Bonding products and multi-user pieces force quality time
Implications - As adult consumers grow busier and the traditional gender roles of parents change, it becomes more difficult to enjoy quality family time. Thus, parents are showing an affinity for products that serve separate purposes for both them and their children at the same time. This negates a need to sacrifice from either professional or familial pulls of life, proving that today's consumer will be most fulfilled by having both.
Trend Themes
1. Multi-user Pieces - The need for family-friendly products is leading to the popularity of items that serve separate purposes for both adults and children at the same time.
2. Teething Jewelry - The demand for stylish infant-safe items is driving the innovation of sophisticated teething jewelry made with sterling silver.
3. Hybrid Furnishings - The trend in creating hybrid furnishings that function as both decor and useful for children is expanding the range of family-friendly products.
Industry Implications
1. Furniture - The furniture industry has an opportunity to innovate and create more child-friendly products that serve dual purposes and are aesthetically pleasing for adults as well.
2. Baby Products - The baby product industry has the opportunity to create stylish and sophisticated products such as teething jewelry, that appeal to modern parents looking for functional yet fashionable items for their babies.
3. Jewelry - The jewelry industry has an opportunity to expand their offerings to include teething jewelry as a stylish option for new mothers looking for safe and fashionable items that can soothe their teething babies.
7 Featured, 63 Examples:
1,448,083 Total Clicks
Date Range:
May 12 — Jan 14
Trending:
Warm
Consumer Insight Topics: