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Payment Split

Cost-splitting apps enhance the convenience of daily rituals

Trend - A plethora of payment-splitting apps can now be observed across categories. With the idea of making bills easier to pay, these apps are appearing across sectors from restaurant visits to managing household expenses.

Insight - Consumers have come to expect transparency, efficiency and convenience as cornerstones in the ways in which they engage with brands, platforms, services and technology within their daily lives. With these drastic shifts occurring across industries, payment services as a whole are undergoing an overhaul.
Workshop Question - How could your brand ease the purchase journey for its customers?
Trend Themes
1. Payment-splitting Apps - The increasing popularity of payment-splitting apps is leading to an overhaul of payment services, with transparency and convenience at the forefront.
2. Real-time Payment-splitting - Real-time payment-splitting apps like Rift Pay are disrupting the traditional process of having one person pay and be reimbursed, making it easier to split costs when traveling or sharing expenses with roommates.
3. App-based Menus - The adoption of app-based smart menus in restaurants is making ordering and payment easier for diners, while offering added features like dietary preferences and group payment options.
Industry Implications
1. Financial Technology - The rise of payment-splitting apps and real-time payment services are disrupting the traditional financial services industry.
2. Hospitality - The adoption of app-based menus and wait-free payment services is streamlining the dining experience in the hospitality industry.
3. Travel - Real-time payment-splitting apps like Rift Pay are making it easier for groups of travelers to split costs and manage expenses while on the go.
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 52 Examples:
80,554 Total Clicks
Date Range:
Aug 17 — Dec 19
Trending:
Average
Consumer Insight Topics:

Featured Examples

App-Based Smart Menus
App-Based Smart Menus
me&u Lets Diners Tap a Tag on Their Table to Order Food and Drinks
me&u is introducing itself as “the world’s first smart menu,” as its app uses a combination of beacon and NFC technology to make it easier for diners to order and pay for their... MORE
Real-Time Payment-Splitting Apps
Real-Time Payment-Splitting Apps
Rift Pay Automatically Splits the Cost Between Multiple People
Sharing the cost of a meal or a purchase usually means having one person make the payment and being reimbursed by everyone else, but Rift Pay aims to help change this scenario. The payment app works... MORE
Wait-Free Payment Services
Wait-Free Payment Services
The Barclaycard Payment Service Lets Diners Eat and Then Leave
A new Barclaycard payment service is being tested and could be the end of waiting for a bill at a restaurant. The new service is called ‘Dine & Dash,’ but this does not mean skipping... MORE
Shared Expense Apps
Shared Expense Apps
'Acasa' Makes it Easy to Split Shared Household Bills and Expenses
Organizing and splitting the costs of shared utilities and household purchases can be the cause of many disagreements between roommates, but Acasa was created as an app that simply and automatically... MORE
Cost-Splitting Payment Systems
Cost-Splitting Payment Systems
The QuadPay App Allows Users to Split Purchases into Four Payments
The QuadPay app allows consumers to split any purchase into four payments, each of which is interest-free. This allows users to make instant purchases and pay over time. The app does not require... MORE
Group Money Management Platforms
Group Money Management Platforms
N26's Shared Spaces Feature Will Streamline Group Finances
N26 has launched its new Shared Spaces feature, which could replace a user’s joint accounts. The Shared Spaces feature is intended for groups with over 2 people, that require group financial... MORE

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