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Not-So-Tricky Picky

Customers have more niche products to choose from than ever

Implications - More food allergies, intolerances, discerning tastes, and dietary preferences have actually made it less difficult to find niche dietary foods. Just as tofu went from being an exotic export to a mainstream commodity, products catering to gluten-free and vegan diets are becoming more readily available.
Trend Themes
1. Niche Dietary Foods - Increasing demand for niche dietary foods caters to food allergies, intolerances and personalized dietary preferences.
2. Locavore Dining - The focus on locally-sourced ingredients in the fast food industry offers an opportunity for companies to create environmentally sustainable and seasonally-driven menus.
3. Specialized Social Networking - Social networking and dating apps focused on niche lifestyle choices, such as gluten-free or vegan, create communities of like-minded individuals and offer potential for market growth.
Industry Implications
1. Food and Beverage - Innovations in dietary foods and locavore dining are disrupting traditional ideas of food consumption and have huge potential to change consumer habits in the food industry.
2. Social Networking/dating - Niche social networking and dating apps have the potential to revolutionize the way people connect and interact online, catering to specific lifestyles and personal preferences.
3. Packaging and Design - Innovative packaging design for food products caters to increasingly health-conscious and eco-conscious consumers, creating new opportunities for design agencies and packaging manufacturers.
3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
11 Featured, 59 Examples:
1,801,965 Total Clicks
Date Range:
Feb 09 — Oct 09
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Frugal Vegan Photoblogs
Frugal Vegan Photoblogs
Melody Polakow Shares How to Make Healthy Meals for $3.33/Day
Melody Polakow’s photoblog of frugal vegan recipes at Melomeals makes it possible for almost anyone striving to eat healthier, with gourmet vegan meals you can make yourself for around $3.33 a day once… MORE
Meat-Free Fast Food Chains
Meat-Free Fast Food Chains
ZenBurger Lets Vegetarians Eat on the Run Too
A new veggie-fast food chain Zen Burger that has set-up shop in Manhattan and LA, has got people talking! It is changing the fast food industry by serving natural, wholesome vegetarian fast-food, without… MORE
Wheat-Free Dating
Wheat-Free Dating
Social Networking for Single Celiacs on GlutenFreeDate.com
We’ve touched on vegetarians dating by diet, but now there’s a social networking site for gluten free singles and single celiacs. GlutenFreeDate.com is 100% percent free and was created to give wheat-free… MORE
Celebrity Vegan Cafes
Celebrity Vegan Cafes
Heather Mills to Open Animal Free Bistro
Ex-model Heather Mills has opened a vegan cafe in Hove Lagoon, UK, called Vbites Cafe. Heather Mills’ restaurant will feature meatless meat dishes alongside vegan and organic wines and beers.... MORE
Modern Eco Diets
Modern Eco Diets
The Raw Food Diet Makes a Comeback For Healthier, Greener Lifestyles
There has been a recent resurgence in raw food. Everyone wants to go greener and some people are taking it a step further by going raw.  It is a fact that many beneficial enzymes are lost while foods… MORE
play_circle_filledLocavore Fast Food
Locavore Fast Food
Pacific Northwest's Burgerville Restaurants Use Local Ingredients
Vancouver, WA-based Burgerville, is a 39-restaurant fast food chain in the Pacific Northwest with a locavore philosophy. It focuses on seasonal ingredients and environmental sustainability. Their used… MORE
Vegan Caviar
Vegan Caviar
A Gourmet, Fish Roe-Free Alternative for Discerning Herbivores
Vegan Caviar closely resembles Russian Beluga Caviar in appearance by being jet black in color and being the same size as the real roe. But in this case, Vegan Caviar is made of seaweed. This exclusive… MORE
Websites for Picky Eaters
Websites for Picky Eaters
'Gluten Free Food Reviews' Tests the Bad So You Don't Have To
Picture it: You are that person who no one wants to go out to eat with because everyone thinks you are so picky, but the reality of it is that you just can’t eat gluten. Here to help you are the handy… MORE
Noodles for Non-Wheateaters
Noodles for Non-Wheateaters
Award-winning Kampyo Udon is Cute and Tummy Conscious
Tokyo-based design agency Nosigner was awarded the 2009 Platinum Pentaward in Food for their packaging of Kanpyo Udon (a new type of Udon noodles). Kanpyo Udon noodles are wheat free as they are made from… MORE
play_circle_filledCeliac Social Networking
Celiac Social Networking
GlutenFreeFaces.com Exists for Wheat-Free People
Earlier this year I attended a Gluten-Free expo that was a wonderful mix of entrepreneurially-minded gluten-free cooks. Now, followers of a gluten-free lifestyle can meet on a new social networking site,… MORE
play_circle_filledWeekly Vegetarianism
Weekly Vegetarianism
Meat-Free-Monday Campaign Launches With Celeb Support
Stella McCartney, Paul McCartney, Moby, and Kelly Osbourne were among the celebrities that gathered on Monday in London for the first Meat-Free-Monday. Meat-Free-Monday is an initiative that simply asks… MORE

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Is It Wrong To Feed Your Pets A Diet Free of Animal Products?
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Cup Noodles Vending Machine Gives Ramen Push-Button Simplicity
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Chronic Diseases Reversed, Obesity Ended Per ‘The China Study'
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McDonald's Revamps Their Image
Diets for Casual Vegetarians
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Graze Simplifies Healthy Eating
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Angela Stokes Sheds 50% of Weight With Raw Food
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IPCC's New Climate Spin
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