Asthma inhalers are created with streamlined designs to enhance discretion
Implications - Brands in the health space are modernizing the designs of asthma inhalers to enhance both function and aesthetic–a fact which provides more discretion for individuals who may feel the impact of the social stigma associated with inhaler use. These items can be especially beneficial for children, and come as aesthetics are increasingly valued in the enhancement of social function.
Workshop Question - How could your brand prioritize modern design preferences?
Trend Themes
1. Discrete Inhaler Design - Despite the social stigma attached to the use of inhalers, brands in the health space are modernizing their designs to enhance function and aesthetics for more discretion. Disruptive innovation opportunities lie in designing aesthetically pleasing inhalers with modern features.
2. Smart Inhalation Technology - Smart inhalers like the Aer Asthma Management System, Abidur Chowdhury's base system, and 'Breth' inhaler help patients better monitor and administer the medication with more ease reduce the potential loss of medication or over medication. This presents opportunities for technology integrated with medication administration.
3. Sustainability-minded Inhaler Design - The 'PUF' Metered Dose Inhaler and 'Myst' inhaler are examples of inhaler designs that are made of high-quality materials intended for continuous use and ease of use. With this trend, there is an opportunity to design inhalers with sustainable materials and high aesthetic value.
Industry Implications
1. Healthcare Industry - The healthcare industry should focus on developing modernized and highly functional inhalers that are aesthetically pleasing, discrete, and have smart technologies integrated for patients' convenience.
2. Technology Industry - The technology industry has a role to play by helping healthcare professionals in developing smart inhalation technologies that help patients better monitor and administer medication efficiently.
3. Sustainability Industry - The sustainability industry can explore the production of inhalers with sustainable material that have a stylish and functional design for continuous use.
