Digital culture is reflected in offline board game concepts
Implications - Innovative offline board game concepts that reference a pervasive digital culture are beginning to emerge in the entertainment realm. Without literal digital components, such offline activities suggest that even when unplugged, consumers are largely defined by the online culture that they are embedded in.
Workshop Question - What relationship, if any, does your brand have with Internet Culture?
Trend Themes
1. Offline Games Mirror Digital Culture - As our lives become more digital, offline gaming experiences are being designed to reflect that culture.
2. Gamification of Education - Board games that subtly teach valuable skills like coding are becoming increasingly popular among parents and educators alike.
3. Internet-inspired Gaming - Card and board games that incorporate aspects of internet culture like predictive search and linked articles are becoming more common.
Industry Implications
1. Toy and Game Industry - Manufacturers can create gaming experiences that meet the growing need for offline technology.
2. Tech Education Industry - Educators can develop new board game concepts that teach valuable technology skills and concepts.
3. Entertainment and Media Industry - Brands can create games that appeal to the current digital culture and generation of people who grew up playing video games.
5 Featured, 43 Examples:
203,419 Total Clicks
Date Range:
Sep 13 — Oct 15
Trending:
Mild
Consumer Insight Topics:
