Collectibles take on unusual, noteworthy designs to the delight of fans
Implications - Injecting some excitement into the world of collectibles, brands and franchises are debuting action figures in fresh and sometimes bizarre new formats. Experimenting not only with design but with materials as well, these new iterations are redefining what constitutes a collectible, and are in some cases making them more accessible in terms of cost.
Workshop Question - How can your brand redefine its offerings in order to make them more accessible, as well as add value to the ways in which they can be enjoyed?
Trend Themes
1. Unusual Collectibles - Brands are debuting action figures in fresh and bizarre new formats, redefining what constitutes a collectible.
2. Traditional Playthings - Nostalgia-inducing toys like nesting dolls and Lego bricks are given modern themes and characters to return to traditional forms of play.
3. Pop Culture Pottery - Pre-Columbian pottery designs and sitting Buddha figurines are applied to Star Wars characters and other popular franchises in the form of small statues and figures.
Industry Implications
1. Toy Industry - Manufacturers have the opportunity to experiment with new materials and designs to create unique and exciting collectibles, toys, and playthings for consumers.
2. Collectibles Industry - Traditional collectibles are being reimagined and infused with new elements to attract younger generations and invigorate established fanbases.
3. Pop Culture Industry - Popular franchises and characters from TV shows, movies, and comic books provide a wealth of inspiration for brands and manufacturers to create unique and innovative merchandise and products.
5 Featured, 44 Examples:
190,224 Total Clicks
Date Range:
Sep 14 — Jul 16
Trending:
Average
Consumer Insight Topics:
