The tinier the innovation is, the larger our instinct to keep and protect it
Implications - In the past you could take anything, make it miniature, and typically females flocked to it. Nowadays, however, we are seeing both genders gravitate to shrunken innovations. Mini-sizing triggers a natural instinct to protect and nurture for something -- and it's easier to care for something more compact!
Trend Themes
1. Miniaturization Triggers Natural Instincts - Innovation in miniature size triggers human instinct to protect and nurture, and is no longer gender-specific.
2. Miniature Becomes a Business Trend - Miniature versions of animals, plants, clothing, and technology are among the business trends that appeal to a market seeking products with unique design and limited space.
3. Miniatures Are Used for Artistic Creative Expression and Innovation - The use of miniatures in art provides endless opportunities for creative expression, and is increasingly being used to develop innovative design solutions and products.
Industry Implications
1. Pet Industry - The pet industry might benefit from breeding miniaturized pets as it appeals to pet owners who have limited space or prefer smaller and more adorable pets.
2. Art and Photography Industry - The art and photography industry can take advantage of miniatures in creating innovative artworks and photos that evoke emotions and tell stories.
3. Consumer Electronics Industry - The consumer electronics industry can develop miniature versions of technology such as music players, concealed cameras and other gadgets to cater to consumers who prioritize portability and convenience, while maintaining design and quality.
11 Featured, 68 Examples:
1,702,493 Total Clicks
Date Range:
Mar 09 — Oct 09
Trending:
Warm
Consumer Insight Topics:
