Fragile Candy by WooTeik Lim
References: yankodesign
Candy lollipops that look like shards of glass have got to send mixed messages. They taste sweet and good but beware! The candy is made to look like coloured glass shards with jagged and sharp edges. Careful licks are required in order to avoid cutting one's tongue. You've got to wonder if this is the ultimate dentist's revenge!
The candy is clearly easily breakable hence the name. “Fragile Candy†was conceived by Woo Teik Lim.
Implications - Businesses can attract consumers by creating everyday items with extraordinary designs and features in order to stand out in competitive markets. The appeal of novelty items continues to grow for consumers, and as fashion and graphic design becomes more bold and controversial, customers seek the same from items they use daily.
The candy is clearly easily breakable hence the name. “Fragile Candy†was conceived by Woo Teik Lim.
Implications - Businesses can attract consumers by creating everyday items with extraordinary designs and features in order to stand out in competitive markets. The appeal of novelty items continues to grow for consumers, and as fashion and graphic design becomes more bold and controversial, customers seek the same from items they use daily.
Trend Themes
1. Novelty Designs - Creating everyday items with extraordinary designs and features to stand out in competitive markets presents disruptive innovation opportunities.
2. Bold and Controversial Fashion - As fashion and graphic design becomes more bold and controversial, customers seek the same from items they use daily, offering disruptive innovation opportunities in the fashion industry.
3. Growing Appeal of Novelty Items - The growing appeal of novelty items provides disruptive innovation opportunities for businesses to attract consumers by offering unique and unconventional products.
Industry Implications
1. Food & Beverage - The creation of fragile candy with unconventional designs presents disruptive innovation opportunities in the food and beverage industry.
2. Fashion - The demand for bold and controversial designs extends to the fashion industry, presenting disruptive innovation opportunities for fashion brands.
3. Product Design - The need for extraordinary designs creates disruptive innovation opportunities in the product design industry, where unique and visually striking products are sought after.
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