Luminess Air Sells Themed Makeup Palettes Based on the Major Arcana
Laura McQuarrie — November 23, 2017 — Fashion
References: luminessair & hellogiggles
Luminess Air recently released a set of four new themed makeup palettes that take inspiration from the Major Arcana tarot cards for The Moon, The World, Strength and The Lovers.
Each of these sets includes six richly pigmented shades in cool, nude, neutral and bold tones that are paired with a synthetic brush for application.
A growing number of beauty and skincare products are now adopting branding that features supernatural, mystical or magical elements. From crystal-infused lotions to high-vibrational skincare oils crafted with wild harvested herbs, this new wave of products appeals to consumers who are looking to invite intentional rituals and self-care practices into their lives that touch on both mind and body wellness.
Each of these sets includes six richly pigmented shades in cool, nude, neutral and bold tones that are paired with a synthetic brush for application.
A growing number of beauty and skincare products are now adopting branding that features supernatural, mystical or magical elements. From crystal-infused lotions to high-vibrational skincare oils crafted with wild harvested herbs, this new wave of products appeals to consumers who are looking to invite intentional rituals and self-care practices into their lives that touch on both mind and body wellness.
Trend Themes
1. Tarot-inspired Makeup - Tarot-inspired makeup products are gaining popularity, presenting an opportunity for beauty companies to explore mystical themes and collaborate with tarot readers to create innovative branding and packaging designs.
2. Mystical Beauty and Skincare Products - The rise of mystical, spiritual, and magical beauty and skin care products present opportunities for businesses to explore new markets by crafting innovative, high-quality but affordable products that appeal to consumers seeking alternative health and wellness practices.
3. High-vibrational Skincare Oils - High-vibrational skincare oils crafted with wild harvested herbs are gaining popularity, presenting an opportunity for beauty companies to create quality, sustainable, and unique skincare products that resonate with consumers seeking intentional rituals and self-care practices.
Industry Implications
1. Beauty and Cosmetics - Branding and product design that features mystical themes and incorporates alternative health practices can entice consumers to buy beauty and cosmetic products that they might otherwise overlook.
2. Wellness Industry - Mystical, spiritual, and magical beauty and skin care products that promote alternative health practices can help wellness companies forge new markets as a result of the growing demand for self-care and mind-body wellness products.
3. Tarot Reading Services - The increasing popularity of tarot-inspired makeup and other beauty products presents an opportunity for tarot-reading services to offer more collaboration and consulting services to beauty brands to create unique, branded designs that resonate with their consumers.
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