Ideas
Explore the world's #1 largest database of ideas and innovations, with 470,969 inspiring examples.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,244 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,271 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 312,244 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 470,969 cutting edge ideas.

Superfood Substitution

Health foods dominate alternative meal options for on-the-go consumers

Implications - Busy, health-conscious consumers are making little compromise between wellness and on-the-go food and drink. In light of this reality, brands are releasing superfood-infused meal replacements that deliver vitamins and nutrients in an expedient manner. This push towards expediency reflects the modern shopper who, despite being pressed for time, continues to have high expectations.
Workshop Question - How can your product become more convenient to consumer or use, without sacrificing quality?
Trend Themes
1. Superfood Meal-replacement Drinks - Brands are releasing superfood-infused drinkable meal replacements designed to deliver nutrients in an expedient manner.
2. Savory Meal-replacement Bars - Brands are using savory flavors and whole foods to blur the lines between consuming a light snack and a full meal in nutrition bars.
3. Meal-replacing Superfood Snacks - Brands are using organic superfoods to create nutrient-dense snack bars that supplement breakfasts, snacks, and desserts.
Industry Implications
1. Meal Replacement Industry - Brands are using organic superfoods to create nutrient-dense snack bars, savory nutrition bars, and superfood meal replacements to provide quick and healthy meal solutions.
2. Health Food Industry - The trend towards superfood and organic ingredients in meal replacement options is a disruptive innovation opportunity for the health food industry to create new, healthy products for on-the-go consumers.
3. Convenience Food Industry - Meal replacement options that blend organic superfoods with convenience are disrupting the market and opening up new opportunities for innovative food solutions that keep up with modern consumers.
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 38 Examples:
134,077 Total Clicks
Date Range:
Jun 15 — Apr 16
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Nutritional Superfood Shakes
Nutritional Superfood Shakes
These Superfood Drinks from Urban Remedy Double as Meal Replacements
Chocolate banana and PB&J are a few of the superfood drinks from Urban Remedy that serve as meal replacements when time for preparing a full meal is limited. The brand noes that: “Between... MORE
Superfood-Infused Vegan Shakes
Superfood-Infused Vegan Shakes
'Komplete' is a Healthy and Tasty Drinkable Meal Replacement
‘Komplete’ is the world’s first vegan-friendly drinkable meal replacement. Made from natural ingredients and void of chemical additives, this indulgent shake is perfect for adults... MORE
Meal-Replacing Superfood Shakes
Meal-Replacing Superfood Shakes
Chia Star's Beverages Leverage the Benefits of Fully Soaked Chia
Very Vanilla, Caramel Coconut and Cold Brew Coffee are the three all-new chia seed-based superfood shakes from Chia Star. These new beverages were developed with inspiration from meal replacement,... MORE
Meal Replacement Brownies
Meal Replacement Brownies
Eating Four of These Hollywood Diet Treats Substitutes Breakfast & Lunch
While brownies are often guiltily avoided by someone on a diet, these meal replacement brownies from Hollywood Diet are meant to support one’s weight loss journey.  The individually... MORE
Nutrient-Dense Snack Bars
Nutrient-Dense Snack Bars
ProBar's MEAL Bars Supplement Breakfasts, Snacks and Desserts
The MEAL bar line from ProBar uses organic whole foods to deliver the nutrition and satisfaction required for a full meal replacement. Each bar is packed with at least five grams of protein and fiber,... MORE
Exotic Meal Bars
Exotic Meal Bars
These Meal Replacement Bars Boast Savory Flavors of the World
‘SLOW Food for Fast Lives’ makes superfood meal replacement bars that are loaded with superfood ingredients like cauliflower, brown rice, carrots, kale and bell peppers. While nuts and... MORE

Related Examples

Organic Superfood Purees
Organic Superfood Purees
Shine Organics' Combines the Purest Produce and Micronutrients
Portable Breakfast Puddings
Portable Breakfast Puddings
JillyV's Jumpstarters Combine Oats, Yogurt and Chia Seeds with Fruit
Superfood Marshmallow Cereal Puddings
Superfood Marshmallow Cereal Puddings
This Breakfast Chia Pudding is Topped with Lucky Charms
Sprouted Superfood Waffles
Sprouted Superfood Waffles
Food for Life's Vegan Waffles are Made with Chia, Barley, Flax and More
Blended Breakfast Pouches
Blended Breakfast Pouches
The 'Good Morning' Breakfast Drinks Come Portable Formats
Health-Conscious Superfood Snacks
Health-Conscious Superfood Snacks
The Skinny Ancient Grains Sticks are Made with Protein Quinoa
White Vegan Chocolates
White Vegan Chocolates
This Dairy-Free Chocolate Supports Animal Rescue Charities
Thai Buckwheat Pancakes
Thai Buckwheat Pancakes
MUD Tooting Enhances Its Fluffy Pancakes with Asian-Inspired Toppings
Personalized Cereal Blends
Personalized Cereal Blends
This Company Allows Customers to Create Custom Muesli Mixes
Nutrition-Rich Biscuits
Nutrition-Rich Biscuits
These Gluten-Free Bite Size Cookies are Nutritionally Equivalent to a Meal
Savory Meal Supplements
Savory Meal Supplements
Flavor Creations Shinks Down a Hearty Dinner to a Portable Size
Meal-Replacing Purees
Meal-Replacing Purees
These Fruit Purees from FMR Makes a Portable Meal Supplement
Meal-Supplementing Puddings
Meal-Supplementing Puddings
These Pudding Cups from FMR Chocolate are Equivalent to a Full Meal
Meal-Replacing Cookies
Meal-Replacing Cookies
Hollywood Diet's 'Cookie Diet' Satiates Hunger and a Sweet Tooth
Portable Protein Desserts
Portable Protein Desserts
This Shake Can Be Made with Water or Milk on the Go
Tropical Sustenance Smoothies
Tropical Sustenance Smoothies
This Healthy Meal Replacement Drink Contains Lucuma Powder
Plant-Based Snack Bars
Plant-Based Snack Bars
These Granola Bars are Infused with Superfood Ingredients
Spicy Chocolate Granola Bars
Spicy Chocolate Granola Bars
This Drak Chocolate Snack Bar Features the Kick of Chili
Probiotic Snack Bars
Probiotic Snack Bars
This Nutrition Bar Supports Digestive Health and Overall Well-Being
Sweet Potato Smoothies
Sweet Potato Smoothies
This Healthily Morning Drink is Made from Roasted Potatoes and Banana
All-Natural Meal Replacements
All-Natural Meal Replacements
The Rumble Supershake is Deliciously Made From Only the Best Stuff
Bite-Sized Meal Replacements
Bite-Sized Meal Replacements
This Tasty Nutrition Bar is Designed to Fully Replace Daily Meals
Meal-Replacement Juices
Meal-Replacement Juices
The Sam Lives! Juice Beverages are Packed with Nutrients and Flavor
Kid-Friendly Superfood Drinks
Kid-Friendly Superfood Drinks
Happy Family's Drink for Kids Contains No Artificial Ingredients
Granola-Infused Yogurt Drinks
Granola-Infused Yogurt Drinks
'Slingshot' Beverages Combine a Drinkable Yogurt with a Granola Shot
Intergalactic Meal Replacements
Intergalactic Meal Replacements
The '100%FOOD' Beverages are Astronaut-Approved Foods for Earth
Probiotic Protein Drinks
Probiotic Protein Drinks
Powerful Yogurt Features Chocolate, Vanilla and Acai Flavors
Portable Protein Packets
Portable Protein Packets
Nerush's Protein Supplement Comes in Packs That Combine with Water
Ready-Made Meal Packs
Ready-Made Meal Packs
Gopicnic's On-the-Go Lunch Packs Provide Hearty Meal-Sized Snacks
Vegan Meal Replacements
Vegan Meal Replacements
This Vegan Meal Supplement is Powered Only by the Goodness of Plants
Meal-Sized Snack Bars
Meal-Sized Snack Bars
CORE's High Protein Bars Offer the Equivalent of a Full Meal, to Go
Algae Snack Bars
Algae Snack Bars
This Green Snack Bar is Made with Superfoods Like Spirulina
Customizable Meal Replacements
Customizable Meal Replacements
Soylent 1.1 Addresses Digestive Issues and Flavor Preferences
Fruity Bar Packaging
Fruity Bar Packaging
Gaea's Snack Bar Wrapper Highlights Simple, Pure Ingredients
Fruity Fair Trade Snacks
Fruity Fair Trade Snacks
Geobar's Natural Energy Bars Are Healthy & Fair Trade
Life-Saving Granola Bars
Life-Saving Granola Bars
This Snack Bar Packaging States Its Bold Mission to Save Lives
Healthful Meal Replacement Drinks
Healthful Meal Replacement Drinks
Superfood-Loaded Ambronite Packs Are Equivalent to a Full Meal
Tasty Liquid Meals
Tasty Liquid Meals
BluePrint Juice provides Yummy Liquid Meals for Foodies