The Crystal Engineering Collection Is Crafted With Precision
Elsa Blaine — January 2, 2009 — Lifestyle
References: unicahome
Ruckl crystal company has designed the 'Engineering Collection' of glasses and bar accessories precisely, just as an engineer would have. Accurately placed spiral grooves look like the helix of a screw or bolt. They have even etched the leaded crystal with intricate dimension markings and specifications.
The grouping includes an ice bucket with lid, whiskey bottle and various drinking vessels like champagne flutes and shot glasses.
Implications - There are many consumers in today's society who relish in being able to have full control over their lives ever since the economic downturn. For such individuals, they find precision and regulation empowering and assuring. Companies and businesses will benefit by providing consumers with a product that allows them to control its usage and functionality. Consumers will appeal to this because it will allow them to manage a particular area in their lives.
The grouping includes an ice bucket with lid, whiskey bottle and various drinking vessels like champagne flutes and shot glasses.
Implications - There are many consumers in today's society who relish in being able to have full control over their lives ever since the economic downturn. For such individuals, they find precision and regulation empowering and assuring. Companies and businesses will benefit by providing consumers with a product that allows them to control its usage and functionality. Consumers will appeal to this because it will allow them to manage a particular area in their lives.
Trend Themes
1. Precision Drinkingware - Creating drinking glasses with intricate dimension markings and specifications that appeal to consumers who value precision and regulation.
2. Engineering-inspired Design - Incorporating engineering-inspired design elements, such as accurate spiral grooves, into glass and barware products for a unique and differentiated offering.
3. Functional Bar Accessories - Expanding into the barware industry by introducing functional accessories such as precision-etched ice buckets and whiskey bottles to complement drinking vessels.
Industry Implications
1. Glassware Manufacturing - Opportunity to create high-end glassware that appeals to consumers who value precision and control in their lives.
2. Barware Retail - Opportunity to differentiate from competitors by offering unique engineering-inspired designs and functional accessories for a complete barware experience.
3. Luxury Home Decor - Introducing precision-designed glassware and barware as luxury home decor items for consumers seeking functional elegance in their homes.
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