Craving convenience, the digitalization of food is welcomed by consumers
Implications - Taking digital connections a step further, tech products that center around food help users to formalize eating, make it significantly more efficient and improve overall quality. By accepting the digitalization of food preparation, consumers embrace the further implementation of smart solutions, which hearkens a new age of tech integration and reinforces the ability for market crossovers.
Trend Themes
1. Tech-enabled Food Preparation - Advances in technology assisted eating and food preparation offer opportunities for improved efficiency and quality, leading to a new age of tech integration and reinforcement for market crossovers.
2. Personalized Nutrition - My Diet Plate and other personalized nutrition apps use data to provide consumers with information that caters to their individual dietary needs.
3. Smart Kitchen Appliances - Smart Kitchen TV, Foodini, and Bib'expresso are examples of how technology is making cooking easier, more convenient and precise.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry is redefining food and drink preparation and consumption with incorporation of technology into the sector's overall operation.
2. Consumer Technology Industry - Consumer technology companies stand to benefit greatly from an array of emerging tech trends affecting various industries, such as smart kitchen appliances.
3. Child Care Industry - Smart tools like Beaba's Bib’expresso are designed to make taking care of children easier and more efficient.
