Wearable voice assistant tech adapts with fashion-forward aesthetics
Trend - Voice assistant wearables are being adapted with modern designs that are easily integrated into users' personal style. These functional products can come in the form of rings, glasses and watches.
Insight - For tech innovations to be consistently used by consumers, the first priority is that that they're easily integrated into consumers' lives. Products that function as an extension of consumers' day-to-day, rather than additional chore to manage, are appeal to consumers who look to ease their routines with the help of technology.
Insight - For tech innovations to be consistently used by consumers, the first priority is that that they're easily integrated into consumers' lives. Products that function as an extension of consumers' day-to-day, rather than additional chore to manage, are appeal to consumers who look to ease their routines with the help of technology.
Workshop Question - How is your brand prioritizing easy integration of its product/service?
Trend Themes
1. Integrated Voice Assistants - Voice assistant wearables are being adapted to modern designs that are easily integrated into users' personal style.
2. Hands-free Functionality - Consumers look to ease their routines with the help of technology, which prioritizes products that function as an extension of the consumer's day-to-day, rather than an additional chore to manage.
3. Discreet Voice-activated Tech - Wearables with smaller form factors that carry voice-activated technology tout portability and connected features with bigger adaptability into consumers' daily lives.
Industry Implications
1. Wearable Technology - Tech innovations that seamlessly blend into personal style provide opportunities for wearable technology and fashion brands to create functional products that stand out for their aesthetics and functionality alike.
2. Consumer Electronics - Opportunities arise for tech startups and established brands in the consumer electronics market to create integrated products that helps ease consumers' day-to-day routines.
3. Audio Products - Connected wearables that offer hands-free functionality such as built-in microphones, voice-activated assistants, and audio technology open up opportunities for audio product manufacturers to expand their product lines.