The next phase of equality for women focuses on tech and the online sphere
Implications - The past few years have seen great progress for women's rights, and true to the times, it seems the next frontier for feminism is in technology. This typically male-dominated industry is seeing more female entrepreneurs and gadgets targeted toward girls. Though not the final step toward equality, digitizing girl power shows a shift in girls' attitudes toward technology.
Trend Themes
1. Digitized Feminism - As technology sees more female entrepreneurs and gadgets targeted towards girls, a shift in girls' attitude towards technology shows a next frontier for feminism.
2. STEM Gender Skills Gap - Initiatives aimed at gamification of digital technologies, peer mentorships and tech-themed entrepreneurial summer camp for girls could potentially mitigate the unemployment situation in Africa and close the gender gap in tech-related fields.
3. Female-centric Technology - From female-mentoring apps to networking platforms, brands focusing on expanding their technology offerings to women are disrupting the male-dominated industry and elevating women’s presence in tech.
Industry Implications
1. Technology - Initiatives and campaigns that specialize in gamification of digital technologies and promoting STEM-related fields can resonate more with a wider audience while contributing to shifting cultural attitudes towards technology.
2. Entertainment - Initiatives that create safe and empowering spaces for female gamers and offer immersive workshops to women who want to learn more about music or other entertainment genres are disrupting the unbalanced entertainment industry.
3. Education - Tech-themed entrepreneurial summer camp for girls, female-mentoring apps and other similar programs are aimed at boosting STEM education and promoting female participation in technology and entrepreneurship.