The industrial aesthetic is expanding far beyond modern workplaces
Implications - Typically reserved for work spaces and restaurants, an industrial, colder aesthetic is being extended into the hospitality industry. Adding a nostalgic and somewhat unfinished feel to an unexpected space, industrial hotels attract younger consumers with a lower income who aren't afraid to show it.
Trend Themes
1. Industrial Aesthetic in Hospitality - The use of unfinished, industrial look in non-work-related spaces is being employed to attract younger consumers to hotels and other accommodations.
2. Repurposed Architectural Spaces - Architectural elements with nostalgic value, such as train stations, are being repurposed into luxury hotels and accommodations with a nod to their history.
3. Sustainable and Portable Architecture - The use of 100% renewable materials and sustainable building practices are being used to make transportable and easy-to-assemble hotels, decreasing travelers' carbon footprint and increasing mobility.
Industry Implications
1. Hospitality Industry - The use of industrial aesthetic in hospitality and repurposing of nostalgic architectural spaces creates opportunities to target younger consumers and create unique hotel experiences.
2. Architecture and Design - Sustainable and portable architecture offers opportunities for designers and architects to create innovative, environmentally friendly structures for temporary use.
3. Travel and Tourism - Transportable and easy-to-assemble accommodations create opportunities for travelers to visit and explore remote or unconventional areas with minimal environmental impact.
6 Featured, 49 Examples:
1,105,144 Total Clicks
Date Range:
Jan 13 — Jun 13
Trending:
Warm
Consumer Insight Topics: