Interactive movie promotions are an excellent way to make consumers and moviegoers feel like they are a part of the product or contributors to the experience, allowing for a stronger bond.
There are a number of ways to make movie promotions more interactive, and more than just a one-way stream of information from movie promoter to moviegoer. Technology has made it possible to create spectacular promotional billboards and multimedia elements that draw people into the movie rather than passively look at a poster about it.
The advent of social media has also allowed for a whole new level of creativity when promoting movies. Social media has given influential social media users a voice that promoters are obliged to listen to, making them feel like a part of the process.
Interactive movie promotions are the way forward, and the growth of technology and the limitless creativity of promoters means the sky is the limit for how far you can take them.
19 Interactive Movie Promotions
From Location-Based Movie Promos to Interactive Movie Previews:
Rahul Kalvapalle — Sep 11, 2014 — Marketing
18
Interactive Beer Films
The Kokanee 'It's the Movie Out Here' Contest is Making Movie History
17
Movie Streamer Prom Dates
Muthana Sweis Asked Netflix to Be His Prom Date, and Netflix Said Yes
16
Violent Movie Promotions
More 'Terminator Salvation' Artwork Hits the Web
15
Movie-Unlocking Beer Bottles
Grolsch's Movie Unlocker Bottles Let You Pay for a Movie with Beer
14
Fiery Avian Movie Crossovers
Angry Birds Rio is Now Available for App-Obsessed Fans
13
Crowdsourced Skit Scripts
Southwest Airlines Solicits Tweets From Passengers for a Twit-Com
12
Location-Based Film Screenings
Volkswagen 'See Film Differently' Campaign Heads to the London Zoo
11
Augmented Movie Posters
This Ad Promotes the 'Into the Storm' Movie with AR Tornadoes
10
Cinema Funvertising
MK2 VoD Service Captures Theater Audience's Attention
9
Crowdsourced Fast Food Films
McDonald's McBites Contest Encourages People to Create Mini Films
8
Prank Movie Promotions
'The Last Exorcism' on Chatroulette is Frighteningly Hilarious
7
Peer-to-Peer Movie Premieres
Paramount's "The Tunnel" is Set to Premiere on BitTorrent
6
Epic Space Movie Contests
Supporting Star Wars: Force for Change Could Land You a Star Wars Role
5
Golden Ticket Movie Promos
"The Wackness" Holds Willy Wonka-Style Skunk Giveaway
4
Movie Trailer Scavenger Hunts
The New Campaign for the Dark Knight Rises is Interactive
3
Interactive Movie Previews
The 'Scott Pilgrim vs. the World' Trailer is a Classic Video Game
2
Scratch & Sniff Movies
Moviegoers Experience Smell of Rotten Meat & Dusty Books
1
Location-Based Movie Promos
SCVNGR 'Eat Pray Love' Challenges Send You On Your Own Sabbatical
Related Ideas
Optimized Movie-Goer Jackets
M&M's Dropped a Snack Jacket to Enhance the Theater Experience
Iconic Vacation Itineraries
Intrepid Travel Launches Epic Vacays Inspired by Blockbuster Films
Immersive Holographic Projectors
The Twelvetooo Mini Holographic Projector Has More Than 50 Themes
Experimental Film Motels
The Mountain Dew Borderlands Motel Brings the Video Game to Life
Branded AI-Generated Short Films
KFC Philippines Captures Attention with AI-Generated Films
Mood-Based Movie Ideas
FeelFlix Matches Movies to Your Mood, Offering Personalized Recommendations
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
AI Social Hubs
Promptzone is an Online Space for Curious Minds to Connect and Share Ideas
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Groundbreaking AR Posters
Wall's Out-of-Home Ads Make AR Experiences Unmissable with WinDOOH Tech
Digital Debit Card Campaigns
Interac Introduces 'The Lost Wallet Board' Installation in Toronto
Cinema-Inspired Hotel Packages
The St. Regis Hotel Boasts the Cinematic Experience Room Package
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
In-Game Billboard Advertising
Gameloft Enables Partners to Advertise Natively in its Games
Promotional Metaverse Experiences
Warner Bros. Debuts [Beetlejuice] Escape the Afterlife on Roblox
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Advanced Social Advertising Tools
Invoca is Now Integrated with Pinterest, Snapchat, & TikTok
Candy-Inspired Holiday Movies
M&M’s x 'Red One' Collaboration Brings Humor to Holiday Movie Nights
Athletic Apparel Interactive Billboards
Gymshark Unveils the Shoplift Campaign Ahead of Sale
Streaming Series Games
Netflix Stories Invites Viewers to Participate in Their Own Adventures
Personalized In-Flight Ads
United Airlines Kinective Media Offers Curated Travel
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Youth Metaverse Advertising Initiatives
Roblox Announced an Advertising Partnership with PubMatic
Seasonal Phone Booth Activations
Spotify's Q4 is Calling Urges Brands to Start Holiday Advertising
Theater-Quality Short-Throw Projectors
The Formovie Theater Premium Has ALPD RG+ 4.0 Technology
Gen Z-Centric Campaigns
Urban Outfitters' Shift Happens Campaign Has Three Phases
Box-Office-Themed Travel Pop-Ups
Intrepid x TIFF Host an Experiential Travel Activation
AI-Driven Customer Loyalty Systems
TurboPush Aims to Streamline Digital Loyalty Programs
Entertainment Industry Expansions
Starbucks Enters the Entertainment Industry as Starbucks Studio
Film-Inspired Cocktail Experiences
Absolut Vodka Hosted a Wicked Cocktail Event in NYC
Novel Fitness Raves
Les Mills and adidas Offered a Ground-Breaking Fitness Rave Event
Nature-Reconnecting Outdoor Campaigns
Mammut Encouraged People to Reconnect with Nature
Immersive Multimedia Experiences
Sony Pictures' Wonderverse is an Engaging Entertainment Stop
Immersive Gondola Displays
ColourPop is Getting a New Immersive Makeover at ULTA
Immersive Entertainment Venues
Netflix Houses Feature Eateries, Experiential Activities & More
Candy-Supported Movie Events
M&M's® Partners with Outdoor Summer Movie Events in Canada
Music Ticketing Campaigns
Coors Light Introduces 'Fix Tixflation' for Music Entertainment
Interactive Recruitment Billboards
easyJet's Campaign Encourages Women to Consider a Pilot Career
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
College-Inspired Haircare Pop-Ups
Monday Haircare Hosted an Interactive Pink Truck
AI Promo Code Platforms
SimplyCodes Combines AI and Crowdsourcing to Test Discount Codes
Interactive Fantasy Universe Attractions
VIBRANT Debuts DUNGEONS & DRAGONS: The Immersive Quest
QSR Summer Pop-Ups
McDonald's Mexico Launched a Summer-Themed Activation in Mexico
In-Car Blockbuster Services
Mercedes-Benz Unites with Sony Pictures to Enhance the RIDEVU Service
Hyper-Targeted Shoppable Posters
Glossier and Shop Launched Posters with Geo-Gated Location Tech
Senior-Focused Live Programming
ONSCREEN Introduces a New Pioneering Initiative — ONSCREEN Live
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
In-Game Advertising Services
StackAdapt Offers Engaging Game Advertising for its Clients
Creator-Friendly Initiatives
Patreon Lights Up Times Square with Creator-Centric Billboard
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Viral Video Databases
Viral Ideas Offers Inspiration for a Content Creator's Next Big Video
Inventive Retail Strategies
H&M is Working to Localize Its Shopping Experience
Co-Branded Custom Ads
Lexus and Universal Pictures Partner for the 'Experience OZmazing' Spot
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Celebratory Musical Snack Campaigns
This Butterkist Wicked Promotion Celebrates the Upcoming Movie
Web3 Fashion Show Initiatives
Runway Magazine Launches Re-Inventing the Runway
Stylish Soda Pop-Ups
Poppi World Enticed Health-Conscious, Fashionable Visitors During NYFW
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Social Shopping Apps
Locker Helps Users Organize, Share, and Earn from Online Wishlists.
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
AI Viral Video Makers
AIVideo Creates Viral Videos With Just a Prompt
Interactive Mixed-Reality Films
What If...?: An Immersive Story is an Apple Vision Pro Exclusive
Film Festival Retail Events
The TIFF Pop-Up Shop Features Exclusive 2024 Merch and Apparel
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Advanced In-Store Media Solutions
Ephex Aims to Enhance the Retail Experience Through Technology
Emotive AI Actors
CreatorKit Helps Businesses Create Video Ads with Hyper-Realistic AI People
AI Storytelling Platforms
Story.com Combines AI with Creativity for Limitless Possibilities
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Interactive Influencer Features
YouTube's New 'Hype' Feature Allows Viewers to Share in Success
Text-Prompted AI Videos
Sora AI Creates Minute-Long Videos with a Text Prompt
Collaborative Travel Planning Tools
Hollihopper Offers Live Collaboration to Organize Itineraries
Interactive App-Themed Game Maps
Twitch Unveiled 'The Glitch' Brand Map in Fortnite for Twitchcon
Travel Influencer Initiatives
Klook Unveils a New Travel Influencer Program for Micro-Influencers
Socially Supportive Retailer Promotions
Wawa 'Buy a Kids Meal, Make an Impact' is Supportive
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Spatial Storytelling Films
The Apple Immersive Submerged Trailer Teases Next-Gen Video Tech
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Anniversary-Celebrating Storytelling Ads
The Walt Disney Company Mark Marvel's 85th Anniversary
Community-Focused Movie Screenings
'Join or Die' Screenings Aims to Foster Real-Life Connections
Next-Generation Mall Campaigns
Simon's Meet Me @themall Targets Gen Z Shoppers
Mobile Escape Rooms
Phone Escape: Hopeless Takes Mobile Entertainment to New Dimensions
Camera Gear Product Displays
GoPro Has Announced a Significant Retail Expansion at Best Buy
Fitness Ad-Managing Services
The Momence Ads Manager Promises to Streamline Marketing Processes
Immersive Soccer Player Experiences
The Messi Experience Lets Visitors Interact Through AI
Resourceful Digital Platform Events
Meta will Host an Immersive Instagram Family Pop-Up in NYC
Hard-To-Read Health Campaigns
A Specsavers Campaign Encourages Movie-Goers to Check their Sight
Innovative Digital Signage
Creative Realities Enhances Fan Engagement & Outcomes with New Signage
AI Email Marketing Campaigns
Emotsy Creates Personalized Campaigns for Stronger Digital Connection
Advanced Printing Techniques
BrandMyDispo Has Introduced Printing Techniques for Custom Mylar Bags
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
AI Movie Recommendations
Movie Deep Search Uses AI to Search for Movies
Gamified Shopping Experiences
Browse Booster Rewards Coupons for Product Views
Accessible Interactive Memory Storybooks
Remento's Interactive Storybooks Can Be the Perfect Gift
Drone Marketing Initatives
LEGO Takes to the Sky with Drone Show and Aerial Messages
Dynamic Auto Marketing Campaigns
Hyundai Promotes Its Electrical Vehicle Line-up
Tech-Enhanced Travel Planning
Travvit is a Travel Discovery Platform to Inspire Better Vacations
Advanced Retail Campaign Kiosks
Freeosk and Place Exchange Partnered for Integrated Campaigns
AI-Powered TV Recommendations
Watch Better Movies Uses AI to Curate Tailored Recommendations
AI Story Developing Apps
Story Diffusion Creates Comics and Storylines Based on Your Prompts
Gaming Experience-Enhancing Innovations
Inspired Entertainment, Inc. Debuts New Gaming Innovations
Interactive Image Mapping
Image Mapping Lets Businesses Create Designs Seamlessly
Immersive Restaurant Rewards App
Bella Italia is Unveiling a New Digital App for its Guests
Interactive Educational Platforms
Nealfun.pro Offers Fun and Engaging Web Experiences for All
Company Culture-Enhancing Communication Tools
Motivosity Has Unveiled a New Feature Called Spaces
Cinema Snack Ordering Features
Fandango Now Offers the Option to Preorder Concessions
Personal Mood-Centered Entertainment
Moodflix Offers a Diverse Range of Content Based on Your Mood
Engaging Customer Conversion Tools
FacePop Humanizes Customer Interactions Through Video
SaaS Influencer Marketing Tools
Beeing Social Launches 'Buzz Bee Buzz' for Influencer Marketing
Mood-Based Movie Platforms
'Movie Of Mood' Offers Recommended Picks Based on Moods
Large-Screen Sports Campaigns
Hisense Debuted Its Big Game, Big Screen Initiative
Influencer Marketing Agencies
NYMA Embraces Influencer Marketing as a Part of its Core Offerings
Tip-Encouraging Pizza Promotions
The Domino's You Tip, We Tip Promotion Rewards Gratuities
Emotive Cinematic Experiences
Movies Of Mood Selects Films Based on Your Current Feelings
Video Call Shopping Services
Apple's Specialist over Video Service Enhances Personalization
Interactive Entertainment Board Games
MONOPOLY GO! Transforms Digital Mobile Game into Real Play
Artist-Empowering Streaming Insights
Spotify Campaign Kit Provides Unmatched Streaming Insights
AI-Powered Local Recommendations
Epic Fusion Connects You to Your Ideal Local Spots Effortlessly
Real-Time Movie Screening Alerts
CineFind Keeps Movie Goers in the Loop About Showtimes
Scratch-to-Win Pizza Promotions
Freshslice Pizza is Celebrating Its 25th Anniversary This Month
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Interactive Mapping Solutions
Mapplic Turns Static Images Into Engaging Maps
Dynamic Video Backdrops
FluidMotion Creates Customizable Animated Video Backgrounds
Video Testimonials Tools
Feedspace to Boost your Business's Credibility in the Market
Self-Service Event Promotions
Industry Dive Adds Self-Service Offerings to Include Event Promotion
Creative Hollywood-Themed Games
'Greenlight' Tasks Players with Pitching Ideas to Studio Heads
Reading Promotion Pizza Deals
The Pizza Hut Book It! Promotion Celebrates 40 Years of Reading
Cinematic Exploration Tools
Cinema Roadmap Offers Interactive Maps for Film Enthusiasts
Accesible Voter Education Videos
Disability Rights Michigan & Promote the Vote Debut Voter Videos
Seamless Media Organization
Funlistr Keeps Recommendations from Friends in One Centralized Place
Social Movie-Ranking Platforms
MOTY Let's Users Rank and Record Their Favorite Films
Interactive Presentation Polls
MeetMoji Uses AI to Create Engaging and Interactive Meetings
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing
Access-Promoting Streaming Services
Kinema Debuts a new Watch Now Feature, Prioritizing Filmmakers
Phone-Based User-Targeted Campaigns
PlugSMS Helps Users Launch Campaigns From Their Phones
Engagement-Boosting Marketing Apps
LOCALACT Unveils the LOCALACT Mobile Marketing Application
Personalized Film Apps
Movie Me Helps Individuals Discover New Movies
Live Board Game Productions
Dungeons & Dragons The Twenty-Sided Tavern is Theatrically Interactive
Movie Title Search Tools
Titlefindr Will Help You Find Movies Based on Preferences
Poster Creation Templates
MakePoster Offers a Range of Design Options to Cater to Various Needs