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Body Sunscreens

Sunscreen formulations for the body become more sophisticated

Trend - As facial sunscreens become more sophisticated in function and experience, body sunscreens are following suit. These products come with enhanced benefits like additional skincare ingredients, blendable formulas or cosmetic enhancements.

Insight - Now that more consumers see skincare as another way to take care of their overall health, they're increasingly knowledgable about what works for their personal needs. A greater focus on preventative care in this space, merged with formulas that are more convenient and pleasant to use, has resulted in consumers focusing on more areas of their body rather than their faces alone.
Workshop Question - How is your brand enhancing product experience?
Trend Themes
1. Skincare-like Sunscreens - Sunscreen products are becoming more and more skincare-like, offering not just protection but also a number of beauty benefits.
2. Body Sunscreens with Additional Skincare Ingredients - As consumers focus on more areas of their body rather than their faces alone, body sunscreens with enhanced benefits like additional skincare ingredients are becoming more popular.
3. Clean and Natural Sunscreen - Consumers are increasingly looking for clean and naturally derived ingredients in their sunscreens, creating a market for natural full-body sunscreens.
Industry Implications
1. Skincare Industry - The incorporation of skincare ingredients in body sunscreen creates an opportunity for skincare brands to innovate and create products with additional benefits.
2. Beauty Industry - The trend of skincare-like sunscreens that offer cosmetic enhancements creates opportunities for beauty brands to create multipurpose products that offer both protection and beauty benefits.
3. Sustainable and Eco-friendly Industry - The trend towards natural and eco-friendly sunscreen creates opportunities for sustainable and eco-friendly brands to cater to consumers who prioritize these values.
2.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 52 Examples:
64,637 Total Clicks
Date Range:
May 19 — Aug 21
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Lightweight Shimmering Sunscreens
Lightweight Shimmering Sunscreens
Coppertone's Glow with Shimmer Protects & Accentuates the Body
Coppertone recently expanded its range of sun care products in its beauty category with an all-new shimmering sunscreen. The Coppertone Glow with Shimmer boasts a lightweight, fast-absorbing formula... MORE
Blendable Body Sunscreens
Blendable Body Sunscreens
Native's Body Sunscreen Provides Protection for All Skin Types
Body care brand Native is venturing into the creation of sunscreen with its first-ever body sunscreen. The mineral-based solution is being introduced in Coconut & Pineapple and Unscented... MORE
Glow-Boosting Body Sunscreens
Glow-Boosting Body Sunscreens
The Supergoop! Glowscreen Body SPF 40 Glistens in the Light
Fans of Supergoop!‘s superpowered Glowscreen formula will now appreciate that the facial sun care product has been adapted for the whole body with the all-new Glowscreen Body SPF 40. Although... MORE
Illuminating Bronzing Serums
Illuminating Bronzing Serums
Tan-Luxe's Super Gloss SPF 30 Protects, Hydrates & Creates a Glow
Tan-Luxe positions itself at the intersection of skincare and self-tanning and its newest product takes the form of a lightweight illuminating and bronzing serum. The Super Gloss SPF 30 Illuminating... MORE
Natural Full-Body Sunscreens
Natural Full-Body Sunscreens
Raw Elements’ Face + Body Sunscreen is Sustainable and Nourishing
Raw Element’s full-body sunscreen is made with plastic and all-natural ingredients, making it a product that is good for your skin, as well as for the environment. Once lathered onto an individual,... MORE
Silky Mineral Sunscreens
Silky Mineral Sunscreens
The Unsun EVERYDAY Body Lotion is Clean Solution for Women of Color
Unsun Cosmetics was founded in 2016 by Katonya Breaux to fill the need for clean sunscreen products for women of color. The no-residue formulation ensures that the product is kind to the planet as... MORE

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