Gardeners search for ways to give back
Implications - Both novice and veteran gardeners are expressing an interest in giving back to their community. Whether they're partaking in urban gardening initiatives, community-wide projects or smaller-scale, at-home measures, gardeners recognize the benefits of the practice and wish to share the wealth. On a broader scale, this shift reflects a desire on the part of eco-conscious consumers to educate others through actionable, results-based methods.
Trend Themes
1. Community Gardening - Both novice and veteran gardeners are expressing an interest in giving back to their community through urban gardening projects, community-wide initiatives or smaller-scale, at-home gardening measures.
2. Sustainable Agriculture - Smart modular microfarms and connected greenhouses are providing urbanites and commercial farmers a lightweight solution for cultivating rooftop gardens and addressing food security concerns globally.
3. Produce-sharing Initiatives - Websites like AmpleHarvest.org are empowering gardeners to share their extra produce with their neighbors in need, reducing food waste and food insecurity.
Industry Implications
1. Agriculture - Innovations such as smart modular microfarms, community gardens and empowerment programs for developing sustainable agriculture solutions.
2. Food Waste Reduction - Produce-sharing initiatives like AmpleHarvest.org and education programs like The Campus Kitchen use gardens to reduce food waste by empowering communities to take action.
3. Urban Development - Community gardening projects, rooftop gardens and innovative urban farming initiatives are transforming city spaces, creating new opportunities for empowering underserved and underrepresented communities.
5 Featured, 43 Examples:
515,695 Total Clicks
Date Range:
Jan 15 — Apr 15
Trending:
Warm
Consumer Insight Topics:
