The Super Mario Bros Classic Monopoly Gives the Game an 8-bit Spin
Michael Hemsworth — June 6, 2016 — Life-Stages
For many brands, multi-platform exposure is key to staying relevant, which the Super Mario Bros Classic Monopoly is a clear example of. Utilizing the imagery and themes of the original video game, the board game features an 8-bit aesthetic to merge the two classic games -- Monopoly and Super Mario -- together for players to enjoy.
The board game plays like the traditional Monopoly with players trying to build an empire and save the Mushroom Kingdom from the evil Bowser and his minions. The Super Mario Bros Classic Monopoly is suitable for ages eight and up, and can be played by as few as two players or as many as six. The gameplay lasts for around two hours, but can extend longer in some cases.
The board game plays like the traditional Monopoly with players trying to build an empire and save the Mushroom Kingdom from the evil Bowser and his minions. The Super Mario Bros Classic Monopoly is suitable for ages eight and up, and can be played by as few as two players or as many as six. The gameplay lasts for around two hours, but can extend longer in some cases.
Trend Themes
1. Multi-platform Experiences - Creating board games that merge popular video game themes with traditional gameplay offers a new way for brands to engage with their audience.
2. Retro Aesthetic - Utilizing 8-bit graphics and nostalgic imagery in board games taps into the growing trend of nostalgia and appeals to fans of classic video games.
3. Brand Collaboration - Brands can leverage partnerships and licensing agreements to create unique board game experiences that combine the best of both worlds, attracting both video game and board game enthusiasts.
Industry Implications
1. Gaming - The video game industry can explore new revenue streams by adapting popular franchises into board games that appeal to a broader audience.
2. Entertainment - Entertainment companies can leverage their intellectual properties to collaborate with board game manufacturers, enhancing fan engagement and expanding their brand reach.
3. Toy and Hobby - The toy and hobby industry can capitalize on the growing demand for hybrid gaming experiences by producing and distributing board games that integrate popular video game themes.
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