Designs from scrap material prove last year's trash is this year's treasur
Implications - Tightly-managed home budgets and an eagle eye on one’s environmental impact align for designs that use recycled materials that would otherwise have been thrown away. Twigs, toilet paper rolls and mismatched wine glasses are all given new life to lend luxury to an increasingly spartan lifestyle.
Trend Themes
1. Upcycling - Designs that use recycled materials that would have otherwise been thrown away, are given new life to lend luxury to an increasingly Spartan lifestyle.
2. Environmental Consciousness - Campaigns against global warming like Lancome's Eco-Chic Initiative teamed supermodels with Carbonfund.org to help reduce their carbon footprints.
3. DIY Recycling - People are adopting a 'do-it-yourself' mentality to repurpose everyday objects like plastic bags and garden hose fittings to create useful products and solutions to environmental concerns.
Industry Implications
1. Sustainability - Companies in this industry can capitalize on the growing trend to create eco-friendly products and campaigns that promote environmental consciousness.
2. Fashion and Design - Designers and creatives can explore the trend of upcycling and create unique, environmentally-friendly products like Jerry Tomasek's Twig Furniture and the recycled Windshield Glass products by Second Glass.
3. Home and Decor - The use of recycled products like Rustic Recycled Furniture and Stylish Recycled Wine Glasses can be greatly beneficial for consumers that are looking to make a large profit and appreciate eco-friendly products.
10 Featured, 48 Examples:
1,588,457 Total Clicks
Date Range:
Mar 09 — Mar 09
Trending:
Warm
Consumer Insight Topics:
