Making fun of societal misconceptions, activists poke fun to incite change
Implications - Calling out the inconsistencies of the masses, activists are using societal misconceptions against the speakers to spark social change. Comparing topics like smoking to flatulence and incorrect grammar to homophobia, the campaigns dig at the ego of consumers to think more critically about their impact on society.
Trend Themes
1. Social Shaming - Activists are using societal misconceptions against the speakers to spark social change by calling out inconsistencies of the masses.
2. Language Correction - Promoting proper grammar to combat the wrong use of language children see every day, like the use of homophobic language in schools.
3. Anti-smoking Campaigns - Campaigns linking smoking to pet feces being used to educate the public about how disgusting smoking is.
Industry Implications
1. Activism - Activists can use societal misconceptions to shame and promote change.
2. Education - Educational institutions could find opportunities by helping students identify and correct errors in language use.
3. Public Health - Public health industry can use disgust and unexpected linking (like pet feces and smoking) to deter people away from harmful habits.
4 Featured, 31 Examples:
201,234 Total Clicks
Date Range:
Mar 13 — Jan 14
Trending:
Average
Consumer Insight Topics:
