Classic video games get an offline do-over in the form of board games
Implications - Capitalizing on the popularity of classic video games in a fresh way, low-tech board games based on digital franchises are beginning to emerge. Both novel and nostalgic, this approach to fandom appeals to consumers who want to engage with much-loved characters and narratives in a way that they haven't had a chance to before: offline.
Workshop Question - Brainstorm the exact opposite of your service or product; what ideas could you borrow from the result?
Trend Themes
1. Low-tech Board Games - The trend of converting digital franchises into low-tech board games appeals to consumers who want an offline, nostalgic gaming experience.
2. Cooperative Gameplay Mechanics - Games such as Dark Souls: The Board Game and XCOM: The Board Game appeal to players who want to collaborate with other players, creating an opportunity to create new cooperative gameplay mechanics.
3. Deck Building Card Games - The success of the Street Fighter Deck Building Game highlights the opportunity for low-tech versions of digital card games to cater to the growing number of millennials who embrace board games and card games.
Industry Implications
1. Gaming Industry - Low-tech board games offer an opportunity for gaming companies to expand their fanbase and cater to nostalgic consumers.
2. Entertainment Industry - The popularity of low-tech board games based on digital franchises creates an opportunity for the entertainment industry to further monetize beloved characters and storylines.
3. Product Design Industry - The success of low-tech board games also highlights an opportunity for product designers to create new, immersive, offline gameplay experiences.
4 Featured, 13 Examples:
19,905 Total Clicks
Date Range:
Jul 16 — Jul 16
Trending:
Average
Consumer Insight Topics: