These gamified loyalty programs range from mobile beer payment apps to creative ice cream platforms that use virtual reality to entice subscribers. Thanks to our generation's growing tech obsession, interactive mobile platforms are becoming more synonymous with consumer loyalty programs and are connecting subscribers to exclusive rewards, discounts and limited edition products.
Standouts include 'Push for Beer,' -- an app that lets users play point-based games in order to earn free drink credits in participating bar locations -- along with Swarowski's 'Just Because' app that gives subscribers access to free products rewards and exclusive discount offers.
Other favorites from this list of gamified loyalty programs include Doritos' 'Ketchup Chips Challenge' an app that lets winners compete for a year's snack supply and Osheaga Festival's mobile game platform that lets music fans unlock secret performances and music clips with every completed level.
19 Gamified Memberships
From Mobile Beer Payments to Augmented Reality Ice Cream Discounts:
Jana Pijak — May 12, 2015 — Tech
19
Data-Driven Loyalty Apps
7-Eleven's New Loyalty Platform Trades Free Drinks for Insightful Data
18
Gamified Social Accounts
Adidas' Social Media Campaign Turns Instagram into a Game
17
Social Check-In Apps (UPDATE)
Foursquare's Swarm App is More About Social Buzz
16
Augmented Reality Reward Services
Dippin' Dots Loyalty Program Designs Ice Cream for the Future
15
Gamified Test Drives
Volkswagen's Fun Test Drive Challenges People in a City-Wide Game
14
Gamified Banking Apps
Emirates Islamic Bank's 'El World' Rewards Customers for Transactions
13
In-App Loyalty Programs
H & M Club Lets Shoppers Collect Rewards Via the Retailer's App
12
Engaging Loyalty Platforms
Kiip Helps Brands Reward Fans with Specialized Perks
11
Gamified Payment Apps
The LevelUp App Lets You Pay and Gain Store Credits with Experience Points
10
Hunger-Fighting Apps
Hunger Crunch's Charity Game Staves Off Fictive & Real World Hunger
9
Anime Gaming Incentives
Game Rental Service GameFly Teams Up with Crunchyroll to Offer Anime
8
Chip Showdown Apps
This Doritos' Ketchup Chips Challenge Tests a Phone User's Patience
7
Gamified Beer Apps
Push For Beer Lets Users Win Free Brews by Collecting Points
6
Gamified Beverage Promotions
Nurishment Original's 'Anniversary Arcade' Contest Offers Tech Prizes
5
Christmas Cryptocurrency Apps
The Bitmas Pudding Christmas Game Updates an Old Holiday Tradition
4
Cash-Earning Exercise Apps
The Pact App Pays People to Lead Healthier Lifestyles
3
Music Event Apps
The Osheaga Festival Teases Its Lineup in a Mobile Game
2
Crystal Collection Apps
The Swarovski 'Just Because' App Makes Earning Points Mobile
1
Couch Potato Reward Programs
The Viggle App Rewards You for Watching TV Shows
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Progressive Loyalty Reward Programs
RBC Expands Avion Rewards Access to All Canadians
Viral Social Shopping Apps
The Claim App Helps Gen Z and Brands Authentically Discover One Another
Personalized Digital Playgrounds
Pringles Poptopia is an Immersive, Engaging Experience for Fans
Promotional Game-Themed Collabs
Microsoft Partnered with Several CPG Brands to Offer Xbox Rewards
Novel AI-Generated Product Designs
Arcade Introduced a Transformative AI Product Creation Platform
In-Game Billboard Advertising
Gameloft Enables Partners to Advertise Natively in its Games
Gamer-Centric Fast Food Campaigns
Burger King's Gaming Campaign to Rewards “Burger-to-King” Goals
Digital Creator Revenue Shifts
Newsletter Platform Beehiiv Lets Readers Set Their Own Price
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
AI-Driven Customer Loyalty Systems
TurboPush Aims to Streamline Digital Loyalty Programs
In-App Travel Offerings
Expedia Group Utilizes AI to Curate Summaries and Trip Details
Bakery-Café Loyalty Programs
Paris Baguette Unveiled its New PB Rewards Program and Mobile App
Drink-Shaped Gaming Devices
7-Eleven is Giving Fans the Chance to Win a Slurpee-Shaped Tetris Game
Social Commerce Apps
GIST is an App-Based Social Platform for Sharing Purchases with Friends
Gamified In-Airport Activations
Haribo's Mobile Games Gives People of All Ages the Chance to Win
Monetizable Mobile Gaming Apps
'Playbite' Enables Players to Win Gift Cards and Prizes
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Gamified Virtual Fitness Apps
GymPet Transforms Workouts Like an Interactive Game
QSR Game-Inspired Fitness Partnerships
WithU and McDonald's MONOPOLY Make Strides in the UK
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
Dumpling Restaurant Rewards
Brooklyn Dumpling Shop Unveils its New Loyalty Program
Loyalty-Focused Grocery Initiatives
Tony’s Fresh Market Boasts a New Website and Loyalty Program
User-Friendly Fuel Loyalty Programs
Bp Has Recently Introduced the Earnify™ App
Gamified Home Chore Apps
Developers Showcased a Gamified Home Chore App at Meta's Hackathon 2023
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Water Digital Wallet Loyalty Cards
Liquid Death Has Introduced the Liquid Death Country Club
BOGO QSR Treat Promotions
This Dairy Queen Blizzard Promotion is an App Exclusive
Value-Based Shopping Apps
Veebs Encourages Consumers to Learn About a Brand's Ethical Values
Financial Challenges Mobile Apps
The Achieve GOOD™ App Aims to Assist Consumers with Debt
Interactive Connected Packaging
Asahi Beverages Philippines Debuts a New Experience
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Interactive Beer Giveaways
Dos Equis and Drew Brees Offer Free Beers Tied to Football Strategies
Digital Wallet Loyalty Solutions
Loopy Loyalty Adds Loyalty Cards in Apple and Google Wallet
Social Sports Applications
EA is Launching the EA Sports Social App on Web and Mobile
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
Brick Builder Community Apps
The LEGO Play App Provides a Kid-Safe Space for Builders of All Ages
Matchmaking Dating Apps
The 'Cheers' Dating App Incorporates Friend into the Experience
Filipino Restaurant Rewards Programs
Jollibee Launched its First Rewards Program 'Jolly Points'
Social Shopping Apps
Locker Helps Users Organize, Share, and Earn from Online Wishlists.
In-Store Audience Engagement Solutions
Social Shelf® Has a Novel Approach to Customer Engagement
Gamified Workout Apps
'Workout Quest' Merges Workout Data with AI and Technology
AI-Powered Music Remixing Apps
Sprite is Reprising its Limelight Music Platform for Consumers
Gamified Skincare Memberships
Barefaced's No Sun Club Offers Challenges and Rewards
Gamified Youth-Focused News Apps
RocaNews Uses Challenges and Quests to Encourage Staying Informed
Instant Retail Savings Platforms
formi by Patron Points Offers Universal Savings for Shoppers
Hospitality Loyalty Programs
Millennium Hotels and Resorts Revamps Its Reward Program
Progressive Traveler Programs
Ennismore Upgrades its Existing Loyalty Offerings to Include 'Drops'
Social Media Rewards Platforms
Thumzup Welcomes Hi Five Energy Drink on Its Rewards Platform
Gamified AI Meal Planning
Meal Genius Let's Users Swipe Left or Right on Recipe Ideas
Gamified Education Platforms
Trust Wallet Has Introduced a New Feature Called Trust Wallet Quests
Interactive Menu Games
Subway Launches the Super-Sized Sweeps for its MVP Rewards
Web3-Driven Loyalty Programs
Hugo Boss Elevates its Rewards Program to Foster Customer Engagement
Minimizing Phone Usage Initiatives
Heineken's Latest Campaign Addresses Phone Use at Music Events
Value-Driven Delivery Memberships
Skip+ Unlocks Lower Service Fees, Premium Deals and More
Advertising E-Commerce Tools
Tokens Launches the Valor E-Commerce Platform for QR Code Advertising
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
Rewarding AI Shopping Apps
The ShopUp App Revolutionizes In-Store Shopping with AI Data
Gamified Shopping Carts
Instacart Unveils New Updates to its Smart Shopping Carts
Personalized Hydration Memberships
Gatorade Unveils its First Rewards Program for Frequent Buyers
Screen Time Reduction Apps
BePresent Gamifies Limiting Phone Usage with Daily Challenges
Rewarding App-Based Games
Pick n Pay Introduces the New 'Smart Hopper' Game for Shoppers
Digital Loyalty Customer Cards
Passkit Makes Loyalty Cards for Apple and Google Wallet
Rewarding Money Apps
Shakepay Has an Innovative Reward System for Digital Currencies
Customer Loyalty AI Platforms
Givex Has Introduced GivexEngageAI, a Tool to Bolster Its Marketing
Mobile Escape Rooms
Phone Escape: Hopeless Takes Mobile Entertainment to New Dimensions
Gen Z Motivational Apps
The Etherea App is Driven by Motivators and Sustainable Actions
DIY Retailer Rewards Programs
Lowe’s Launches the MyLowe’s Rewards Loyalty Program
Sports-Centric Digital Collectibles Platform
Sweet Took Part in the Launch of NHL Breakaway
Gamified Yogurt Tube Campaigns
The Frubes Freeze ‘Em Campaign Includes a New Online Game
Influencer-Based Gaming Activations
Niantic Taps Google to Recruit Creators for Pokémon GO Fest
Gaming Ads-Inspired Video Games
D3 Publisher and Monkeycraft Present the Ironic Those Games
Drive-In Chains Drink Expansions
Sonic's New Line Flavorista Favorties Boasts Six Flavors
Exclusive Gamer Gift Cards
Candy Crush Saga Gift Cards Share a 48-Hour Unlimited Lives Bonus
Simplified Loyalty Programs
CVS Pharmacy Adds Two More Membership Tiers to its Reward Program
Interactive Juice Packaging
Gulf Union Foods Launched Fun Connected Packaging for its Juices
Dedicated Mobile Fitness Apps
SilverSneakers GO Helps Older Consumers Stay Fit in 2024
Language App Pop-Ups
Duolingo Hosted an Interactive Street Society Event in Soho
Ad-Free Gaming Platforms
Subscrible's Latest Gaming Platform is Available on Mobile Devices
Family Organization Apps
Rejoy Merges Calendars, Lists, meal Planners, and More in One Place
Family Organizational Apps
FamHive Incentivizes Family Chores and Organization
Digital Experience Gifting
Memory Crate Lets Users Gift Coupons, Experiences, or Acts of Service
Visual Payment Apps
Vizme Turns the Experience of Sending or Spending Money Into Stories
Bridal Loyalty Incentives
David's Bridal Launches a New Loyalty Program
AI-Enhanced QSR Rewards
Wendy's Leverages Artificial Intelligence for its New Rewards Platform
App-Based Grocery Discounts
Olio and Gander Introduce a New Deals Section on its Mobile App
Science-Based Habit Apps
Addicted-Habits Provides Invaluable Support to Help Users Achieve Goals
Chicken Restaurant Rewards Systems
KFC U.S. Introduces a New Loyalty Program for Frequent Shoppers
Customized Membership Cards
Amaze Technologies Offers Digital Wallet Loyalty Solutions for Brands
Gamified Shopping Experiences
Browse Booster Rewards Coupons for Product Views
Pizzeria Subscription Programs
The Chuck E. Cheese Membership Program Has Three Tiers
Tiered Restaurant Rewards
Chopt Enhances its Rewards Program and Secures an Influencer Partnership
Gamified Sustainability Platforms
The Carbon Games is an App that Makes Sustainability Competitive
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Gamified Budgeting Apps
Bread Budgeting Makes Budgeting Fun By Integrating Challenges
Mobile Ad-Supported Checkouts
Sam's Club is Launching Display Ads in its Mobile App
Discount Retailer Rewards Apps
Poundland's 'Poundland Perks' Program Unlocks Exclusive Discounts
Connected Packaging Updates
Appetite Creative Revamps its Connected Packaging with Tetra Pak
Immersive Restaurant Rewards App
Bella Italia is Unveiling a New Digital App for its Guests
Simple Creator Support Platforms
Buy Me a Beer Online Lets Creators Receive Support Via Payments
4/20-Ready Rewards Programs
Curio Wellness Offers a New Loyalty Program Ahead of 4/20
Social Gathering-Scheduling Apps
Tecatita Light Debuts the Convenience-Focused Momentitos App
Improved Sushi Rewards Apps
Kura Sushi Unveils Enhanced Rewards App for Sushi Enthusiasts
Community-Oriented Meetup Apps
The 'Flying Pig' App Connects People for Hanging Out
Third-Party Coupon Providers
Instacart Taps Ibotta to Provide Customers with Digital Coupons
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
Efficient Property Management Apps
Tribe Property Technologies Has Launched Its Tribe Home App
Esports Fan Engagement Platforms
Team Liquid Debuts the MyBlue Fan Platform on the Sui Blockchain
Breakfast Rewards Apps
Effin Egg Launches the New Loyalty App for Consumers
Connective Foodie Apps
Letslicious is a Foodie Social Media App Connecting Likeminded People
Money-Saving Grocery Apps
Schnuck Markets and Upside Launch a Co-Branded App for Rewards
Loyalty Platform Partnerships
Team Liquid is Working with Mysten Labs on its New Loyalty Platform
Kid-Friendly Financial Support Apps
Goaly Offers Financial Lessons for Kids and Their Parents
Curated Flight Deal Apps
The Going App Offers Expert and Personalized Travel Deals
Audio Brand Rewards Programs
Skullcandy Soundlab Elevates Loyal Fans to Co-Creators
Updated Restaurant App Rewards
California Pizza Kitchen Updated its Mobile App with Perks
Connective Sports Apps
Acti Forges Connections Between Like-Minded Sports Lovers
Comprehensive Business Loyalty Solutions
BusinessQR Helps Brands Build Customer Loyalty
Networking Platform In-App Games
LinkedIn is Working on Integrating Games to its Platform
Dynamic Australian Automobile Platforms
Toyota's 'Toyota Go' Program Enhances Customer Engagement
Fitness Studio Gamification Tools
Xplor Mariana Tek Enhances Member Motivation & Engagement
Fantasy Sports Betting Apps
OnlyBets Builds a Sense of Community Around its Players
Live Music Booking Apps
Gig App is an All-in-One Platforms for Artists and Venues
Food-Focused Travel Guide Platforms
'FoodieTrip' Connects Hungry Travelers to Experienced Guides
Anime Service-Backed Games
Crunchyroll is Adding Mobile Games to its Subscription-Based Offerings
Interactive Challenge Platforms
Join and Witness Online Challenges in One Place, at Tigbar
Personalized Gear Memberships
Gatorade iD is a Free Membership Platform with Exclusive Perks
Employee Engagement Tools
Triibe Offers Interactive Newsfeed, Polls, Surveys, and More
Membership-Based Community Engagement
The Lamp App Uses Technology to Promote Community Giving
QSR Rewards Interfaces
California Pizza Kitchen Launches an Updated Mobile App and Perks
Chicken Restaurant Rewards Games
Chick-fil-A Debuts a New Digital Experience for Loyalty Members
Comprehensive Sports Apps
OutyPlay Builds Community for Sports Enthusiasts
Digital Commercial Payment Apps
Mastercard Unveils the Mobile Virtual Card App for Businesses
Engagement-Boosting Marketing Apps
LOCALACT Unveils the LOCALACT Mobile Marketing Application
Creative Collaboration Clubs
Dazed Has Launched a New Social Media App Called Dazed Club
Gamified Martial Arts Apps
Martial Profile Offers a Personalized Fitness Journey
Coffee-Focused Rewards Programs
The Human Bean Launches a New Rewards App and System
Community Social Apps
Beezle Social Keeps Users Informed Connected with Their Neighbors
Experiential Workplace Rewards
Bondly Has Over 300 Experiences for Employers to Reward the Team
Loyalty-Focused BBQ Apps
Sonny's BBQ Debuts a Mobile App Alongside an Exclusive Rewards Program
Gas Retailer Rewards Programs
Gas N Wash Unveils its Updated Mobile App and Rewards Program