This Social Media Initiative Honours Global Health Workers
Katherine Pendrill — August 21, 2015 — Social Good
The World Health Organization recently launched a social media campaign to honor global health workers. In countries around the world, thousands of medical professionals are working to treat the sick and injured. Unfortunately, these workers are often caught in the cross-fire when conflict erupts.
The World Health Organization's new campaign aims to shed light on the work of these selfless healthcare professionals. The online campaign is known by the name '#ThanksHealthHero' and it aims to draw attention to the kinds of threats that global health workers face on a daily basis. The campaign gives people the opportunity to share photos of health workers and explain the importance of the work they do. People can also share virtual Thank You cards on social media to help spread awareness.
By leveraging the power of social media, the new campaign helps to alert the public to the plight of international health workers.
The World Health Organization's new campaign aims to shed light on the work of these selfless healthcare professionals. The online campaign is known by the name '#ThanksHealthHero' and it aims to draw attention to the kinds of threats that global health workers face on a daily basis. The campaign gives people the opportunity to share photos of health workers and explain the importance of the work they do. People can also share virtual Thank You cards on social media to help spread awareness.
By leveraging the power of social media, the new campaign helps to alert the public to the plight of international health workers.
Trend Themes
1. Health Worker Appreciation Campaigns - Using social media campaigns to honor the work of global health workers to raise awareness and appreciation
2. Social Media Activism for Global Health Workers - Encouraging activism through social media to draw attention to the challenges faced by global health workers
3. Virtual Thank You Cards for Health Workers - Creating virtual thank you cards for health workers to show appreciation and raise awareness on social media
Industry Implications
1. Healthcare Industry - Finding opportunities for healthcare organizations to leverage social media to appreciate and support their workers
2. Technology Industry - Developing technology solutions to support global health workers in conflict zones
3. Marketing Industry - Creating marketing campaigns to raise awareness and appreciation for health workers on a global scale
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