Advent calendars that prioritize health are growing in popularity
Trend - Advent calendars with health-specific benefits are increasingly popular during the holiday season. Products include everything from superfood beverage advent calendars to calendars that offer daily doses of vitamins for the month of December.
Insight - The holiday season is typically one where people over-indulge, particularly in unhealthy food and beverage items. People looking to curtail their cravings seek out alternative options that embody the same holiday spirit they're accustomed to, but in a way that's aligned with their personal health goals.
Insight - The holiday season is typically one where people over-indulge, particularly in unhealthy food and beverage items. People looking to curtail their cravings seek out alternative options that embody the same holiday spirit they're accustomed to, but in a way that's aligned with their personal health goals.
Workshop Question - How is your brand accommodating varying customer needs over the holiday season?
Trend Themes
1. Healthy Advent Calendars - Advent calendars with health-specific benefits are increasingly popular during the holiday season.
2. Alternative Indulgences - People looking to curtail their cravings seek out alternative options that embody the same holiday spirit they're accustomed to, but in a way that's aligned with their personal health goals.
3. Eco-friendly Packaging - Consumers are choosing to invest in holiday countdowns that are as delightful as they are sustainable.
Industry Implications
1. Health & Wellness - Create alternative options for products that are typically over-indulged in during the holiday season.
2. Personalized Nutrition - Create personalized products catered towards an individual's needs and preferences.
3. Sustainability - Create sustainable and eco-friendly packaging options for products, especially during environmentally conscious holidays.
6 Featured, 39 Examples:
113,199 Total Clicks
Date Range:
Dec 19 — Nov 20
Trending:
Warm
Consumer Insight Topics:
