Consumers select retro toys that recall the early days of tech toys
Implications - As consumers look for time-tested resources to provide to their children, many are embracing low-tech gadgets that take inspiration from the earliest examples of tech-infused toys. Now considered to be "low-tech," such products provide parents with the option to push back against the proliferation of digital devices to children, while they also provide a nostalgia factor that is of particular interest to Millennial parents.
Workshop Question - How can your brand encourage engagement through nostalgia and a youthful sense of play?
Trend Themes
1. Low-tech Toys - Low-tech gadgets that provide a nostalgia factor to push back against the proliferation of digital devices to children.
2. Offline Adaptations - Offline adaptations of popular online games and toys, such as Minecraft and Tetris, to promote low-tech play.
3. Colorful E-writer Toys - Innovative tablets for kids’ writing and drawing that preview the future of writing tablets for students and adults alike.
Industry Implications
1. Toy - Companies that design and manufacture contemporary low-tech and offline toys for kids and teenagers.
2. Technology - Businesses that focus on exploring unique ways of bringing the digital and real worlds together or creating innovative e-reading and e-writing devices.
3. Education - Institutions that seek to implement an affordable, low-tech E-Learning system accessible to parents and students.
4 Featured, 36 Examples:
118,389 Total Clicks
Date Range:
Nov 15 — Apr 16
Trending:
Mild
Consumer Insight Topics:
