Extravagant decor ensures nuptials are aesthetically viral-worthy
Implications - With Instagram photos of celebrity weddings, such as Kim Kardashian and Kanye West's, breaking records online, consumers nearing the rite of passage are rethinking their matrimonial focus, with decor replacing the wedding dress as the aesthetic focal point of a ceremony. This desire to go viral, combined with a backlash toward the novelty wedding phenomena, makes for extreme opulence.
Trend Themes
1. Instagrammable Weddings - Consumers are replacing the focus on a wedding dress with decor in order to go viral on Instagram and other social media platforms.
2. Luxury Wedding Decor Services - Companies like GPS Decors are offering luxury wedding decor at affordable prices, making extravagance accessible to more consumers.
3. Whimsical Wedding Venues - Designers like Sheika Lateefa and White Lilac are creating ethereal and magical wedding venues in order to make a couple's wedding day more memorable.
Industry Implications
1. Wedding Planning - Wedding planners and decorators can use the trend of Instagrammable weddings to offer creative and unique decor to their clients in order to stand out in a competitive market.
2. Luxury Events - Luxury event designers and planners can capitalize on the trend of luxury wedding decor services to offer their clients high-end options while maintaining affordability.
3. Artificial Snow Production - Companies like Orient Snow can expand their artificial snow business by advertising the use of artificial snow in weddings and other special events.
7 Featured, 55 Examples:
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Date Range:
Oct 14 — Oct 15
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