Food delivery services are acquiring other companies to expand reach
Trend - Food delivery companies are purchasing other companies in the same industry in order to increase reach. Purchasing these companies gives organizations new infrastructure that can be used to serve additional markets, without draining the resources of the original company.
Insight - During social distancing orders many food delivery services are experiencing an increase in demand, in part due to COVID-19, and are attempting to capitalize on this uptick. Increased capacity can help these food delivery organizations serve new markets and expand operations. If these organizations can capitalize on the changing circumstances, they could showcase adaptability in uncertain markets.
Insight - During social distancing orders many food delivery services are experiencing an increase in demand, in part due to COVID-19, and are attempting to capitalize on this uptick. Increased capacity can help these food delivery organizations serve new markets and expand operations. If these organizations can capitalize on the changing circumstances, they could showcase adaptability in uncertain markets.
Workshop Question - How can your organization capitalize on COVID-19-related changes in consumer demand?
Trend Themes
1. Industry Consolidation - Food delivery services are purchasing other companies to expand reach, consolidating the market and increasing capacity to serve new markets.
2. Integration of Services - Online delivery platforms are integrating different services to provide a one-stop-shop for consumer needs, changing the way businesses approach deliveries.
3. Contactless Delivery - The COVID-19 pandemic has led to a rise in demand for contactless delivery, leading to innovative partnerships and opportunities for businesses in the alcohol and food delivery industries.
Industry Implications
1. Food Delivery - Consolidation of the food delivery market through corporate purchases creates opportunities for businesses to expand and offer unique solutions to consumers.
2. Alcohol Delivery - Partnerships between ride share companies and alcohol delivery services, as well as the integration of services, provide opportunities for businesses to capitalize on the contactless delivery trend.
3. Convenience Stores - Partnerships between convenience stores and alcohol delivery services like the one between 7-Eleven and Minibar Delivery highlight the opportunities for businesses to adapt and meet consumer needs through delivery services.
