extremes, really stretched the look when they re-introduced the ultra-wide mega flares of the '70s.

The print campaign for the Fall/Winter 2008 collection shows checkered pants that are skinny to the knee, then dramatically balloon outward. Not a look just anyone would be comfortable in. They look like an elephant leg, or giant boat oars.

The wide legs were previously seen at Gianfranco Ferré's Spring 2008 Ready-to-Wear show, like the featured purple pantsuit, and at Chanel's Resort 2009 show, as seen in the image of the all white ensemble.
Trend Themes
1. Flared Pants - The resurgence of flared pants indicates a shift away from the dominance of skinny jeans, presenting opportunities for brands to offer a new silhouette in their clothing lines.
2. Eccentric Fashion - Prada's checkered mega flares highlight the growing demand for bold and eccentric fashion choices, opening doors for designers to explore unique and unconventional styles.
3. Retro Revival - The reintroduction of ultra-wide mega flares from the '70s suggests a revival of retro fashion trends, allowing brands to tap into nostalgia and offer vintage-inspired collections.
Industry Implications
1. Fashion Retail - The emergence of flared pants creates opportunities for fashion retailers to diversify their offerings and cater to customers seeking alternative pants styles.
2. Luxury Brands - The demand for eccentric fashion exemplified by Prada's checkered mega flares allows luxury brands to experiment with avant-garde designs and target a niche market seeking unique luxury items.
3. Vintage Clothing - The resurgence of retro fashion trends, such as the ultra-wide mega flares, presents opportunities for vintage clothing stores to capitalize on the popularity of nostalgia and offer authentic vintage pieces.
1.6
Score
Popularity
Activity
Freshness