Fashion brands find unique ways to use the eco-friendly material
Implications - Many fashion brands are taking advantage of cardboard's status as an eco-friendly material by finding unique ways to use it in their packaging. Not only is cardboard immediately obvious for its eco properties; it's also malleable enough for creative packaging solutions. This shift illustrates that brands are able to leave their creative mark, even while continuing to be sustainable.
Workshop Question - To someone who doesn't know your brand, what does your packaging or branding say about your values?
Trend Themes
1. Eco-friendly Packaging - Fashion brands are using eco-friendly packaging solutions to address the problem of waste in the fashion industry.
2. Sustainable Packaging Innovation - Designers are using cardboard as a malleable material to create inventive packaging solutions.
3. Minimalist Packaging Design - Brands are using simple, streamlined packaging designs that focus on the product and its features, promoting a more minimalistic approach.
Industry Implications
1. Fashion - Fashion brands are leading the way in sustainable packaging innovation, setting an example for other industries.
2. Retail - The retail industry can benefit from adopting eco-friendly packaging solutions to reduce waste and promote sustainability.
3. Design - The use of malleable materials like cardboard allows designers to create inventive and sustainable packaging solutions for a variety of industries.
4 Featured, 32 Examples:
331,749 Total Clicks
Date Range:
Feb 16 — Feb 16
Trending:
Hot
Consumer Insight Topics:
